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~subject:"Bankgeschäft"
~subject:"Financial services"
~subject:"Indien"
~type:"article"
~type:"book"
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85
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Koku, Paul Sergius
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The international journal of bank marketing : IJBM
97
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ECONIS (ZBW)
97
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1
Financial exclusion
Koku, Paul Sergius
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011407140
Saved in:
2
Building trust in financial services
Hurley, Robert F.
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010391514
Saved in:
3
Mobile banking service quality and customer relationships
Arcand, Manon
;
Tep, Sandrine Prom
;
Brun, Isabelle
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1066-1087
Persistent link: https://www.econbiz.de/10011814538
Saved in:
4
Literacy matters in marketing
Huhmann, Bruce A.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
5
,
pp. 558-582
Persistent link: https://www.econbiz.de/10011755756
Saved in:
5
Marketing dispossession : a strategy for financial services that considers customers' mental health
Koku, Paul Sergius
;
Acquaye, Hannah Emma
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 112-127
Persistent link: https://www.econbiz.de/10011617864
Saved in:
6
Relationship marketing strategies of Indian banks in the wake of the global economic slowdown
Roy, Sanjit Kumar
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009581875
Saved in:
7
Consumer perspectives about mobile banking adoption in India : a cluster analysis
Chawla, Deepak
;
Joshi, Himanshu
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 616-636
Persistent link: https://www.econbiz.de/10011725705
Saved in:
8
Mobile banking services adoption in Pakistan : are there gender differences?
Glavee-Geo, Richard
;
Shaikh, Aijaz Ahmed
;
Karjaluoto, Heikki
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1088-1112
Persistent link: https://www.econbiz.de/10011815026
Saved in:
9
Role of mobile banking servicescape on customer attitude and engagement : an empirical investigation in India
Sahoo, Debjani
;
Pillai, Sreejesh S.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1113-1130
Persistent link: https://www.econbiz.de/10011815032
Saved in:
10
Financial self-efficacy : a determinant of financial inclusion
Mindra, Rachel
;
Moya, Musa
;
Zuze, Linda Tia
;
Kodongo, Odongo
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
3
,
pp. 338-353
Persistent link: https://www.econbiz.de/10011731382
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