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~accessRights:"restricted"
~isPartOf:"Cogent business & management"
~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of retailing"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"World review of entrepreneurship, management and sustainable development"
~source:"econis"
~subject:"Brand"
~subject:"Cognition"
~subject:"Customer integration"
~subject:"Customer satisfaction"
~subject:"Emotion"
~subject:"Konsumentenverhalten"
~subject:"Kundenzufriedenheit"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Product Placement"
~subject:"Werbung"
~subject:"brand personality"
~type:"article"
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Septianto, Felix
30
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25
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21
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17
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17
Thaichon, Park
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11
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10
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Cogent business & management
International journal of advertising : the quarterly review of marketing communications
Journal of business research : JBR
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of retailing and consumer services
Journal of retailing
Marketing letters : a journal of research in marketing
World review of entrepreneurship, management and sustainable development
International journal of hospitality management
524
International journal of consumer studies
323
Asia Pacific journal of marketing and logistics
282
Psychology & marketing
256
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245
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237
Technological forecasting & social change : an international journal
229
Management science : journal of the Institute for Operations Research and the Management Sciences
225
Tourism management : research, policies, practice
224
Journal of marketing communications
218
Journal of travel and tourism marketing
218
International journal of advertising : the review of marketing communications
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Journal of international consumer marketing
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Journal of Islamic marketing
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International journal of contemporary hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
187
Journal of fashion marketing and management
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Journal of hospitality marketing & management
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Journal of promotion management : innovations in planning and applied research
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Journal of the Academy of Marketing Science
162
Journal of marketing management : JMM ; journal of the Academy of Marketing
161
The international review of retail, distribution and consumer research
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Journal of strategic marketing
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Marketing intelligence & planning
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Food policy : economics planning and politics of food and agriculture
143
European journal of marketing
142
The journal of services marketing
142
Young consumers : insight and ideas for responsible marketers
137
Journal of marketing research
136
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
135
Journal of consumer behaviour
130
Journal of internet commerce
130
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ECONIS (ZBW)
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51
Does online shopping make people feel better? : the therapeutic effect of online shopping on Korean female consumers' mood, self-esteem, and self-efficacy : based on the context of...
Son, Heejung
;
Lee, Jihyun
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
4
,
pp. 580-597
Persistent link: https://www.econbiz.de/10012622609
Saved in:
52
Mainstreaming
fashion
rental consumption : a systematic and thematic review of literature
Jain, Ritu
;
Jain, Kokil
;
Behl, Abhishek
;
Pereira, Vijay
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1525-1539
Persistent link: https://www.econbiz.de/10013194485
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53
Alleviating demand uncertainty for seasonal goods : an analysis of attribute-based markdown policy for
fashion
retailers
Namin, Aidin
;
Soysal, Gonca P.
;
Ratchford, Brian Thomas
- In:
Journal of business research : JBR
145
(
2022
),
pp. 671-681
Persistent link: https://www.econbiz.de/10013197941
Saved in:
54
Sustainably sustaining (online)
fashion
consumption : using influencers to promote sustainable (un)planned behaviour in Europe's millennials
Johnstone, Leanne
;
Lindh, Cecilia Thilenius
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013209489
Saved in:
55
Luxury
fashion
brand
customers' perceptions of mobile marketing : evidence of multiple communications and marketing channels
Azemi, Yllka
;
Ozuem, Wilson
;
Wiid, Ria
;
Hobson, Ana
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013209692
Saved in:
56
The effect of religious commitment and global identity on purchase intention of luxury
fashion
products : a cross-cultural study
Ma, Jieqiong
;
Hong, JungHwa
;
Yoo, Boonghee
;
Yang, Jie
- In:
Journal of business research : JBR
137
(
2021
),
pp. 244-254
Persistent link: https://www.econbiz.de/10012665711
Saved in:
57
Predictors of consumers' willingness to share personal information with
fashion
sales robots
Song, Christina Soyoung
;
Kim, Youn-Kyung
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012665984
Saved in:
58
Deciphering in-store-online switching in multi-channel retailing context : role of affective commitment to purchase situation
Jebarajakirthy, Charles
;
Das, Manish
;
Shah, Dhara
; …
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012666007
Saved in:
59
Exploring materialistic bandwagon behaviour in online
fashion
consumption : a survey of Chinese luxury consumers
Mainolfi, Giada
- In:
Journal of business research : JBR
120
(
2020
),
pp. 286-293
Persistent link: https://www.econbiz.de/10012417130
Saved in:
60
Sustainable marketing activities of traditional
fashion
market and
brand
loyalty
Jung, Jaesuk
;
Kim, Sang Jin
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
120
(
2020
),
pp. 294-301
Persistent link: https://www.econbiz.de/10012417131
Saved in:
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