//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of brand management : an international journal"
~language:"eng"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Ursprungsregeln"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Rules of origin
7
Ursprungsregeln
7
Consumer behaviour
6
Konsumentenverhalten
6
Brand
5
Brand image
5
Designation of origin
5
Herkunftsbezeichnung
5
Markenimage
5
Markenartikel
4
Brand management
3
Markenführung
3
China
2
Country of origin
2
"Made in ..."
1
Brand love
1
Branding strategy
1
Country image
1
Country image usage
1
Country-of-origin fit
1
Dual processing theory
1
Industrie
1
International marketing
1
Internationales Marketing
1
Luxury goods
1
Luxury products
1
Luxusgüter
1
Manufacturing industries
1
Marketing management
1
Marketingmanagement
1
Perceived strength of brand origin
1
Protected Designations of Origin
1
Status consumption
1
Tools
1
Wein
1
Weinbau
1
Welt
1
Willingness to pay
1
Wine
1
Wine industry
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
7
Language
All
English
Author
All
Agnoli, Lara
1
Aichner, Thomas
1
Aiello, Gaetano
1
Begalli, Diego
1
Borini, Felipe Mendes
1
Canhua, Kang
1
Capitello, Roberta
1
Crescitelli, Edson
1
Donvito, Raffaele
1
Felix, Reto
1
Giraldi, Janaina de Moura Engracia
1
Godey, Bruno
1
Johnson, Zachary S.
1
Kumara, P. A. P. Samantha
1
Lee, Sangwon
1
Maclennan, Maria Laura Ferranty
1
Minor, Michael
1
Pederzoli, Daniele
1
Polo, Edison Fernandes
1
Siew, Shir-Way
1
Suter, Mariana Bassi
1
Tian, Yichao
1
Wiedmann, Klaus-Peter
1
more ...
less ...
Published in...
All
The journal of brand management : an international journal
Journal of business research : JBR
19
Journal of global marketing
18
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
16
Asia Pacific journal of marketing and logistics
15
International tax and public finance
14
Journal of international consumer marketing
14
International marketing review
10
FinanzArchiv : public finance analysis
8
Journal of world trade : law, economic policy, public policy
8
Journal of international marketing
5
Journal of marketing management : MM
5
Journal of public economic theory
5
Journal of public economics
5
Journal of retailing and consumer services
5
Marketing letters : a journal of research in marketing
5
The world economy : the leading journal on international economic relations
5
Journal of consumer behaviour : an international research review
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of international economics
4
Journal of promotion management : JPM
4
Journal of strategic marketing
4
Management international review : mir ; journal of international business
4
Asian business & management
3
Cross cultural management : an international journal
3
International business review : the official journal of the European International Business Academy
3
Journal of euromarketing
3
Journal of food products marketing
3
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
3
Journal of industry, competition and trade
3
Journal of retailing
3
World tax journal : WTJ
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Annales Universitatis Mariae Curie-Skłodowska / H
2
Asia Pacific business review
2
Economics letters
2
Entrepreneurship, theory and practice : ET & P
2
European management review : the journal of the European Academy of Management
2
International business and economics research journal
2
International journal of business & management : IJoBM
2
more ...
less ...
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
In search of tools for the use of country image (CI) in the brand
Suter, Mariana Bassi
;
Giraldi, Janaina de Moura Engracia
; …
- In:
The journal of brand management : an international journal
25
(
2018
)
2
,
pp. 119-132
Persistent link: https://www.econbiz.de/10011891234
Saved in:
2
The influence of perceived strength of brand origin on willingness to pay more for luxury goods
Siew, Shir-Way
;
Minor, Michael
;
Felix, Reto
- In:
The journal of brand management : an international journal
25
(
2018
)
6
,
pp. 591-605
Persistent link: https://www.econbiz.de/10011962816
Saved in:
3
Country-of-origin fit : when does a discrepancy between brand origin and country of manufacture reduce consumers' product evaluations?
Johnson, Zachary S.
;
Tian, Yichao
;
Lee, Sangwon
- In:
The journal of brand management : an international journal
23
(
2016
)
4
,
pp. 403-418
Persistent link: https://www.econbiz.de/10011606877
Saved in:
4
Geographical brand and country-of-origin effects in the Chinese wine import market
Agnoli, Lara
;
Capitello, Roberta
;
Begalli, Diego
- In:
The journal of brand management : an international journal
21
(
2014
)
7/8
,
pp. 541-558
Persistent link: https://www.econbiz.de/10010462633
Saved in:
5
Country-of-origin marketing : a list of typical strategies with examples
Aichner, Thomas
- In:
The journal of brand management : an international journal
21
(
2014
)
1
,
pp. 81-93
Persistent link: https://www.econbiz.de/10010234567
Saved in:
6
Perceptions of country of origin : an approach to identifying expectations of foreign products
Kumara, P. A. P. Samantha
;
Canhua, Kang
- In:
The journal of brand management : an international journal
17
(
2009/10
)
5
,
pp. 343-353
Persistent link: https://www.econbiz.de/10003971183
Saved in:
7
An international perspective on luxury brand and country-of-origin effect
Aiello, Gaetano
;
Donvito, Raffaele
;
Godey, Bruno
; …
- In:
The journal of brand management : an international journal
16
(
2008/09
)
5/6
,
pp. 323-337
Persistent link: https://www.econbiz.de/10003847251
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->