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~person:"Foxall, Gordon R."
~person:"Grace, Debra"
~person:"Hogg, Margaret K."
~person:"O'Cass, Aron"
~person:"O'Shaughnessy, John"
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Search: "European journal of marketing : EJM"
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Foxall, Gordon R.
Grace, Debra
Hogg, Margaret K.
O'Cass, Aron
O'Shaughnessy, John
Lee, Nick
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European journal of marketing : EJM
45
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OLC EcoSci
26
ECONIS (ZBW)
19
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Unpacking brand management superiority : examining the interplay of brand management capability, brand orientation and formalisation
Lee, Wai Jin
;
O'Cass, Aron
;
Sok, Phyra
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 177-199
Persistent link: https://www.econbiz.de/10011626461
Saved in:
2
Why doesn't our branding pay off : optimising the effects of branding through innovation
Lee, Wai Jin
;
O'Cass, Aron
;
Sok, Phyra
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 509-529
Persistent link: https://www.econbiz.de/10011574456
Saved in:
3
Consumption through the ambivalent prism of intergenerational support
Karanika, Katerina
;
Hogg, Margaret K.
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 575-601
Persistent link: https://www.econbiz.de/10011574472
Saved in:
4
Examining the relationship between social media characteristics and psychological dispositions
Grace, Debra
;
Ross, Mitchell
;
Shao, Wei
- In:
European journal of marketing : EJM
49
(
2015
)
9/10
,
pp. 1366-1390
Persistent link: https://www.econbiz.de/10011409356
Saved in:
5
The effect of pre-entry information on relational outcomes in franchising : model conceptualitsation and gender comparison
Weaven, Scott K.
;
Grace, Debra
;
Frazer, Lorelle
; …
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 193-217
Persistent link: https://www.econbiz.de/10010344091
Saved in:
6
Shared or non-shared? : children's different consumer socialisation experiences within the family environment
Kerrane, Ben
;
Hogg, Margaret K.
- In:
European journal of marketing : EJM
47
(
2013
)
3/4
,
pp. 506-524
Persistent link: https://www.econbiz.de/10009733016
Saved in:
7
Will normal-sized female models in advertisements be viewed as positively as small-sized models?
Bian, Xuemei
;
Foxall, Gordon R.
- In:
European journal of marketing : EJM
47
(
2013
)
3/4
,
pp. 485-505
Persistent link: https://www.econbiz.de/10009733018
Saved in:
8
Shared or non-shared?: Children's different consumer socialisation experiences within the family environment
Kerrane, Ben
;
Hogg, Margaret K.
- In:
European journal of marketing : EJM
47
(
2013
)
3
,
pp. 506-524
Persistent link: https://www.econbiz.de/10010099465
Saved in:
9
Examining the antecedents of positive employee brand-related attitudes and behaviours
King, Ceridwyn
;
Grace, Debra
- In:
European journal of marketing : EJM
46
(
2012
)
3/4
,
pp. 469-488
Persistent link: https://www.econbiz.de/10009535670
Saved in:
10
Examining the antecedents of positive employee brand-related attitudes and behaviours
King, Ceridwyn
;
Grace, Debra
- In:
European journal of marketing : EJM
46
(
2012
)
3
,
pp. 469-489
Persistent link: https://www.econbiz.de/10009846072
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