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~subject:"Online-Handel"
~subject:"Werbung"
~type_genre:"Gutachten"
~type_genre:"Handbuch"
~type_genre:"Konferenzschrift"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
383
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2
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2
Hudders, Liselot
2
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2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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American Marketing Association
5
AMA Summer Academic Conference <2023, San Francisco, Calif.>
2
Conference on Advertising and Consumer Psychology <2, 1983, Chicago, Ill.>
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Winter Academic Conference <2021, Online>
1
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
1
Advertising and Consumer Psychology Conference <4, 1985, Chicago, Ill.>
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
European Advertising Academy
1
ICORIA / Veranstaltung <19., 2021, Bordeaux>
1
ICORIA <11, 2012, Stockholm>
1
ICORIA <16., 2017, Gent>
1
International Conference on Research in Advertising <4, 2005, Saarbrücken>
1
Internationale Handelstagung <1987, Rüschlikon>
1
La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
1
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
1
Springer Fachmedien Wiesbaden
1
Summer Educators' Conference <2012, Chicago, Ill.>
1
Universität des Saarlandes / Institut für Konsum- und Verhaltensforschung
1
Visual Marketing Conference <2005, Ann Arbor, Mich.>
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2
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Advertising and consumer psychology
1
Advertising and consumer psychology : selected papers presented at the Advertising and Consumer Psychology Conference
1
Advertising and consumer psychology conferences
1
Approaches to semiotics
1
EAA Series
1
GDI-Schriften / Gottlieb-Duttweiler-Institut
1
Gesprächskreis Verbraucherpolitik
1
Journal of business research : JBR
1
Marketing and consumer psychology series
1
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1
Springer Gabler Research
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Springer Proceedings in Business and Economics
1
WISO Diskurs / Expertisen und Dokumentationen zur Wirtschafts- und Sozialpolitik
1
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ECONIS (ZBW)
27
USB Cologne (EcoSocSci)
5
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21
Online consumer psychology : understanding and influencing consumer behavior in the virtual world
Haugtvedt, Curtis P.
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10004802795
Saved in:
22
Konsumentenverhalten im Internet
Bauer, Hans H.
(
ed.
)
-
2004
Persistent link: https://www.econbiz.de/10001851192
Saved in:
23
Konsumentenverhalten im Internet : Konzepte, Erfahrungen, Methoden
Wiedmann, Klaus-Peter
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001851237
Saved in:
24
Konsum der Werbung : zur Produktion und Rezeption von Sinn in der kommerziellen Kultur
Hellmann, Kai-Uwe
(
contributor
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10004819191
Saved in:
25
Bildkommunikation : Imagerystrategien für die Werbung
Kroeber-Riel, Werner
-
1993
Persistent link: https://www.econbiz.de/10013165792
Saved in:
26
Cognitive and affective responses to advertising : [edited compilation of papers presented at the Fourth Annual Advertising and Consumer Psychology Conference, held in Chicago, Ill...
Cafferata, Patricia
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10004064693
Saved in:
27
Mut zu neuen Wegen : Tagungsband ; 19. - 21. Oktober 1987
1987
Persistent link: https://www.econbiz.de/10000795441
Saved in:
28
Marketing and semiotics : new directions in the study of signs for sale
Umiker-Sebeok, Jean
(
ed.
)
-
1987
Persistent link: https://www.econbiz.de/10000071049
Saved in:
29
The role of affect in consumer behavior : emerging theories and applications
Peterson, Robert A.
(
ed.
);
Hoyer, Wayne D.
(
contributor
); …
-
1986
Persistent link: https://www.econbiz.de/10000696835
Saved in:
30
Psychological processes and advertising effects : theory, research, and applications
Alwitt, Linda F.
(
ed.
);
Mitchell, Andrew A.
(
ed.
)
-
1985
Persistent link: https://www.econbiz.de/10000687884
Saved in:
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