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~accessRights:"restricted"
~isPartOf:"Cogent business & management"
~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of retailing"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"World review of entrepreneurship, management and sustainable development"
~person:"Dens, Nathalie"
~person:"Diehl, Sandra"
~person:"Handayani, Putu Wuri"
~person:"Jebarajakirthy, Charles"
~person:"Kim, Kyung Hoon"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Northey, Gavin"
~person:"Pelsmacker, Patrick de"
~person:"Quach, Sara"
~person:"Roy, Sanjit"
~person:"Valette-Florence, Pierre"
~person:"Verhoef, Peter C."
~source:"econis"
~subject:"Cognition"
~subject:"Customer integration"
~subject:"Customer satisfaction"
~subject:"Emotion"
~subject:"Konsumentenverhalten"
~subject:"Kundenzufriedenheit"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Product Placement"
~subject:"Werbung"
~subject:"brand personality"
~type:"article"
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brand personality
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110
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Dens, Nathalie
Diehl, Sandra
Handayani, Putu Wuri
Jebarajakirthy, Charles
Kim, Kyung Hoon
Laroche, Michel
Loureiro, Sandra Maria Correia
Northey, Gavin
Pelsmacker, Patrick de
Quach, Sara
Roy, Sanjit
Valette-Florence, Pierre
Verhoef, Peter C.
Septianto, Felix
30
Ko, Eunju
25
Dwivedi, Yogesh Kumar
20
Paul, Justin
20
Dhir, Amandeep
17
Prentice, Catherine
17
Thaichon, Park
17
Rana, Nripendra P.
15
Kaur, Puneet
13
Park, Jungkun
13
Talwar, Shalini
13
Balaji, M. S.
12
Japutra, Arnold
12
Diamantopoulos, Adamantios
11
Grewal, Dhruv
11
Klaus, Philipp
11
Lombart, Cindy
11
Richard, Marie-Odile
11
Bartikowski, Boris
10
Cleveland, Mark
10
Gustafsson, Anders
10
Hollebeek, Linda D.
10
Pantano, Eleonora
10
Roggeveen, Anne L.
10
Filieri, Raffaele
9
Islam, Tahir
9
Ketron, Seth
9
Kukar-Kinney, Monika
9
Molinillo, Sebastian
9
Otterbring, Tobias
9
Phau, Ian
9
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Cogent business & management
International journal of advertising : the quarterly review of marketing communications
Journal of business research : JBR
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of retailing and consumer services
Journal of retailing
Marketing letters : a journal of research in marketing
World review of entrepreneurship, management and sustainable development
Journal of promotion management : innovations in planning and applied research
6
Journal of strategic marketing
6
Asia Pacific journal of marketing and logistics
5
International journal of advertising : the review of marketing communications
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Psychology & marketing
4
The journal of product & brand management
4
International journal of consumer studies
3
International journal of hospitality management
3
International marketing review
3
Journal of business ethics : JOBE
3
Journal of marketing
3
Journal of marketing communications
3
Journal of promotion management : JPM
3
Journal of the Academy of Marketing Science
3
The journal of brand management : an international journal
3
Australasian marketing journal
2
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail & distribution management
2
Journal of interactive marketing
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing intelligence & planning
2
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
2
Services marketing quarterly
2
Baltic journal of management
1
Electronic commerce research
1
European journal of marketing
1
European journal of marketing : EJM
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
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ECONIS (ZBW)
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21
Relating
brand
anxiety,
brand
hatred and obsess : moderating role of age and
brand
affection
Japutra, Arnold
;
Roy, Sanjit
;
Pham, Tram-Anh N.
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502671
Saved in:
22
Perceptions of others, mindfulness, and
brand
experience in retail service setting
Ngo, Liem Viet
;
Northey, Gavin
;
Duffy, Sarah
;
Hoang Thi …
- In:
Journal of retailing and consumer services
33
(
2016
),
pp. 43-52
Persistent link: https://www.econbiz.de/10011598567
Saved in:
23
Service
brand
coolness in the construction of
brand
loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
24
The role of art infusion in enhancing pro-environmental luxury
brand
advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
25
Consumer-
brand
relationship : a
brand
hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
Saved in:
26
How do customers experience terroir? : an investigation of its ability to increase
brand
relationship quality
Couder, Julien
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014556541
Saved in:
27
Sustainable
fashion
index model and its implication
Wang, Huanzhang
;
Liu, Honglei
;
Kim, Sang Jin
;
Kim, …
- In:
Journal of business research : JBR
99
(
2019
),
pp. 430-437
Persistent link: https://www.econbiz.de/10012023673
Saved in:
28
Fashion
marketing trends in social media and sustainability in
fashion
management
Kim, Kyung Hoon
;
Kim, Eun Young
- In:
Journal of business research : JBR
117
(
2020
),
pp. 508-509
Persistent link: https://www.econbiz.de/10012287953
Saved in:
29
Brand
competitiveness antecedents : the interaction effects of marketing and R&D expenditure
Koshksaray, Amir Abedini
;
Quach, Sara
;
Trinh, Giang
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014373373
Saved in:
30
Political conservatism and preference for (a)symmetrical
brand
logos
Northey, Gavin
;
Chan, Eugene Y.
- In:
Journal of business research : JBR
115
(
2020
),
pp. 149-159
Persistent link: https://www.econbiz.de/10012271019
Saved in:
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