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~subject:"Consumer behaviour"
~type:"article"
~type_genre:"Case study"
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E-business and telecommunications : 4th international conference ; revised selected papers
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GfK marketing intelligence review : Marketingforschung für die Praxis
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Handbook of Islamic marketing
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Innovation in pricing : contemporary theories and best practices
1
International journal of business and globalisation : IJBG
1
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International journal of logistics systems and management
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1
Journal of international marketing and marketing research
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of vacation marketing : an international journal
1
Markenführung in strukturell veränderten Märkten : Markendialog, Februar 2010
1
Market orientation : transforming food and agribusiness around the customer
1
Marketing : ZFP ; journal of research and management
1
Marketing intelligence & planning
1
Marketing management : a cultural perspective
1
Measuring business excellence : the journal of organizational performance management
1
Mergers and acquisitions : the critical role of stakeholders
1
New forms of collaborative innovation and production on the internet : an interdisciplinary perspective
1
Oxford economic papers
1
Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
1
Strategic market creation : a new perspective on marketing and innovation management
1
Strong brands, strong relationships
1
The changing face of Vietnamese management
1
The journal of brand management : an international journal
1
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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1
Green Supply Chain
Management
and consumer sensitivity to greener and leaner options in the automotive industry
Smith, Alan D.
- In:
International journal of logistics systems and management
12
(
2012
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10009559788
Saved in:
2
Brand knowledge, brand community and brand engagement
Gupta, Suraksha
;
Cao, Dongmei
;
Abuelmaatti, Aisha
- In:
Building corporate identity, image and reputation in …
,
(pp. 444-466)
.
2022
Persistent link: https://www.econbiz.de/10012609416
Saved in:
3
Service quality programme developments and lean
management
aspects : a multi-case study
Smith, Alan D.
- In:
International journal of services and operations management
7
(
2010
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10008647387
Saved in:
4
How free admittance affects charged visits to museums : an analysis of the Italian case
Cellini, Roberto
;
Cuccia, Tiziana
- In:
Oxford economic papers
70
(
2018
)
3
,
pp. 680-698
Persistent link: https://www.econbiz.de/10012033500
Saved in:
5
Category
Management
Praxisbeispiel Knorr : Optimierung der Kategorie "Savoury"
Voßhenrich, Oliver
- In:
Controlling im Handel : innovative Ansätze und …
,
(pp. 305-324)
.
2016
Persistent link: https://www.econbiz.de/10011556331
Saved in:
6
When you have to choose between core and new customers : an extreme sports company considers a VIP tier
Bertini, Marco
;
Tavassoli, Nader T.
- In:
Harvard business review : HBR
95
(
2017
)
5
,
pp. 143-147
Persistent link: https://www.econbiz.de/10011730477
Saved in:
7
Islamic brand love
Yousef, Waleed
;
Yousef, Najwa
- In:
Building corporate identity, image and reputation in …
,
(pp. 401-414)
.
2022
Persistent link: https://www.econbiz.de/10012609407
Saved in:
8
Profitable customer
management
: reducing costs by influencing customer behaviour
Persson, Andreas
- In:
European journal of marketing : EJM
47
(
2013
)
5/6
,
pp. 857-876
Persistent link: https://www.econbiz.de/10009763967
Saved in:
9
Why do customers dissolve their business relationships with the acquired party following an acquisition?
Öberg, Christina
- In:
Mergers and acquisitions : the critical role of stakeholders
,
(pp. 185-202)
.
2013
Persistent link: https://www.econbiz.de/10009683902
Saved in:
10
Customer roles in innovation
Öberg, Christina
- In:
International journal of innovation management
14
(
2010
)
6
,
pp. 989-1011
Persistent link: https://www.econbiz.de/10008826998
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