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Search: subject:"Social CRM"
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Relationship marketing
44
Beziehungsmarketing
43
Social Web
37
Social web
37
Social CRM
34
social CRM
17
Internet marketing
16
Online-Marketing
16
CRM
15
Social media
9
customer relationship management
8
Social Media
7
social media
7
Firm performance
6
Unternehmenserfolg
6
Consumer behaviour
5
Konsumentenverhalten
5
Social network
5
Soziales Netzwerk
5
Strategic management
5
Strategisches Management
5
Viral marketing
5
Facebook
4
Marketing management
4
Marketingmanagement
4
Structural equation model
4
Strukturgleichungsmodell
4
Twitter
4
Virales Marketing
4
Customer Relationship Management (CRM)
3
Customer engagement
3
Customer integration
3
Customer relationship management
3
Dynamic capabilities
3
Dynamische Kompetenzen
3
KMU
3
Kundenintegration
3
Performance measurement
3
Performance-Messung
3
SEM
3
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Undetermined
31
Free
16
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Article
61
Book / Working Paper
1
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Article in journal
45
Aufsatz in Zeitschrift
45
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4
research-article
3
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English
57
Undetermined
4
German
1
Author
All
Hanic, Azra
3
Harrigan, Paul
3
Hidayanto, Achmad Nizar
3
Hrnjic, Anes
3
Jung, Reinhard
3
Pilav-Velic, Amila
3
Agnihotri, Raj
2
Budiardjo, Eko Kuswardono
2
Cao, Ray Qing
2
Chatterjee, Sheshadri
2
Chaudhuri, Ranjan
2
Davis, Jonathan
2
Fongsuwan, Wanno
2
Gu, Vicky Ching
2
Izvercian, Monica
2
Kang, Ju-Young M.
2
Kim, Hyun Gon
2
Kim, Jieun
2
Meyliana
2
Miclea, Serban
2
Noor, Talal H.
2
Potra, Sabina
2
Shaqrah, Amin A.
2
Thrassou, Alkis
2
Trimetsoontorn, Jirasek
2
Vogt, John
2
Vrontis, Demetris
2
Wang, Zhan
2
Wongsansukcharoen, Jedsada
2
ADINA-GABRIELA, CROITORU
1
Aboalganam, Khalid M.
1
Afaq, Anam
1
Al-Ma'aitah, Mohammad
1
Al-Madi, Faisal N.
1
Al-mashahedi, Ali B. Abduljabar
1
Alas, Y.
1
Ang, L.
1
Anshari, M.
1
Arnold, Christa L.
1
Atilano, Maria
1
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Published in...
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International journal of electronic customer relationship management : IJECRM
3
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
2
International Journal of Customer Relationship Marketing and Management (IJCRMM)
2
International journal of business information systems : IJBIS
2
Journal of business research : JBR
2
Ovidius University Annals, Economic Sciences Series
2
Research journal of business management
2
Annals - Economy Series
1
Economic Review: Journal of Economics and Business
1
Economic review : journal of economics & business
1
Economic review : journal of economics and business
1
Economics, management and financial markets
1
Electronic markets : the international journal on networked business
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information systems and e-business management : ISeB
1
International Journal of Information Systems in the Service Sector (IJISSS)
1
International Journal of Quality Innovation
1
International journal of contemporary hospitality management
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of hospitality management
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
International journal of quality innovation
1
International marketing review
1
International small business journal : ISBJ
1
Journal of Business & Industrial Marketing
1
Journal of Fashion Marketing and Management: An International Journal
1
Journal of Industrial Engineering and Management (JIEM)
1
Journal of Research in Interactive Marketing
1
Journal of fashion marketing and management
1
Journal of global information management : an official publication of the Information Resources Management Association
1
Journal of industrial engineering and management : JIEM
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of management & governance
1
Journal of marketing analytics : JMA
1
Journal of marketing communications
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Journal of strategic marketing
1
Management information systems : mis quarterly
1
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Source
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ECONIS (ZBW)
47
Other ZBW resources
7
EconStor
4
RePEc
4
Showing
21
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30
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62
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date (oldest first)
21
How to enhance SMEs customer involvement using social media : the role of
social
CRM
Cheng, Colin CJ
;
Shiu, Eric
- In:
International small business journal : ISBJ
37
(
2019
)
1
,
pp. 22-42
Persistent link: https://www.econbiz.de/10012000047
Saved in:
22
Aligning 4C strategy with social network applications for CRM performance
Hung, Wei-Hsi
;
Chang, I-Cheng
;
Chen, Yan
;
Ho, Ying-Li
- In:
Journal of global information management : an official …
27
(
2019
)
1
,
pp. 93-110
Persistent link: https://www.econbiz.de/10012006639
Saved in:
23
Defining and measuring social customer-relationship management (CRM) capabilities
Kim, Hyun Gon
;
Wang, Zhan
- In:
Journal of marketing analytics : JMA
7
(
2019
)
1
,
pp. 40-50
Persistent link: https://www.econbiz.de/10012113459
Saved in:
24
Managing customer relations in a modern business environment : towards an ecosystem-based sustainable CRM model
Shukla, Mahendra Kumar
;
Pattnaik, Pinaki Nandan
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
1
,
pp. 17-33
Persistent link: https://www.econbiz.de/10012181016
Saved in:
25
Drivers of e-government citizen satisfaction and adoption : the case of Jordan
Al-Ma'aitah, Mohammad
- In:
International journal of e-business research : an …
15
(
2019
)
4
,
pp. 40-55
Persistent link: https://www.econbiz.de/10012135049
Saved in:
26
Evolution of CRM in SCRM
Nitu, Claudiu Valentin
;
Tileaga, Cosmin
;
Ionescu, Alexandra
- In:
Economics, management and financial markets
9
(
2014
)
1
,
pp. 303-310
Persistent link: https://www.econbiz.de/10011543884
Saved in:
27
ENHANCEMENT OF CUSTOMER RELATIONSHIP MANAGEMENT THROUGH WEB SOCIAL NETWORK INTEGRATION
Philipp, Lozovoy
- In:
Экономикс Economics
(
2014
)
3
Проникновение онлайн-сервисов социальных сетей в деловые отношения увеличивается каждый год. Традиционные корпоративные информационные системы как CRM...
Persistent link: https://www.econbiz.de/10011220228
Saved in:
28
GLOBAL TOURISM PERFORMANCE IN RELATION TO CUSTOMER RELATIONSHIP MANAGEMENT FROM THE SOCIAL MEDIA PERSPECTIVE
DANIELA, FIROIU
;
ADINA-GABRIELA, CROITORU
- In:
Annals - Economy Series
Special
(
2014
)
May
,
pp. 405-411
communication, a deep, transparent, fast one.
Social
CRM
represents the next step to take for companies that want to get closer to …
Persistent link: https://www.econbiz.de/10011185343
Saved in:
29
Social media technology use and salesperson performance : a two study examination of the role of salesperson behaviors, characteristics, and training
Ogilvie, Jessica
;
Agnihotri, Raj
;
Rapp, Adam
;
Trainor, Kevin
- In:
Industrial marketing management : the international …
75
(
2018
),
pp. 55-65
Persistent link: https://www.econbiz.de/10011963372
Saved in:
30
The missing link : creating value with Social Media use in hotels
Garrido-Moreno, Aurora
;
García-Morales, Víctor J.
; …
- In:
International journal of hospitality management
75
(
2018
),
pp. 94-104
Persistent link: https://www.econbiz.de/10011944968
Saved in:
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