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~person:"Al-Husan, Faten Baddar"
~person:"Ivens, Björn Sven"
~person:"Richards, Keith A."
~person:"Ryals, Lynette"
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Search: subject_exact:"Global account management"
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Key account management
20
Key-Account-Management
19
Beziehungsmarketing
7
Relationship marketing
7
Strategic management
6
Strategisches Management
6
Lieferantenmanagement
4
Supplier relationship management
4
Selling
3
Verkauf
3
B-to-B-Marketing
2
Bibliometrics
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Bibliometrie
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Business-to-business marketing
2
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Strategic account management
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Al-Husan, Faten Baddar
Ivens, Björn Sven
Richards, Keith A.
Ryals, Lynette
Zupancic, Dirk
12
Pardo, Catherine
10
Sieck, Hartmut
10
Belz, Christian
9
Cheverton, Peter
9
Müllner, Markus
9
Wilson, Kevin
8
Homburg, Christian
7
Jensen, Ove
7
Ryals, Lynette J.
7
Senn, Christoph
7
Tzempelikos, Nektarios
7
Yip, George S.
7
Gounaris, Spiros
6
Niersbach, Barbara
6
Schlüter, Andrea
6
Woodburn, Diana
6
Salojärvi, Hanna
5
Davies, Iain A.
4
Guenzi, Paolo
4
Guesalaga, Rodrigo
4
Heinrich, Stephan
4
Lacoste, Sylvie
4
Ojasalo, Jukka
4
Schiele, Holger
4
Sidow, Hans D.
4
Storbacka, Kaj
4
Swoboda, Bernhard
4
Wengler, Stefan
4
Davies, Mark
3
Dekker, David J.
3
Droll, Mathias
3
Jones, Eli
3
Lenney, Peter
3
Matsuoka, Kohsuke
3
McDonald, Malcolm
3
Nätti, Satu
3
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Industrial marketing management : the international journal for industrial and high-tech firms
8
The journal of business & industrial marketing
4
Journal of strategic marketing
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
The journal of personal selling & sales management : JPSSM
2
Strategic sales and strategic marketing
1
The IMP journal
1
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ECONIS (ZBW)
20
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1
Gender issues in key account management research : a systematic literature review and avenues for future research
Ivens, Björn Sven
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 81-96
Persistent link: https://www.econbiz.de/10014368324
Saved in:
2
The cultural factors in global account management : the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
3
On the nature of international sales and sales management research : a social network-analytic perspective
Schrock, Wyatt A.
;
Zhao, Yanhui
;
Richards, Keith A.
; …
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
1
,
pp. 56-77
Persistent link: https://www.econbiz.de/10011936237
Saved in:
4
An identity perspective of key account managers as paradoxical relationship managers
Pardo, Catherine
;
Ivens, Björn Sven
;
Niersbach, Barbara
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 355-372
Persistent link: https://www.econbiz.de/10012290742
Saved in:
5
Key account management as a firm capability
Ivens, Björn Sven
;
Leischnig, Alexander
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
74
(
2018
),
pp. 39-49
Persistent link: https://www.econbiz.de/10011942229
Saved in:
6
Which resources and capabilities underpin strategic key account management?
Guesalaga, Rodrigo
;
Gabrielsson, Mika
;
Rogers, Beth
; …
- In:
Industrial marketing management : the international …
75
(
2018
),
pp. 160-172
Persistent link: https://www.econbiz.de/10011963481
Saved in:
7
The role of senior executives in managing key customers in Arab context
AlHussan, Fawaz Baddar
;
Al-Husan, Faten Baddar
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
6
,
pp. 825-835
Persistent link: https://www.econbiz.de/10011773467
Saved in:
8
Firm-internal key account management networks : framework, case study, avenues for future research
Ivens, Björn Sven
;
Pardo, Catherine
;
Niersbach, Barbara
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 102-113
Persistent link: https://www.econbiz.de/10011549373
Saved in:
9
Managerial implications of research on inter-organizational interfaces : the case of key account management
Ivens, Björn Sven
;
Pardo, Catherine
- In:
The IMP journal
10
(
2016
)
1
,
pp. 25-49
Persistent link: https://www.econbiz.de/10011895390
Saved in:
10
Key account management : selling? : providing services? ... : or both?
Ivens, Björn Sven
;
Niersbach, Barbara
;
Pardo, Catherine
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
32
(
2015
)
6
,
pp. 70-78
Persistent link: https://www.econbiz.de/10011559972
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