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~subject:"E-commerce"
~subject:"Konsumentenverhalten"
~subject:"Lebensmitteleinzelhandel"
~type_genre:"Article in journal"
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E-commerce
Konsumentenverhalten
Lebensmitteleinzelhandel
Handelsmarketing
133
Retail marketing
132
Einzelhandel
42
Retail trade
42
Consumer behaviour
39
Deutschland
26
Germany
26
Theorie
21
Theory
21
Beziehungsmarketing
20
Relationship marketing
20
Distribution channel
15
Vertriebsweg
15
Brand management
10
Food retailing
10
Markenführung
10
Handelsmarke
9
Marketing management
9
Marketingmanagement
9
Store brand
9
Großbritannien
8
United Kingdom
8
Market research
7
Marktforschung
7
USA
7
United States
7
Advertising effects
6
Online retailing
6
Online-Handel
6
Sales promotion
6
Verkaufsförderung
6
Werbewirkung
6
Customer satisfaction
5
Kundenzufriedenheit
5
Brand image
4
Corporate reputation
4
Einkaufszentrum
4
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3
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Article
49
Book / Working Paper
1
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Article in journal
Aufsatz in Zeitschrift
50
Aufsatz im Buch
35
Book section
35
Hochschulschrift
30
Thesis
29
Graue Literatur
19
Non-commercial literature
19
Working Paper
13
Collection of articles of several authors
12
Sammelwerk
12
Arbeitspapier
10
Bibliografie enthalten
8
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8
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7
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4
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English
38
German
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Swoboda, Bernhard
3
Gedenk, Karen
2
Khare, Arpita
2
Abdoli, Mansour
1
Ahn, SooKyoung
1
Arnold, Todd J.
1
Bang, Nguyen
1
Bauer, Hans H.
1
Bekmeier-Feuerhahn, Sigrid
1
Bell, David R.
1
Berger, Doris
1
Bezawada, Ram
1
Briggs, Elten
1
Bumberger, Cora
1
Böge, Christian
1
Canavari, Maurizio
1
Chan, Kara
1
Chaniago, Harmon
1
Chia, Swee-lim
1
Choobineh, F. Fred
1
Comfort, Daphne
1
Corsten, Daniel
1
D'Andrea, Guillermo
1
Dai, Xin
1
Diallo, Mbaye Fall
1
Diller, Hermann
1
Douglas, Susan P.
1
Duscha, Andreas
1
Ebster, Claus
1
Efawati, Yen
1
Favaro, Ken
1
Faziharudean, Tengku M.
1
Fon Sim Ong
1
Forney, Judith A.
1
Foscht, Thomas
1
Fox, Edward J.
1
Freathy, Paul
1
Freeman, Lynne
1
Gil Saura, Irene
1
Görtz, Gunnar
1
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Published in...
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Journal of retailing and consumer services
8
The international review of retail, distribution and consumer research
6
International journal of retail & distribution management
4
Handelsforschung
3
Marketing : ZFP ; journal of research and management
3
Harvard business review : HBR
2
Journal of food products marketing
2
Die Betriebswirtschaft : DBW
1
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
1
International journal of business and emerging markets : IJBEM
1
International journal of business and globalisation : IJBG
1
International journal of business competition and growth : IJBCG
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of management and decision making : IJMDM
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of advertising research
1
Journal of international food & agribusiness marketing : JIFAM
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing theory and practice
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing
1
L' Industria : rivista di economia e politica industriale : review of industrial economics and policy
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Review of agricultural economics : RAE
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
The journal of consumer marketing
1
Tourism and hospitality planning & development
1
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
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All
ECONIS (ZBW)
50
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1
The implementation of integrated marketing communication on retail business : Moslem consumers' perceptions
Chaniago, Harmon
;
Efawati, Yen
- In:
International journal of business and globalisation : IJBG
30
(
2022
)
2
,
pp. 187-206
Persistent link: https://www.econbiz.de/10013194072
Saved in:
2
How do differing community engagement strategies affect consumer responses to a retailer?
Briggs, Elten
;
Yang, Zhiyong
;
Harmon-Kizer, Tracy R.
; …
- In:
Journal of marketing theory and practice
24
(
2016
)
1
,
pp. 109-127
Persistent link: https://www.econbiz.de/10011450462
Saved in:
3
Effects of sales promotion type and promotion depth on consumer perceptions : the moderating role of retailer reputation
Pacheco, Barney G.
;
Rahman, Aadil
- In:
The international review of retail, distribution and …
25
(
2015
)
1
,
pp. 72-86
Persistent link: https://www.econbiz.de/10010502833
Saved in:
4
From multi-channel retailing to omni-channel retailing : introduction to the special issue in multi-channel retailing
Verhoef, Peter C.
;
Kannan, P. K.
;
Inman, J. Jeffrey
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 174-181
Persistent link: https://www.econbiz.de/10011308953
Saved in:
5
Retail fairness : exploring consumer perceptions of fairness towards retailers' marketing tactics
Bang, Nguyen
;
Klaus, Philipp
- In:
Journal of retailing and consumer services
20
(
2013
)
3
,
pp. 311-324
Persistent link: https://www.econbiz.de/10009759787
Saved in:
6
Path analysis of atmospherics and convenience on flow : the mediation effects of brand affect and brand trust
Fon Sim Ong
;
Kok Wei Khong
;
Faziharudean, Tengku M.
; …
- In:
The international review of retail, distribution and …
22
(
2012
)
3
,
pp. 277-291
Persistent link: https://www.econbiz.de/10009571541
Saved in:
7
Sales promotion in the supermarket industry : a four country case comparison
McNeill, Lisa S.
- In:
The international review of retail, distribution and …
22
(
2012
)
3
,
pp. 243-260
Persistent link: https://www.econbiz.de/10009571547
Saved in:
8
Spending time, spending money : passenger segmentation in an international airport
Freathy, Paul
;
O'Connell, Frank
- In:
The international review of retail, distribution and …
22
(
2012
)
4
,
pp. 397-416
Persistent link: https://www.econbiz.de/10009572792
Saved in:
9
How store brands build retailer brand image
Kremer, Florence
;
Viot, Catherine
- In:
International journal of retail & distribution management
40
(
2012
)
7
,
pp. 528-543
Persistent link: https://www.econbiz.de/10009572893
Saved in:
10
Marketing sustainable consumption within stores : a case study of the UK's leading food retailers
Jones, Peter
;
Comfort, Daphne
;
Hillier, David
- In:
Journal of food products marketing
18
(
2012
)
2
,
pp. 96-108
Persistent link: https://www.econbiz.de/10009532563
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