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~person:"Senn, Christoph"
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Search: subject_exact:"Key-Account-Management"
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Kundengruppenmanagement
8
Key account management
7
Key-Account-Management
7
Beziehungsmarketing
3
Internationales Marketing
3
Relationship marketing
3
Internationales Management
2
Investitionsgütermarketing
2
Multinationales Unternehmen
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Performance management
2
Performance-Management
2
SWOT analysis
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SWOT-Analyse
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Transnational corporation
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Altana AG
1
Aufsatzsammlung
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B-to-B-Marketing
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Betriebliche Wertschöpfung
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Business-to-business marketing
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Chemical industry
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Chemieindustrie
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Customer-centricity
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Deutschland
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Organisatorischer Wandel
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German
6
English
5
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Senn, Christoph
Zupancic, Dirk
22
Belz, Christian
18
Ivens, Björn Sven
18
Pardo, Catherine
16
Cheverton, Peter
13
Müllner, Markus
13
Sieck, Hartmut
12
Homburg, Christian
10
Jensen, Ove
10
Tzempelikos, Nektarios
9
Gounaris, Spiros
8
Sidow, Hans D.
8
Woodburn, Diana
8
Yip, George S.
8
Biesel, Hartmut H.
7
Niersbach, Barbara
7
Ryals, Lynette J.
7
Wilson, Kevin
7
McDonald, Malcolm
6
Salojärvi, Hanna
6
Schlüter, Andrea
6
Storbacka, Kaj
6
Ebert, Heinz J.
5
Rogers, Beth
5
Wengler, Stefan
5
Capon, Noel
4
Davies, Iain A.
4
Dekker, David J.
4
Guenzi, Paolo
4
Guesalaga, Rodrigo
4
Heinrich, Stephan
4
Lacoste, Sylvie
4
Ojasalo, Jukka
4
Richards, Keith A.
4
Sainio, Liisa-Maija
4
Schiele, Holger
4
Al-Husan, Faten Baddar
3
Algesheimer, René
3
Arnold, Martin P.
3
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Published in...
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Thexis / Fachbericht für Marketing
6
Harvard-Business-Manager : das Wissen der Besten
2
Journal of business strategy
2
Research technology management : RTM
1
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ECONIS (ZBW)
9
USB Cologne (EcoSocSci)
5
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1
Fit for global customers : how ALTANA mastered the journey to a customer-centric organization
Lindner, Detlev
;
Senn, Christoph
- In:
Journal of business strategy
36
(
2015
)
4
,
pp. 3-10
Persistent link: https://www.econbiz.de/10011407014
Saved in:
2
Fit für globale Kunden
Lindner, Detlev
;
Senn, Christoph
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
9
,
pp. 69-77
Persistent link: https://www.econbiz.de/10009581510
Saved in:
3
Leveraging synergies between R&D and key account management to drive value creation
Wießmeier, Georg F. L.
;
Thoma, Axel
;
Senn, Christoph
- In:
Research technology management : RTM
55
(
2012
)
3
,
pp. 15-22
Persistent link: https://www.econbiz.de/10009554216
Saved in:
4
The booster zone : how to accelerate growth with strategic customers
Senn, Christoph
- In:
Journal of business strategy
33
(
2012
)
6
,
pp. 31-39
Persistent link: https://www.econbiz.de/10009678309
Saved in:
5
Geschäftskunden im Härtetest
Senn, Christoph
- In:
Harvard-Business-Manager : das Wissen der Besten
31
(
2009
)
11
,
pp. 72-85
Persistent link: https://www.econbiz.de/10003889625
Saved in:
6
Leveraging knowledge in global key account management : findings from a benchlearning group project in the industry
Arnold, Martin Patrick
;
Belz, Christian
;
Senn, Christoph
-
2001
Persistent link: https://www.econbiz.de/10001536216
Saved in:
7
Leveraging knowledge in global key account management : findings from a benchlearning group project in the industry
Arnold, Martin P.
;
Belz, Christian
;
Senn, Christoph
-
2001
Persistent link: https://www.econbiz.de/10004600434
Saved in:
8
Global Account Management : eine Bestandsaufnahme in Wissenschaft und Praxis
Zupancic, Dirk
;
Senn, Christoph
-
2000
Persistent link: https://www.econbiz.de/10004586454
Saved in:
9
Global Account Management : eine Bestandsaufnahme in Wissenschaft und Praxis
Zupancic, Dirk
;
Senn, Christoph
-
2000
Persistent link: https://www.econbiz.de/10013428715
Saved in:
10
Key-Account-Management für Investitionsgüter : ein leitfaden für den erfolgreichen Umgang mit Schlüsselkunden
Senn, Christoph
-
1997
Persistent link: https://www.econbiz.de/10004001385
Saved in:
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