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~person:"Anderson, Eric T."
~person:"Zhuang, Guijun"
~person:"Zielke, Stephan"
~subject:"Konsumentenverhalten"
~subject:"Theory"
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Konsumentenverhalten
Theory
Distribution channel
25
Vertriebsweg
25
Consumer behaviour
10
Lieferantenmanagement
10
Supplier relationship management
10
Einzelhandel
8
Retail trade
8
China
7
Online retailing
7
Online-Handel
7
Beziehungsmarketing
5
Relationship marketing
5
Multi-channel
4
channel integration
4
Risiko
3
Risk
3
App features
2
B-to-B-Marketing
2
Business-to-business marketing
2
Mobile Anwendung
2
Mobile application
2
Multichannel strategy
2
Multikanalvertrieb
2
Perception
2
Preismanagement
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Pricing strategy
2
Risikopräferenz
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Risk attitude
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Sales tax
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Social network
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Soziales Netzwerk
2
Theorie
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USA
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Umsatzsteuer
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United States
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Wahrnehmung
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customer confusion
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marketing channels
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12
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Anderson, Eric T.
Zhuang, Guijun
Zielke, Stephan
Neslin, Scott A.
12
Verhoef, Peter C.
11
Cebollada, Javier
10
Schramm-Klein, Hanna
10
Shankar, Venkatesh
9
Desiraju, Ramarao
8
Jerath, Kinshuk
8
Schögel, Marcus
8
Ahlert, Dieter
7
Albers, Sönke
7
Coughlan, Anne T.
7
Frasquet Deltoro, Marta
7
Gabrielsen, Tommy Staahl
7
Jiang, Baojun
7
Steinmann, Sascha
7
Wagner, Gerhard
7
Zaccour, Georges
7
Chen, Ying-Ju
6
Geyskens, Inge
6
Gielens, Katrijn
6
Krafft, Manfred
6
Pan, Cong
6
Stern, Louis W.
6
Ansary, Adel I. el-
5
Arce-Urriza, Marta
5
Bell, David R.
5
Breugelmans, Els
5
Cai, Gangshu
5
Calzada, Joan
5
Dulleck, Uwe
5
Guo, Xiaolong
5
Hua, Zhongsheng
5
Hudetz, Kai
5
Karray, Salma
5
Kerschbamer, Rudolf
5
Klose, Andreas
5
Konuş, Umut
5
Liu, Yunchuan
5
Martín Herrán, Guiomar
5
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The international review of retail, distribution and consumer research
4
Journal of retailing and consumer services
2
International journal of retail and distribution management
1
Journal of business-to-business marketing
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of marketing research : JMR
1
MSI reports : working paper series
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
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ECONIS (ZBW)
12
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1
Coping strategies and intended change of shopping habits after the Corona pandemic : insights from two countries in Western and Eastern Europe
Zielke, Stephan
;
Komor, Marcin
;
Schlößer, Andrea
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014252721
Saved in:
2
Shopping app features : their impact on customer satisfaction and loyalty
Sinemus, Kathrin
;
Zielke, Stephan
;
Dobbelstein, Thomas
- In:
The international review of retail, distribution and …
32
(
2022
)
4
,
pp. 423-449
Persistent link: https://www.econbiz.de/10013411673
Saved in:
3
Shopping app features : influencing the download and use intention
Sinemus, Kathrin
;
Zielke, Stephan
- In:
International journal of retail and distribution management
50
(
2022
)
8/9
,
pp. 1015-1038
Persistent link: https://www.econbiz.de/10013398150
Saved in:
4
Searching offline and buying online : an analysis of showrooming forms and segments
Schneider, Patricia J.
;
Zielke, Stephan
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012132239
Saved in:
5
The impact of risk perceptions on the attitude toward multi-channel technologies
Ortlinghaus, Alena
;
Zielke, Stephan
;
Dobbelstein, Thomas
- In:
The international review of retail, distribution and …
29
(
2019
)
3
,
pp. 262-284
Persistent link: https://www.econbiz.de/10012209262
Saved in:
6
The influence of multi-channel pricing strategy on price fairness and customer confusion
Bertrandie, Laura
;
Zielke, Stephan
- In:
The international review of retail, distribution and …
29
(
2019
)
5
,
pp. 504-517
Persistent link: https://www.econbiz.de/10012209584
Saved in:
7
The effects of multi-channel assortment integration on customer confusion
Bertrandie, Laura
;
Zielke, Stephan
- In:
The international review of retail, distribution and …
27
(
2017
)
5
,
pp. 437-449
Persistent link: https://www.econbiz.de/10011853896
Saved in:
8
Brand loyalty versus store loyalty : consumers' role in determining dependence structure of supplier-retailer dyads
Zhang, Chuang
;
Zhuang, Guijun
;
Yang, Zhilin
;
Zhang, Yang
- In:
Journal of business-to-business marketing
24
(
2017
)
2
,
pp. 139-160
Persistent link: https://www.econbiz.de/10011735914
Saved in:
9
Minimum advertised pricing : patterns of violation in competitive retail markets
Israeli, Ayelet
;
Anderson, Eric T.
;
Coughlan, Anne T.
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
4
,
pp. 539-564
Persistent link: https://www.econbiz.de/10011532318
Saved in:
10
Inquiry and review of dependence in marketing channels : an economics of exchange approach
Zhuang, Guijun
;
Herndon, Neil C.
- In:
Journal of marketing channels : ... distribution …
22
(
2015
)
4
,
pp. 299-310
Persistent link: https://www.econbiz.de/10011435912
Saved in:
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