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~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"Brand image"
~subject:"Markenartikel"
~type:"article"
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Search: subject_exact:"Consumer behaviour"
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Brand image
Markenartikel
Consumer behaviour
272
Konsumentenverhalten
272
Einzelhandel
99
Retail trade
99
Online retailing
48
Online-Handel
48
Beziehungsmarketing
46
Relationship marketing
46
Food retailing
34
Lebensmitteleinzelhandel
34
Customer satisfaction
28
Kundenzufriedenheit
28
Brand management
27
Markenführung
27
E-commerce
22
Electronic Commerce
22
Markenimage
22
Distribution channel
19
Vertriebsweg
19
Ladengestaltung
18
Store design
18
Textile distribution
18
Textilhandel
18
Brand
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Handelsmarke
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Store brand
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Fashion
14
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Emotion
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Food trade
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Lebensmittelhandel
13
Sales promotion
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USA
13
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Verkaufsförderung
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Innovation adoption
12
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12
Internet marketing
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29
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29
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Schramm-Klein, Hanna
2
Aichner, Thomas
1
Alić, Adi
1
Arnaout, Jean-Paul
1
Belli, Alex
1
Beneke, Justin
1
Bianchi, Constanza
1
Boon Liat Cheng
1
Brandão, Amélia Maria Pinto da Cunha
1
Bravo, Rafael
1
Calvo-Porral, Cristina
1
Carcelén, Sonia
1
Caryn Kar Yan Ng
1
Castellucci, Luciano
1
Cavazza, Nicoletta
1
Cham Tat Huei
1
Chan, Fong Yee
1
Chan, Hung Fai
1
Choi, Laee
1
David, Natalie
1
Davis, Lizhu Yu
1
Diaz-Bustamante, Mónica
1
Dyer, Barbara
1
Forza, Cipriano
1
Fraj, Elena
1
Frasquet Deltoro, Marta
1
Freeman, Lynne
1
Gabrielli, Veronica
1
Glynn, Mark S.
1
Huddleston, Patricia
1
Jeon, Jung Ok
1
Jham, Vimi
1
Jones, Robert Paul
1
Kandapa Thanasuta
1
Kim, Jung-Hwan
1
Lim, Yet-mee
1
Lévy Mangin, Jean-Pierre
1
Maira, Elisa
1
Malhotra, Gunjan
1
Marchi, Gianluca
1
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The international review of retail, distribution and consumer research
Journal of business research : JBR
407
Journal of retailing and consumer services
282
The journal of product & brand management
273
The journal of brand management : an international journal
261
Psychology & marketing
125
Asia Pacific journal of marketing and logistics
94
European journal of marketing : EJM
84
Journal of marketing communications
76
Journal of international consumer marketing
75
The journal of consumer marketing
68
International journal of hospitality management
66
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
63
Journal of fashion marketing and management
59
Marketing letters : a journal of research in marketing
59
Journal of consumer research : JCR ; an interdisciplinary bimonthly
58
International marketing review
57
Journal of global marketing
56
Marketing intelligence & planning
56
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
51
Journal of marketing
50
Cogent business & management
49
International journal of consumer studies
48
Journal of promotion management : innovations in planning and applied research
48
Journal of strategic marketing
46
Journal of promotion management : JPM
45
Journal of Islamic marketing
44
Journal of the Academy of Marketing Science
44
International journal of advertising : the review of marketing communications
43
International journal of internet marketing and advertising : IJIMA
42
Journal of marketing management : MM
42
Journal of travel and tourism marketing
42
International journal of advertising : the quarterly review of marketing communications
39
The IUP journal of brand management : IJBRM
39
Journal of marketing management : JMM ; journal of the Academy of Marketing
37
Journal of marketing research : JMR
36
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
35
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
35
Journal of international marketing
35
International journal of retail & distribution management
33
Qualitative market research : an international journal
33
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ECONIS (ZBW)
29
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1
Consumer-brand relationships with ai anthropomorphic assistant : role of product usage barrier, psychological distance and trust
Jham, Vimi
;
Malhotra, Gunjan
;
Sehgal, Nidhi
- In:
The international review of retail, distribution and …
33
(
2023
)
2
,
pp. 117-133
Persistent link: https://www.econbiz.de/10014292087
Saved in:
2
Cognitive drivers of brand love and store brand loyalty : lessons for retailers in a developing country setting
Alić, Adi
;
Mujkic, Alisa
- In:
The international review of retail, distribution and …
33
(
2023
)
2
,
pp. 134-154
Persistent link: https://www.econbiz.de/10014292090
Saved in:
3
Consumer brand hate : the role of ambivalence
Valenzuela, Consuelo
;
Castellucci, Luciano
;
Trinidad …
- In:
The international review of retail, distribution and …
32
(
2022
)
1
,
pp. 100-125
Persistent link: https://www.econbiz.de/10012873364
Saved in:
4
Measuring the effects of retail brand experiences and brand love on word of mouth : a cross-country study of IKEA brand
Rodrigues, Clarinda
;
Brandão, Amélia Maria Pinto da Cunha
- In:
The international review of retail, distribution and …
31
(
2021
)
1
,
pp. 78-105
Persistent link: https://www.econbiz.de/10012425334
Saved in:
5
Luxury brands in the digital age : perceived quality and gender difference
Kim, Jung-Hwan
- In:
The international review of retail, distribution and …
30
(
2020
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10012209756
Saved in:
6
What drives Kuwaiti consumers to purchase luxury brands?
Mostafa, Mohamed M.
;
Arnaout, Jean-Paul
- In:
The international review of retail, distribution and …
30
(
2020
)
1
,
pp. 86-102
Persistent link: https://www.econbiz.de/10012209765
Saved in:
7
The battle for commercial hearts and minds and the internal brand within a charity shop network in Ireland
O'Callaghan, Edmund
- In:
The international review of retail, distribution and …
29
(
2019
)
5
,
pp. 600-617
Persistent link: https://www.econbiz.de/10012209627
Saved in:
8
Factors influencing clothing interest and purchase intention : a study of Generation Y consumers in Malaysia
Cham Tat Huei
;
Caryn Kar Yan Ng
;
Lim, Yet-mee
;
Boon …
- In:
The international review of retail, distribution and …
28
(
2018
)
2
,
pp. 174-189
Persistent link: https://www.econbiz.de/10011884109
Saved in:
9
Private-label branding and willingness to pay : evidence from an auction experiment
Kandapa Thanasuta
;
Yingyot Chiaravutthi
- In:
The international review of retail, distribution and …
28
(
2018
)
3
,
pp. 320-338
Persistent link: https://www.econbiz.de/10011885430
Saved in:
10
Leveraging social media-based determinants to build customer-based brand equity of a retailer
Mathur, Manisha
- In:
The international review of retail, distribution and …
28
(
2018
)
5
,
pp. 554-575
Persistent link: https://www.econbiz.de/10011988220
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