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~person:"Bilgihan, Anil"
~person:"Quach, Sara"
~person:"Swoboda, Bernhard"
~subject:"Beziehungsmarketing"
~subject:"Website"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
Website
Consumer behaviour
99
Konsumentenverhalten
99
Relationship marketing
41
Customer satisfaction
28
Kundenzufriedenheit
28
Brand management
22
Markenführung
22
Dienstleistungsqualität
21
Einzelhandel
21
Retail trade
21
Service quality
21
Deutschland
17
Germany
17
Verbraucherverhalten
16
Brand image
15
Markenimage
15
Internet marketing
14
Online-Marketing
14
Theorie
13
Theory
13
Social Web
12
Social web
12
Advertising
9
Beschaffung
9
Procurement
9
Confidence
7
Online retailing
7
Online-Handel
7
Viral marketing
7
Virales Marketing
7
Werbung
7
Advertising effects
6
Vertrauen
6
Werbewirkung
6
Brand
5
Corporate reputation
5
Digitale Dienste
5
Emotion
5
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34
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6
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English
33
German
10
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Bilgihan, Anil
Quach, Sara
Swoboda, Bernhard
Han, Heesup
40
Hollebeek, Linda D.
33
Mattila, Anna S.
29
Verhoef, Peter C.
28
Kumar, V.
24
Usman, Osly
24
Loureiro, Sandra Maria Correia
23
Huber, Frank
22
Klaus, Philipp
19
Prentice, Catherine
19
Rather, Raouf Ahmad
19
Bang, Nguyen
18
Ahn, Jiseon
17
Herrmann, Andreas
16
Khan, Imran
16
Wangenheim, Florian von
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Schramm-Klein, Hanna
15
So, Kevin Kam Fung
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Gustafsson, Anders
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Sesé, F. Javier
14
Sreejesh, S.
14
Carlson, Jamie
13
Das, Gopal
13
Evanschitzky, Heiner
13
Kumar, Vikas
13
McDonald, Heath
13
Rahman, Zillur
13
Schumann, Jan Hendrik
13
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Springer Fachmedien Wiesbaden
1
Springer-Verlag GmbH
1
Published in...
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Journal of retailing and consumer services
6
International journal of contemporary hospitality management
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Lehrbuch
3
SpringerLink / Bücher
3
Lehrbuch Gabler
2
Services marketing quarterly
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Handelsforschung
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International business review : the official journal of the European International Business Academy
1
International journal of consumer studies
1
International journal of quality and service sciences
1
International journal of retail & distribution management
1
Journal of business research : JBR
1
Journal of consumer behaviour
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of retailing
1
Journal of strategic marketing
1
Marketing : ZFP ; journal of research and management
1
Psychology & marketing
1
The international review of retail, distribution and consumer research
1
The journal of product & brand management
1
Tourism management : research, policies, practice
1
Tourism review : the official journal of the AIEST
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ECONIS (ZBW)
43
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1
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10
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43
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date (oldest first)
1
Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen Tuyet-Mai
;
Ferm, Lars-Erik Casper
;
Quach, Sara
; …
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
Saved in:
2
The role of national institutions in the effects of consumers’ perceived customer orientation and firm innovativeness
Jacobs, Nele
;
Swoboda, Bernhard
- In:
International business review : the official journal of …
32
(
2023
)
5
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014450234
Saved in:
3
Towards an understanding of meme marketing : conceptualisation and empirical evidence
Razzaq, Ali
;
Shao, Wei
;
Quach, Sara
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
7/8
,
pp. 670-701
Persistent link: https://www.econbiz.de/10014321538
Saved in:
4
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
5
Are privacy concerns still relevant? : revisiting consumer behaviour in omnichannel retailing
Cheah, Jun-Hwa
;
Lim, Xin-Jean
;
Hiram Ting
;
Liu, Yide
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013169706
Saved in:
6
Service integration in omnichannel retailing and its impact on customer experience
Quach, Sara
;
Barari, Mojtaba
;
Moudrý, Dann Vit
;
Quach, Ken
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013169715
Saved in:
7
The determinants of retail customers' purchase intent
Menidjel, Choukri
;
Bilgihan, Anil
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2503-2520
Persistent link: https://www.econbiz.de/10013412526
Saved in:
8
The effect of AI quality on customer experience and brand relationship
Nguyen Tuyet-Mai
;
Quach, Sara
;
Patamaporn Thaichon
- In:
Journal of consumer behaviour
21
(
2022
)
3
,
pp. 481-493
Persistent link: https://www.econbiz.de/10013275503
Saved in:
9
Customer participation in firm-initiated activities via social media : understanding the role of experiential value
Quach, Sara
;
Shao, Wei
;
Ross, Mitchell
;
Thaichon, Park
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 132-141
Persistent link: https://www.econbiz.de/10012668420
Saved in:
10
How online trust and online brand equity translate online- and omni-channel-specific instruments into repurchase intentions
Swoboda, Bernhard
;
Winters, Amelie
;
Fränzel, Nils
- In:
Marketing : ZFP ; journal of research and management
43
(
2021
)
1/2
,
pp. 37-53
Persistent link: https://www.econbiz.de/10012600955
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