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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Consumer behaviour"
~subject:"Knowledge management"
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Search: subject:"Social Web"
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Consumer behaviour
Knowledge management
Social Web
83
Social web
83
Social network
25
Soziales Netzwerk
25
Internet marketing
24
Online-Marketing
24
Konsumentenverhalten
23
Viral marketing
18
Virales Marketing
18
social media
15
Online retailing
12
Online-Handel
12
social networks
12
Digital platform
11
Digitale Plattform
11
E-commerce
10
Electronic Commerce
10
Experiment
9
Social relations
9
Soziale Beziehungen
9
Web 2.0 technologies
9
Web 2.0-Technologien
9
user-generated content
8
Advertising
7
Internet
7
Theorie
7
Theory
7
Werbung
7
Bayes-Statistik
5
Bayesian inference
5
Crowdsourcing
5
Network economics
5
Netzwerkökonomik
5
marketing
5
online social networks
5
online word of mouth
5
social contagion
5
social network
5
Advertising effects
4
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English
24
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Ghose, Anindya
2
Hosanagar, Kartik
2
Ofek, Elie
2
Agarwal, Ritu
1
Ajorlou, Amir
1
Armony, Mor
1
Babar, Yash
1
Bapna, Ravi
1
Bar-Gill, Sagit
1
Bear, Adam
1
Belavina, Elena
1
Bendle, Neil T.
1
Burtch, Gordon
1
Chang, Jason Oliver
1
Collins, Evan T.
1
Dahl, Darren W.
1
Fang, Limin
1
Fuchs, Christoph
1
Gao, Guodong
1
Girotra, Karan
1
Gu, Yuan
1
Gu, Zhuojun
1
Gupta, Alok
1
Inbar, Yael
1
Ipeirotis, Panagiotis G.
1
Jadbabaie, Ali
1
Johnson, Jeremiah
1
Kakhbod, Ali
1
Kane, Gerald C.
1
Karaman, Hülya
1
Krishnan, Ramayya
1
Krämer, Jan
1
Kumar, Anuj
1
Lee, Clarence
1
Lee, Dokyun
1
Lee, Young-Jin
1
Li, Beibei
1
Lu, Shijie
1
Ma, Liye
1
Mahdavi Adeli, Ali
1
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
228
Journal of retailing and consumer services
171
International journal of internet marketing and advertising : IJIMA
93
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
88
Technological forecasting & social change : an international journal
71
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
63
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
61
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
49
Journal of marketing communications
48
International journal of advertising : the review of marketing communications
47
Journal of internet commerce
46
Journal of knowledge management
45
Information systems research : ISR
42
Psychology & marketing
42
Journal of management information systems : JMIS
40
International journal of consumer studies
39
International journal of electronic marketing and retailing : IJEMR
39
The journal of brand management : an international journal
39
Journal of electronic commerce research : JECR
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
37
Cogent business & management
35
Electronic commerce research
34
International journal of business information systems : IJBIS
32
Journal of marketing management : MM
32
International journal of hospitality management
30
International journal of technology marketing : IJTMkt
30
Journal of marketing
30
Tourism management : research, policies, practice
29
Young consumers : insight and ideas for responsible marketers
29
International journal of electronic commerce : IJEC
28
Asia Pacific journal of marketing and logistics
27
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
27
Journal of travel and tourism marketing
27
Journal of fashion marketing and management
26
Journal of strategic marketing
25
Journal of the Academy of Marketing Science
25
Marketing intelligence & planning
25
Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration
24
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ECONIS (ZBW)
24
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1
The effects of online social identity signals on retailer demand
Babar, Yash
;
Mahdavi Adeli, Ali
;
Burtch, Gordon
- In:
Management science : journal of the Institute for …
69
(
2023
)
12
,
pp. 7335-7346
Persistent link: https://www.econbiz.de/10014444136
Saved in:
2
Measuring the impact of crowdsourcing features on mobile app user engagement and retention : a randomized field experiment
Gu, Zhuojun
;
Bapna, Ravi
;
Chang, Jason Oliver
;
Gupta, Alok
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 1297-1329
Persistent link: https://www.econbiz.de/10012887599
Saved in:
3
The effects of online review platforms on restaurant revenue, consumer learning, and welfare
Fang, Limin
- In:
Management science : journal of the Institute for …
68
(
2022
)
11
,
pp. 8116-8143
Persistent link: https://www.econbiz.de/10014279966
Saved in:
4
Online review solicitations reduce extremity bias in online review distributions and increase their representativeness
Karaman, Hülya
- In:
Management science : journal of the Institute for …
67
(
2021
)
7
,
pp. 4420-4445
Persistent link: https://www.econbiz.de/10012624571
Saved in:
5
When the stars shine too bright : the influence of multidimensional ratings on online consumer ratings
Schneider, Christoph
;
Weinmann, Markus
;
Mohr, Peter
; …
- In:
Management science : journal of the Institute for …
67
(
2021
)
6
,
pp. 3871-3898
Persistent link: https://www.econbiz.de/10012607151
Saved in:
6
The interplay between online reviews and physician demand : an empirical investigation
Xu, Yuqian
;
Armony, Mor
;
Ghose, Anindya
- In:
Management science : journal of the Institute for …
67
(
2021
)
12
,
pp. 7344-7361
Persistent link: https://www.econbiz.de/10012815283
Saved in:
7
The impact of social vs. nonsocial referring channels on online news consumption
Bar-Gill, Sagit
;
Inbar, Yael
;
Reichman, Shachar
- In:
Management science : journal of the Institute for …
67
(
2021
)
4
,
pp. 2420-2447
Persistent link: https://www.econbiz.de/10012522796
Saved in:
8
Trust and disintermediation : evidence from an online freelance marketplace
Gu, Yuan
;
Zhu, Feng
- In:
Management science : journal of the Institute for …
67
(
2021
)
2
,
pp. 794-807
Persistent link: https://www.econbiz.de/10012505263
Saved in:
9
Creating social contagion through firm-mediated message design : evidence from a randomized field experiment
Sun, Tianshu
;
Viswanathan, Siva
;
Zheleva, Elena
- In:
Management science : journal of the Institute for …
67
(
2021
)
2
,
pp. 808-827
Persistent link: https://www.econbiz.de/10012505278
Saved in:
10
How digital word-of-mouth affects consumer decision making : evidence from doctor appointment booking
Shukla, Aishwarya Deep
;
Gao, Guodong
;
Agarwal, Ritu
- In:
Management science : journal of the Institute for …
67
(
2021
)
3
,
pp. 1546-1568
Persistent link: https://www.econbiz.de/10012506006
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