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~person:"Chiarella, Carl"
~person:"Malliaris, Anastasios G."
~person:"Thomas, Oliver"
~person:"Zaccour, Georges"
~subject:"Werbung"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Festschrift"
~type_genre:"Sammelwerk"
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Search: subject:"pricing"
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Werbung
Theorie
37
Theory
37
Preismanagement
25
Pricing strategy
25
Option pricing theory
17
Optionspreistheorie
17
CAPM
15
Game theory
13
Spieltheorie
13
Advertising
10
Stochastischer Prozess
9
Distribution channel
8
Pricing
8
Stochastic process
8
Vertriebsweg
8
Bundling strategy
7
Derivat
7
Derivative
7
Leistungsbündel
7
Volatility
7
Volatilität
7
Consumer behaviour
5
Erwartungsbildung
5
Expectation formation
5
Interest rate derivative
5
Konsumentenverhalten
5
Option trading
5
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5
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5
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5
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4
Australia
4
Australien
4
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4
Dynamic game
4
Dynamisches Spiel
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4
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4
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9
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10
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Chiarella, Carl
Malliaris, Anastasios G.
Thomas, Oliver
Zaccour, Georges
Schlosser, Rainer
8
Martín Herrán, Guiomar
7
Zhang, Jianxiong
7
Karray, Salma
6
Tang, Wansheng
6
Bagwell, Kyle
4
Jørgensen, Steffen
4
Kort, Peter M.
4
Sigué, Simon Pierre
4
Arnold, Michael A.
3
Esteves, Rosa-Branca
3
Feichtinger, Gustav
3
Hartl, Richard F.
3
Jiang, Baojun
3
Liu, Guowei
3
Lu, Fuxiao
3
Morgan, John
3
Overgaard, Per Baltzer
3
Prasad, Ashutosh
3
Ramey, Garey
3
Sethi, Suresh P.
3
Wilbur, Kenneth C.
3
Xu, Linli
3
Yan, Ruiliang
3
Zhang, Lan
3
Albæk, Svend
2
Aust, Gerhard
2
Baye, Michael R.
2
Bin, Liu
2
Buratto, Alessandra
2
Buscher, Udo
2
Chen, Chiang-Ming
2
Chen, Guan-ru
2
Chen, Jianqing
2
Chenavaz, Régis Y.
2
Crettez, Bertrand
2
De Giovanni, Pietro
2
Dye, Chung-Yuan
2
Esteban, Lola
2
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International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>
1
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Journal of economic dynamics & control
3
Omega : the international journal of management science
2
European journal of operational research : EJOR
1
IMA journal of management mathematics
1
International journal of production economics
1
Lecture notes in economics and mathematical systems : LNEMS
1
Operations research letters
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ECONIS (ZBW)
10
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1
Pricing
and advertising in a supply chain in the presence of strategic consumers
Farshbaf-Geranmayeh, Amir
;
Zaccour, Georges
- In:
Omega : the international journal of management science
101
(
2021
),
pp. 1-20
Persistent link: https://www.econbiz.de/10012494662
Saved in:
2
Managing quality and
pricing
during a product recall : an analysis of pre-crisis, crisis and post-crisis regimes
Mukherjee, Arka
;
Carvalho, Margarida
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
307
(
2023
)
1
,
pp. 406-420
Persistent link: https://www.econbiz.de/10014293013
Saved in:
3
Dynamic
pricing
and advertising in the presence of strategic consumers and social contagion : a mean-field game approach
Chaab, Jafar
;
Salhab, Rabih
;
Zaccour, Georges
- In:
Omega : the international journal of management science
109
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10014519453
Saved in:
4
Optimal
pricing
and advertising policies for a one-time entertainment event
Jørgensen, Steffen
;
Zaccour, Georges
- In:
Journal of economic dynamics & control
100
(
2019
),
pp. 395-416
Persistent link: https://www.econbiz.de/10012130992
Saved in:
5
Existence and uniqueness of optimal dynamic
pricing
and advertising controls without concavity
Crettez, Bertrand
;
Hayek, Naila
;
Zaccour, Georges
- In:
Operations research letters
46
(
2018
)
2
,
pp. 199-204
Persistent link: https://www.econbiz.de/10011824880
Saved in:
6
Strategic
pricing
and advertising in the presence of a counterfeiter
Buratto, Alessandra
;
Grosset, Luca
;
Zaccour, Georges
- In:
IMA journal of management mathematics
27
(
2016
)
3
,
pp. 397-418
Persistent link: https://www.econbiz.de/10011593259
Saved in:
7
Brand imitation: a dynamic-game approach
Crettez, Bertrand
;
Hayek, Naila
;
Zaccour, Georges
- In:
International journal of production economics
205
(
2018
),
pp. 139-155
Persistent link: https://www.econbiz.de/10011931420
Saved in:
8
Optimal
pricing
and advertising policies for an entertainment event
Jørgensen, Steffen
;
Kort, Peter M.
;
Zaccour, Georges
- In:
Journal of economic dynamics & control
33
(
2009
)
3
,
pp. 583-596
Persistent link: https://www.econbiz.de/10003817942
Saved in:
9
Channel coordination over time : incentive equilibria and credibility
Jørgensen, Steffen
;
Zaccour, Georges
- In:
Journal of economic dynamics & control
27
(
2003
)
5
,
pp. 801-822
Persistent link: https://www.econbiz.de/10001719692
Saved in:
10
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
Jørgensen, Steffen
(
contributor
); …
-
1996
Persistent link: https://www.econbiz.de/10000594797
Saved in:
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