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~language:"eng"
~person:"Septianto, Felix"
~subject:"Consumer behaviour"
~subject:"Großbritannien"
~type_genre:"Article in journal"
~type_genre:"Conference proceedings"
~type_genre:"Rezension"
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Consumer behaviour
Großbritannien
Konsumentenverhalten
59
Emotion
32
Advertising
25
Werbung
22
Advertising effects
21
Werbewirkung
21
Brand management
14
Markenführung
14
Luxury goods
12
Luxusgüter
12
Ethics
10
Ethik
10
Personality psychology
9
Persönlichkeitspsychologie
9
Brand image
8
Markenimage
8
Social Web
8
Social web
8
Construal level
7
Internet marketing
7
Online-Marketing
7
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6
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6
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6
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6
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6
Altruism
5
Altruismus
5
Beziehungsmarketing
5
Brand
5
Experiment
5
Markenartikel
5
Motivation
5
Nachhaltigkeit
5
Relationship marketing
5
Satisfaction
5
Social behaviour
5
Soziales Verhalten
5
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5
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Article
59
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Article in journal
Conference proceedings
Rezension
Aufsatz in Zeitschrift
59
Language
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English
Author
All
Septianto, Felix
Han, Heesup
113
Mattila, Anna S.
97
Machin, Stephen
89
Lusk, Jayson L.
75
Blundell, Richard W.
74
Phau, Ian
73
Khare, Arpita
68
Wright, Mike
66
Dwivedi, Yogesh Kumar
65
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
61
Nayga, Rodolfo M.
60
Crafts, Nicholas
58
Jang, Soocheong
57
Taylor, Mark P.
57
Belk, Russell W.
55
Paul, Justin
54
Mills, Terence C.
52
Bryson, Alex
49
Disney, Richard
49
Harris, Richard I. D.
49
Ko, Eunju
49
Laroche, Michel
48
Minford, Patrick
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Gil-Alaña, Luis A.
45
Pelsmacker, Patrick de
45
Jenkins, Stephen
44
Kim, Jungkeun
44
Diamantopoulos, Adamantios
43
Dolton, Peter J.
43
Propper, Carol
43
Green, Francis
42
Bang, Nguyen
41
Brown, Sarah
41
Burgess, Simon M.
41
Sharma, Piyush
41
Vrontis, Demetris
41
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Journal of retailing and consumer services
17
Journal of business research : JBR
11
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
Asia Pacific journal of marketing and logistics
3
European journal of marketing
3
Psychology & marketing
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of advertising
2
Journal of business ethics : JBE
2
Marketing letters : a journal of research in marketing
2
Australasian marketing journal
1
Australian journal of management
1
Business ethics, the environment & responsibility
1
International journal of advertising : the review of marketing communications
1
International journal of market research
1
International marketing review
1
Journal of advertising research
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Marketing intelligence & planning
1
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ECONIS (ZBW)
59
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1
Advertising meat alternatives : the interactive effect of regulatory mode and positive emotion on social media engagement
Septianto, Felix
;
Mathmann, Frank
- In:
Journal of advertising
53
(
2024
)
3
,
pp. 416-433
Persistent link: https://www.econbiz.de/10014575293
Saved in:
2
Are emotions essential for consumer ethical decision-making : a necessary condition analysis
Escadas, Marco
;
Jalali, Marjan S.
;
Septianto, Felix
; …
- In:
Business ethics, the environment & responsibility
33
(
2024
)
3
,
pp. 468-485
Persistent link: https://www.econbiz.de/10014578484
Saved in:
3
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
4
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
Saved in:
5
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
6
Color effects on AI influencers' product recommendations
Chan, Ka Wing
;
Septianto, Felix
;
Kwon, Junbum
;
Kamal, …
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2290-2315
Persistent link: https://www.econbiz.de/10014448346
Saved in:
7
Emotional Cues' effects on grotesque advertising
Bandyopadhyay, Argho
;
Septianto, Felix
;
Nallaperuma, …
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
2
,
pp. 124-134
Persistent link: https://www.econbiz.de/10014252793
Saved in:
8
How gratitude shapes acceptance of questionable consumer behavior : the mediating role of self-righteousness
Septianto, Felix
;
Garg, Nitika
;
Agrawal, Nidhi
- In:
European journal of marketing
57
(
2023
)
5
,
pp. 1298-1326
Persistent link: https://www.econbiz.de/10014252283
Saved in:
9
Leveraging social media advertising to foster female consumers' empowerment and engagement : the role of regulatory mode
Septianto, Felix
;
Mathmann, Frank
;
Hollebeek, Linda D.
; …
- In:
Journal of advertising
52
(
2023
)
5
,
pp. 688-705
Persistent link: https://www.econbiz.de/10014422130
Saved in:
10
Novel products and advertising visuals : the mediating role of perceived luxuriousness on willingness to try clean meat products
Septianto, Felix
;
Quach, Sara
;
Thaichon, Park
;
Japutra, …
- In:
International journal of advertising : the review of …
42
(
2023
)
5
,
pp. 916-944
Persistent link: https://www.econbiz.de/10014296449
Saved in:
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