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~isPartOf:"The journal of services marketing"
~subject:"Brand image"
~subject:"Customer integration"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Government document"
~type_genre:"Handbuch"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
Customer integration
Service quality
Consumer behaviour
259
Konsumentenverhalten
259
Beziehungsmarketing
116
Relationship marketing
116
Dienstleistungsqualität
106
Customer satisfaction
101
Kundenzufriedenheit
101
Customer service
35
Kundenservice
35
Emotion
31
Dienstleistungssektor
29
Service industry
29
Customer experience
21
Einzelhandel
21
Retail trade
21
Beschwerdemanagement
20
Complaint management
20
Viral marketing
20
Virales Marketing
20
Online retailing
19
Online-Handel
19
Satisfaction
17
Services
17
Social Web
17
Social web
17
USA
17
United States
17
Brand management
16
Dienstleistung
16
Markenführung
16
Customer engagement
14
Kundenintegration
14
Servicescape
13
Corporate Social Responsibility
12
Corporate social responsibility
12
Loyalty
12
Markenimage
12
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Article
124
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Article in journal
Article
Government document
Handbuch
Aufsatz in Zeitschrift
124
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English
124
Author
All
Sharma, Piyush
5
Klaus, Philipp
4
Hollebeek, Linda D.
3
Mattila, Anna S.
3
Basso, Kenny
2
Benoit, Sabine
2
Bruce, Helen L.
2
Carlson, Jamie
2
Chen, Ivy S. N.
2
Choi, Beom Joon
2
Collier, Joel E.
2
Dodds, Sarah
2
Ha, Hong Youl
2
Luk, Sherriff T. K.
2
Matos, Celso Augusto de
2
Medler-Liraz, Hana
2
Palakshappa, Nitha
2
Palmer, Adrian
2
Rosenbaum, Mark
2
Schuster, Lisa
2
Seger-Guttmann, Tali
2
Tram-Anh Ngoc Pham
2
Voorhees, Clay M.
2
Ahmad, Hassan
1
Ahmed, Zafar U.
1
Akamavi, Raphaël K.
1
Aksoy, Lerzan
1
Aldas-Manzano, Joaquin
1
Ali, Ameer
1
Ali, Fayaz
1
Alkire, Linda
1
Almanza, Barbara
1
Altobello, Suzanne
1
Anaya, Gerardo Joel
1
Ashill, Nick J.
1
Babakus, Emin
1
Baillod, Chloé
1
Ball, Joan
1
Barone, Ada Maria
1
Becker-Özcamlica, Hürrem
1
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Published in...
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The journal of services marketing
Journal of business research : JBR
482
Journal of retailing and consumer services
477
International journal of hospitality management
255
The journal of product & brand management
247
The journal of brand management : an international journal
214
Psychology & marketing
129
Asia Pacific journal of marketing and logistics
118
Journal of travel and tourism marketing
102
European journal of marketing : EJM
98
Journal of hospitality marketing & management
97
International journal of contemporary hospitality management
96
Cogent business & management
89
The service industries journal
85
Journal of international consumer marketing
81
Journal of marketing communications
81
Marketing intelligence & planning
74
Services marketing quarterly
73
Journal of strategic marketing
72
The journal of consumer marketing
67
Journal of the Academy of Marketing Science
64
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
63
Journal of marketing
63
International journal of consumer studies
61
Journal of global marketing
59
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
59
Tourism management : research, policies, practice
59
Journal of Islamic marketing
57
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
55
Marketing letters : a journal of research in marketing
55
International marketing review
54
Journal of service research : JSR
52
Journal of fashion marketing and management
51
Service business
49
Journal of marketing management : MM
48
Journal of service management
48
International journal of internet marketing and advertising : IJIMA
46
International journal of retail & distribution management
46
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
46
Journal of promotion management : innovations in planning and applied research
45
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ECONIS (ZBW)
124
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31
Online student engagement and place attachment to campus in the new service marketplace : an exploratory study
Huang, Yuying
;
Finsterwalder, Jörg
;
Chen, Ning
; …
- In:
The journal of services marketing
36
(
2022
)
4
,
pp. 597-611
Persistent link: https://www.econbiz.de/10013407570
Saved in:
32
Consumers' decision-making self-efficacy for service purchases : construct conceptualization and scale
Hale, Dena
;
Thakur, Ramendra
;
Riggs, John
;
Altobello, …
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 637-657
Persistent link: https://www.econbiz.de/10013407580
Saved in:
33
Accommodating ethnic minority consumers during service encounters : the fine line
Mady, Sarah
;
Ford, John B.
;
Mady, Tarek
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 674-690
Persistent link: https://www.econbiz.de/10013407588
Saved in:
34
Customer responses to service failures on social media
Varnali, Kaan
;
Cesmeci, Caner
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 691-709
Persistent link: https://www.econbiz.de/10013407589
Saved in:
35
Relational cohesion between users and smart voice assistants
Hernández Ortega, Blanca
;
Aldas-Manzano, Joaquin
; …
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 725-740
Persistent link: https://www.econbiz.de/10013407596
Saved in:
36
Improving service brand personality with augmented reality marketing
Plotkina, Daria
;
Dinsmore, John
;
Racat, Margot
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 781-799
Persistent link: https://www.econbiz.de/10013407600
Saved in:
37
Value co-creation in services for animal companions
Hendricks, Jennifer
;
Schmitz, Gertrud
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 831-845
Persistent link: https://www.econbiz.de/10013407607
Saved in:
38
Addressing customer misbehavior contagion in access-based services
Srivastava, Himanshu Shekhar
;
Jayasimha, K. R.
; …
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 849-861
Persistent link: https://www.econbiz.de/10013407609
Saved in:
39
Customer service co-creation literacy for better service value : evidence from the health-care sector
Tram-Anh Ngoc Pham
;
Hau Nguyen Le
;
Nguyen, Dung Tien
; …
- In:
The journal of services marketing
36
(
2022
)
7
,
pp. 940-951
Persistent link: https://www.econbiz.de/10013407621
Saved in:
40
Improving service interactions through inclusive language for Sindh's Sheedis
Ali, Ameer
;
Maya Khemlani David
;
Channa, Abdul Razaque
- In:
The journal of services marketing
36
(
2022
)
7
,
pp. 952-963
Persistent link: https://www.econbiz.de/10013407629
Saved in:
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