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Search: person:"Boyd, Harper W."
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Boyd, Harper W.
42
Westfall, Ralph
11
Walker, Orville C.
8
Larréché, Jean-Claude
6
Britt, Steuart Henderson
5
Clewett, Richard M.
4
Mullins, John W.
4
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
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Making market research more effective by using the administrative process
Boyd, Harper W.
;
Britt, Steuart Henderson
-
2009
Persistent link: https://www.econbiz.de/10003794543
Saved in:
2
Marketing management : a strategic decision-making approach
Mullins, John W.
;
Walker, Orville C.
-
2008
-
6. ed.
Persistent link: https://www.econbiz.de/10003344579
Saved in:
3
Marketing management : a strategic, decision-making approach
Mullins, John W.
;
Walker, Orville C.
;
Boyd, Harper W.
; …
-
2005
-
5. ed
Persistent link: https://www.econbiz.de/10001795505
Saved in:
4
Marketing strategy : a decision-focused approach
Walker, Orville C.
;
Boyd, Harper W.
;
Mullins, John W.
; …
-
2003
-
4. ed
Persistent link: https://www.econbiz.de/10001661425
Saved in:
5
Marketing management : a strategic decision-making approach
Mullins, John W.
-
2008
-
6. ed., internat. stud. ed.
Persistent link: https://www.econbiz.de/10004874580
Saved in:
6
Marketing strategy : planning and implementation
Walker, Orville C.
-
1992
Persistent link: https://www.econbiz.de/10013481866
Saved in:
7
Marketing management : a strategic, decision-making approach
Boyd, Harper W.
(
contributor
)
-
2002
-
4. ed.
Persistent link: https://www.econbiz.de/10001552043
Saved in:
8
Marketing management : a strategic, decision making approach
Boyd, Harper W.
(
contributor
)
-
2002
-
4. ed.
Persistent link: https://www.econbiz.de/10004735479
Saved in:
9
Marketing strategy : planning and implementation
Walker, Orville C.
;
Boyd, Harper W.
;
Larréché, Jean-Claude
-
1999
-
3. ed.
Persistent link: https://www.econbiz.de/10004139335
Saved in:
10
Marketing management : a strategic approach with a global orientation
Boyd, Harper W.
;
Walker, Orville C.
;
Larréché, Jean-Claude
-
1998
-
3. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004362864
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