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~type_genre:"Aufsatz in Zeitschrift"
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Search: person:"Ghantous, Nabil"
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Aufsatz in Zeitschrift
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Ghantous, Nabil
9
Alnawas, Ibrahim
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Chameroy, Fabienne
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Das, Shobha S.
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ECONIS (ZBW)
9
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1
Can CSR foster brand defense? : a moderated-mediation model of the role of brand passion
Alnawas, Ibrahim
;
Ghantous, Nabil
;
Hemsley-Brown, Jane
- In:
The journal of brand management : an international journal
30
(
2023
)
3
,
pp. 190-206
Persistent link: https://www.econbiz.de/10014326906
Saved in:
2
Zooming in on co-creation practices of international franchisors
Ghantous, Nabil
;
Alnawas, Ibrahim
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012490919
Saved in:
3
The differential and synergistic effects of market orientation and entrepreneurial orientation on hotel ambidexterity
Ghantous, Nabil
;
Alnawas, Ibrahim
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012268814
Saved in:
4
Franchising brand benefits : an integrative perspective
Ghantous, Nabil
;
Christodoulides, George
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 442-454
Persistent link: https://www.econbiz.de/10012422299
Saved in:
5
Governance capabilities and relationship performance in international franchising
Ghantous, Nabil
;
Das, Shobha S.
;
Chameroy, Fabienne
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 19-30
Persistent link: https://www.econbiz.de/10011801723
Saved in:
6
The impact of services brand personality on consumer-brand relationship quality
Ghantous, Nabil
- In:
Services marketing quarterly
37
(
2016
)
3
,
pp. 185-199
Persistent link: https://www.econbiz.de/10011537855
Saved in:
7
Re-examining encounter intensity's conceptualisation, measurement and role
Ghantous, Nabil
- In:
The service industries journal
35
(
2015
)
5/6
,
pp. 237-254
Persistent link: https://www.econbiz.de/10011299601
Saved in:
8
Emotions' impact on tourists' satisfaction with ski resorts : the mediating role of perceived value
Bonnefoy-Claudet, Lydie
;
Ghantous, Nabil
- In:
Journal of travel and tourism marketing
30
(
2013
)
5/6
,
pp. 624-637
Persistent link: https://www.econbiz.de/10010199527
Saved in:
9
Managing brand associations to drive customers' trust and loyalty in Vietnamese banking
Phan, Kim Ngoc
;
Ghantous, Nabil
- In:
The international journal of bank marketing : IJBM
31
(
2013
)
6
,
pp. 456-480
Persistent link: https://www.econbiz.de/10010189487
Saved in:
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