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~language:"bul"
~language:"eng"
~language:"msa"
~person:"Darley, William K."
~person:"Hollebeek, Linda D."
~person:"Kim, Jungkeun"
~person:"Laroche, Michel"
~person:"Spence, Charles"
~person:"Sung, Yongjun"
~source:"econis"
~subject:"Advertising"
~subject:"Consumer behaviour"
~subject:"Entscheidung"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
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Advertising
Consumer behaviour
Entscheidung
Online-Marketing
Konsumentenverhalten
188
Beziehungsmarketing
58
Relationship marketing
58
Brand management
46
Markenführung
46
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33
Markenimage
33
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Darley, William K.
Hollebeek, Linda D.
Kim, Jungkeun
Laroche, Michel
Spence, Charles
Sung, Yongjun
Han, Heesup
116
Mattila, Anna S.
102
Lusk, Jayson L.
77
Phau, Ian
77
Dwivedi, Yogesh Kumar
76
Khare, Arpita
70
Septianto, Felix
68
Grewal, Dhruv
67
Loureiro, Sandra Maria Correia
67
Nayga, Rodolfo M.
64
Pelsmacker, Patrick de
62
Belk, Russell W.
61
Jang, Soocheong
61
Eisend, Martin
60
Paul, Justin
58
Ko, Eunju
54
Kaiser, Harry M.
50
Bagozzi, Richard P.
49
Vrontis, Demetris
48
Pitt, Leyland F.
46
Taylor, Charles Raymond
45
Thaichon, Park
45
Sharma, Piyush
44
Bang, Nguyen
43
Law, Chun Hung Roberts
43
Dens, Nathalie
42
Diamantopoulos, Adamantios
42
Kim, Seongseop
42
Das, Gopal
40
Rana, Nripendra P.
40
Gierl, Heribert
39
Rajagopal
39
Verhoef, Peter C.
39
Wong, IpKin Anthony
39
Woodside, Arch G.
39
Xu, Zeshui
39
Yoon, Sukki
38
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Journal of business research : JBR
38
Psychology & marketing
22
Journal of retailing and consumer services
18
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
16
International journal of advertising : the review of marketing communications
6
Marketing letters : a journal of research in marketing
6
The journal of services marketing
5
Australasian marketing journal
4
Journal of marketing communications
4
Marketing intelligence & planning
4
The journal of brand management : an international journal
4
European journal of marketing
3
International journal of advertising : the quarterly review of marketing communications
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Journal of advertising
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of travel and tourism marketing
3
The journal of product & brand management
3
Tourism management : research, policies, practice
3
International journal of consumer studies
2
International journal of hospitality management
2
International marketing review
2
Journal of business ethics : JOBE
2
Journal of consumer behaviour
2
Journal of international consumer marketing
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of promotion management : JPM
2
Journal of service management
2
The journal of consumer marketing
2
The service industries journal
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Tourism review
2
Asia Pacific journal of marketing and logistics
1
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer behaviour : an international research review
1
Journal of creating value
1
Journal of destination marketing & management
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ECONIS (ZBW)
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1
Boosting customers' impulsive buying tendency in live-streaming commerce : the role of customer engagement and deal proneness
Luo, Xi
;
Hwa, Jacky Cheah Jun
;
Hollebeek, Linda D.
;
Lim …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462186
Saved in:
2
Compensatory consumption and unplanned purchases : the moderating role of the decision frame effect
Kim, Jungkeun
;
Lee, Eunji
;
Park, Suh-Young Irene
; …
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 186-207
Persistent link: https://www.econbiz.de/10014513631
Saved in:
3
Effects of AI ChatGPT on travelers' travel decision-making
Kim, Jeong Hyun
;
Kim, Jungkeun
;
Kim, Seongseop
;
Hailu, …
- In:
Tourism review
79
(
2024
)
5
,
pp. 1038-1057
Persistent link: https://www.econbiz.de/10015049381
Saved in:
4
Engaging consumers through artificially intelligent technologies : systematic review, conceptual model, and further research
Hollebeek, Linda D.
;
Menidjel, Choukri
;
Sarstedt, Marko
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 880-898
Persistent link: https://www.econbiz.de/10014519048
Saved in:
5
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
6
How do moral judgment and saving face interact with positive word-of-mouth regarding counterfeit luxury consumption?
Kim, Changju
;
Kikumori, Mai
;
Kim, Aekyoung
;
Kim, Jungkeun
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
2
,
pp. 253-269
Persistent link: https://www.econbiz.de/10014530031
Saved in:
7
The impact of materialism and moral identity on post-neutralization behavior in social media environmental campaigns
Ryoo, Yuhosua
;
Kafiliveyjuyeh, Soheil
;
Lee, Jung Ah
; …
- In:
International journal of advertising : the review of …
43
(
2024
)
3
,
pp. 434-464
Persistent link: https://www.econbiz.de/10014550977
Saved in:
8
The Netflix effect : exploring the nexus of content exposure, destination appeal, and behavioural intention
Kim, Jeong Hyun
;
Kim, Jungkeun
;
Chung, Namho
;
Koo, Chulmo
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 433-450
Persistent link: https://www.econbiz.de/10014513658
Saved in:
9
Online content creators' and viewers' interdependent journeys
Hollebeek, Linda D.
;
Anselmsson, Johan
; …
- In:
Services marketing quarterly
45
(
2024
)
3
,
pp. 296-318
Persistent link: https://www.econbiz.de/10015049447
Saved in:
10
The role of consumer speech acts in brand activism : a transformative advertising perspective
Fletcher-Brown, Judith
;
Middleton, Karen
; …
- In:
Journal of advertising
53
(
2024
)
4
,
pp. 491-510
Persistent link: https://www.econbiz.de/10015050195
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