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~person:"Aiello, Gaetano"
~person:"Harzing, Anne-Wil"
~person:"Jiang, Pingjun"
~person:"Jitsuya, Hasegawa"
~person:"Lee, Sangwon"
~subject:"Freihandelsabkommen"
~subject:"Herkunftsbezeichnung"
~subject:"Luxusgüter"
~subject:"Markenimage"
~subject:"World"
~type_genre:"Article in journal"
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Search: subject:"Ursprungsregeln"
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Freihandelsabkommen
Herkunftsbezeichnung
Luxusgüter
Markenimage
World
Rules of origin
10
Ursprungsregeln
10
Consumer behaviour
7
Konsumentenverhalten
7
Designation of origin
6
Welt
5
Brand image
4
Brand management
4
Markenführung
4
Brand
3
Markenartikel
3
National culture
2
Nationalkultur
2
brand origin
2
Bewertung
1
Comparison
1
Consumption theory
1
Country of origin
1
Country-of-origin fit
1
Creativity
1
EU countries
1
EU-Staaten
1
Economic Partnership Agreements
1
Evaluation
1
Free Trade Agreements
1
Free trade agreement
1
Handelsabkommen
1
Handelspräferenzen
1
Harmonization Work Programme
1
Human Resource Management
1
Industrie
1
International marketing
1
Internationales Marketing
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Kaufentscheidung
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Konsumtheorie
1
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Article
10
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Article in journal
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10
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English
10
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Aiello, Gaetano
Harzing, Anne-Wil
Jiang, Pingjun
Jitsuya, Hasegawa
Lee, Sangwon
De Melo, Jaime
5
Diamantopoulos, Adamantios
4
Josiassen, Alexander
4
Basfirinci, Cigdem
3
Donvito, Raffaele
3
Giraldi, Janaina de Moura Engracia
3
Hayakawa, Kazunobu
3
Phau, Ian
3
Vescovi, Tiziano
3
Aichner, Thomas
2
Bach, Stefan
2
Balabanis, George
2
Barnes, Liz
2
Bartikowski, Boris
2
Carneiro, Jorge Manoel Teixeira
2
Cheah, Isaac
2
Checchinato, Francesca
2
Chen, Yi-min
2
De Nisco, Alessandro
2
Deb, Madhurima
2
Disegna, Marta
2
Dmitrovič, Tanja
2
Felix, Reto
2
Godey, Bruno
2
Gourdon, Julien
2
Grudecka, Anna
2
Guina, Fernanda de Tavares Canto
2
Herz, Marc
2
Hubbert, Markus
2
Inama, Stefano
2
Kniahin, Dzmitry
2
Lee, Hong-gue
2
Lee, Wei-Na
2
Mainolfi, Giada
2
Malkawi, Bashar H.
2
Mandler, Timo
2
Marino, Vittoria
2
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European management review : the journal of the European Academy of Management
2
The journal of brand management : an international journal
2
Asian journal of marketing : the official journal of the Marketing Institute of Singapore
1
Journal of business research : JBR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of world trade : law, economic policy, public policy
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
Research in consumer behavior
1
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ECONIS (ZBW)
10
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10
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1
Cultures and institutions : dispositional and contextual explanations for country-of-origin effects in MNC "ethnocentric" staffing practices
Lee, Hyun-jung
;
Yoshikawa, Katsuhiko
;
Harzing, Anne-Wil
- In:
Organization studies : an international …
43
(
2022
)
4
,
pp. 497-519
Persistent link: https://www.econbiz.de/10013175538
Saved in:
2
Standardization of complex and diversified preferential rules of origin
Jitsuya, Hasegawa
- In:
Journal of world trade : law, economic policy, public policy
55
(
2021
)
4
,
pp. 545-572
Persistent link: https://www.econbiz.de/10012624872
Saved in:
3
Country-of-origin fit : when does a discrepancy between brand origin and country of manufacture reduce consumers' product evaluations?
Johnson, Zachary S.
;
Tian, Yichao
;
Lee, Sangwon
- In:
The journal of brand management : an international journal
23
(
2016
)
4
,
pp. 403-418
Persistent link: https://www.econbiz.de/10011606877
Saved in:
4
Interplay of brand origin and product origin on persuasion
Lee, Sangwon
;
He, Xin
- In:
Asian journal of marketing : the official journal of …
8
(
2014
)
1
,
pp. 44-53
Persistent link: https://www.econbiz.de/10010355113
Saved in:
5
Creativity and passion between global branding and country of origin roots
Aiello, Gaetano
;
Donvito, Raffaele
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 357-360
Persistent link: https://www.econbiz.de/10010408098
Saved in:
6
Brand and country-of-origin effect on consumers' decision to purchase luxury products
Godey, Bruno
;
Perderzoli, Daniele
;
Aiello, Gaetano
; …
- In:
Journal of business research : JBR
65
(
2012
)
10
,
pp. 1461-1470
Persistent link: https://www.econbiz.de/10009620139
Saved in:
7
Country-of-manufacture labeling effect on product quality evaluations : a model incorporating consumers' attention
Jiang, Pingjun
-
2010
Persistent link: https://www.econbiz.de/10009424394
Saved in:
8
An international perspective on luxury brand and country-of-origin effect
Aiello, Gaetano
;
Donvito, Raffaele
;
Godey, Bruno
; …
- In:
The journal of brand management : an international journal
16
(
2008/09
)
5/6
,
pp. 323-337
Persistent link: https://www.econbiz.de/10003847251
Saved in:
9
Descending from the ivory tower : reflections on the relevance and future of country-of-origin research
Josiassen, Alexander
;
Harzing, Anne-Wil
- In:
European management review : the journal of the …
5
(
2008
)
4
,
pp. 264-270
Persistent link: https://www.econbiz.de/10003804451
Saved in:
10
Further considerations on the relevance of country-of-origin research : comment
Usunier, Jean-Claude
;
Cestre, Ghislaine
- In:
European management review : the journal of the …
5
(
2008
)
4
,
pp. 271-274
Persistent link: https://www.econbiz.de/10003804458
Saved in:
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