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Search: subject:"Consumer reactions"
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Consumer behaviour
10
Konsumentenverhalten
9
Consumer reactions
7
consumer reactions
4
Corporate social responsibility
3
Brand image
2
Brand management
2
Competitive positioning
2
Corporate Social Responsibility
2
Markenführung
2
Markenimage
2
Thailand
2
Brand
1
Brand experience
1
COVID-19
1
CSR
1
Congruence between odor and brand image
1
Consumer Reactions
1
Consumer behavior during crises
1
Consumer goods
1
Consumer goods industry
1
Consumer goods marketing
1
Coronavirus
1
Credibility
1
Crisis studies
1
Dienstleistungsqualität
1
Economic crisis
1
Einzelhandel
1
Ernährungsindustrie
1
Experiment
1
Fast-moving consumer goods
1
Firm performance
1
Flagship store
1
Food industry
1
Glaubwürdigkeit
1
Humanoid service robot
1
Idaho
1
Innovation
1
Innovation adoption
1
Innovation diffusion
1
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2
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English
10
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3
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Binney, Wayne
2
Higgins, Colin
2
Biraglia, Alessandro
1
Boeck, Harold
1
Bucher, Jan-Hendrik
1
CHIOSA, Ana Raluca
1
Chapuis, Jean Michel
1
Dannewald, Till
1
Daucé, Bruno
1
Errajaa, Karim
1
Feurer, Sven
1
Fuchs, Christoph
1
Fuchs, Matthias
1
Gollnhofer, Johanna Franziska
1
Herzenstein, Michal
1
Hoeffler, Steve
1
Jahn, Steffen
1
Jiang, Hongyan
1
Jr, Thomas M Fullerton
1
Laroche, Michel
1
Legohérel, Patrick
1
Leimert, Hannah
1
Maira, Elisa
1
Manke, Birte Karoline
1
Margulis, Anna
1
Nierobisch, Tim
1
Omidi, Fereydoun
1
Preeda Srinaruewan
1
Puntoni, Stefano
1
Shafiee, Majid Mohammad
1
Srinaruewan, Preeda
1
Sun, Peizhen
1
Tomczak, Torsten
1
Toporowski, Waldemar
1
Vario, Marco
1
Xu, Mengmeng
1
Zhang, Jing
1
Zhao, Min
1
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EconWPA
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Journal of retailing and consumer services
2
Asia Pacific Journal of Marketing and Logistics
1
Asia Pacific journal of marketing and logistics
1
Consumption, Production, and Entrepreneurship in the Time of Coronavirus : A Business Perspective of the Pandemic
1
International Journal of Revenue Management
1
International journal of business innovation and research
1
International journal of emerging markets
1
International journal of innovation management
1
Journal of business research : JBR
1
Journal of marketing
1
Management Intercultural
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Public Economics
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ECONIS (ZBW)
9
RePEc
3
Other ZBW resources
1
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1
When and why consumers react negatively to brand acquisitions : a values authenticity account
Biraglia, Alessandro
;
Fuchs, Christoph
;
Maira, Elisa
; …
- In:
Journal of marketing
87
(
2023
)
4
,
pp. 601-617
Persistent link: https://www.econbiz.de/10014325387
Saved in:
2
The new consumer : a typology of
consumer
reactions
to the COVID-19 crisis
Bucher, Jan-Hendrik
;
Fuchs, Matthias
;
Gollnhofer, …
- In:
Consumption, Production, and Entrepreneurship in the …
,
(pp. 39-56)
.
2022
Persistent link: https://www.econbiz.de/10013274056
Saved in:
3
Humanoid service robots versus human employee : how consumers react to functionally and culturally mixed products
Jiang, Hongyan
;
Xu, Mengmeng
;
Sun, Peizhen
;
Zhang, Jing
- In:
International journal of emerging markets
17
(
2022
)
4
,
pp. 987-1007
Persistent link: https://www.econbiz.de/10013363129
Saved in:
4
Consumers' response to really new products : a cohesive synthesis of current research and future research directions
Feurer, Sven
;
Hoeffler, Steve
;
Zhao, Min
;
Herzenstein, …
- In:
International journal of innovation management
25
(
2021
)
8
,
pp. 2150092-1-2150092-42
Persistent link: https://www.econbiz.de/10012813327
Saved in:
5
Connecting with consumers using ubiquitous technology : a new model to forecast consumer reaction
Margulis, Anna
;
Boeck, Harold
;
Laroche, Michel
- In:
Journal of business research : JBR
121
(
2020
),
pp. 448-460
Persistent link: https://www.econbiz.de/10012417367
Saved in:
6
Consumer
reactions
to olfactory congruence with brand image
Errajaa, Karim
;
Daucé, Bruno
;
Legohérel, Patrick
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012132191
Saved in:
7
WORD OF MOUTH – FROM VERBALLY COMMUNICATION TO COMMUNICATION ONLINE
CHIOSA, Ana Raluca
- In:
Management Intercultural
(
2014
)
31
,
pp. 415-420
Word-of-mouth, Social media, Recommendation
Persistent link: https://www.econbiz.de/10011079442
Saved in:
8
The impact of corporate social responsibility on social performance, financial performance and customer reactions in the food industry
Omidi, Fereydoun
;
Shafiee, Majid Mohammad
- In:
International journal of business innovation and research
17
(
2018
)
2
,
pp. 249-265
Persistent link: https://www.econbiz.de/10011958578
Saved in:
9
Flagship stores for FMCG national brands : do they improve brand cognitions and create favorable
consumer
reactions
?
Nierobisch, Tim
;
Toporowski, Waldemar
;
Dannewald, Till
; …
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 117-137
Persistent link: https://www.econbiz.de/10011629027
Saved in:
10
Consumer
reactions
to corporate social responsibility (CSR) in Thailand : the moderating effect of competitive positioning
Preeda Srinaruewan
;
Binney, Wayne
;
Higgins, Colin
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
4
,
pp. 628-652
Persistent link: https://www.econbiz.de/10011456483
Saved in:
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