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~isPartOf:"McGraw-Hill/Irwin series in marketing"
~type_genre:"Bibliografie"
~type_genre:"Medienkombination"
~type_genre:"Textbook"
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Marketing management
16
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Bush, Robert P.
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3
Kerin, Roger A.
3
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2
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1
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1
Lal, Rajiv
1
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1
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1
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1
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458
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
249
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Neue ökonomische Grundrisse
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37
wi - Wirtschaft
34
Garland reference library of social science
33
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33
Wolls Lehr- und Handbücher der Wirtschafts- und Sozialwissenschaften
33
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30
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ECONIS (ZBW)
28
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1
Marketing research : in a digital information environment
Hair, Joseph F.
;
Bush, Robert P.
;
Ortinau, David J.
-
2009
-
4. Aufl., int. student ed.
Persistent link: https://www.econbiz.de/10003571675
Saved in:
2
Sales force management
Churchill, Gilbert A.
-
2009
-
9. ed.
Persistent link: https://www.econbiz.de/10013469069
Saved in:
3
Business marketing : connecting strategy, relationships, and learning
Dwyer, F. Robert
;
Tanner, John F.
-
2006
-
3. ed.
Persistent link: https://www.econbiz.de/10001689787
Saved in:
4
Essentials of marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2006
-
10. ed.
Persistent link: https://www.econbiz.de/10002705289
Saved in:
5
Fundamentals of selling : customers for life through service
Futrell, Charles M.
-
2006
-
9. ed.
Persistent link: https://www.econbiz.de/10002346642
Saved in:
6
Global marketing : foreign entry, local marketing, & global management
Johansson, Johny K.
-
2006
-
Fourth ed., internat. ed.
Persistent link: https://www.econbiz.de/10002564699
Saved in:
7
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Berkowitz, Eric N.
; …
-
2006
-
8. ed., internat. ed
Persistent link: https://www.econbiz.de/10002479807
Saved in:
8
Marketing research : within a changing information environment
Hair, Joseph F.
;
Bush, Robert P.
;
Ortinau, David J.
-
2006
-
3. ed., rev. internat. ed
Persistent link: https://www.econbiz.de/10002392616
Saved in:
9
Strategic marketing
Cravens, David W.
;
Piercy, Nigel
-
2006
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10002365243
Saved in:
10
Business marketing
Bingham, Frank G.
;
Gomes, Roger
;
Knowles, Patricia A.
-
2005
-
3rd ed
Persistent link: https://www.econbiz.de/10001792058
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