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The impact of returns policies on profitability : a fashion e-commerce case
Hjort, Klas; Lantz, Björn - In: Journal of business research : JBR 69 (2016) 11, pp. 4980-4985
Persistent link: https://www.econbiz.de/10011589050
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Examining customer engagement and brand intimacy in social media context
Wang, Tien; Lee, Fu-Yu - In: Journal of retailing and consumer services 54 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012238350
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UK mid-market department stores : is fashion product assortment one key to regaining competitive advantage?
Donnelly, Shannon; Gee, Liz; Silva, Emmanuel Sirimal - In: Journal of retailing and consumer services 54 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012238355
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Personal value vs. luxury value : what are Chinese luxury consumers shopping for when buying luxury fashion goods?
Zhang, Lini; Zhao, Haidong - In: Journal of retailing and consumer services 51 (2019), pp. 62-71
Persistent link: https://www.econbiz.de/10012114990
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Contemporary dandies : the behavioral characteristics of Korean male consumers in fashion multi-brand stores and tailor shops
Kim, Tae Youn; Lee, Yoon-Jung - In: Journal of business research : JBR 74 (2017), pp. 149-153
Persistent link: https://www.econbiz.de/10011675559
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Staging luxury experiences for understanding sustainable fashion consumption : a balance theory application
Han, Jinghe; Seo, Yuri; Ko, Eunju - In: Journal of business research : JBR 74 (2017), pp. 162-167
Persistent link: https://www.econbiz.de/10011675566
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Brand loyalties in designer luxury and fast fashion co-branding alliances
Shen, Bin; Choi, Tsan-Ming; Chow, Pui-Sze - In: Journal of business research : JBR 81 (2017), pp. 173-180
Persistent link: https://www.econbiz.de/10011771672
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An empirical analysis of demand variations and markdown policies for fashion retailers
Namin, Aidin; Ratchford, Brian Thomas; Soysal, Gonca P. - In: Journal of retailing and consumer services 38 (2017), pp. 126-136
Persistent link: https://www.econbiz.de/10011743187
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A cross validation of consumer-based brand equity models : driving customer equity in retail brands
Çifci, Sertaç; Ekinci, Yuksel; Whyatt, Georgina; … - In: Journal of business research : JBR 69 (2016) 9, pp. 3740-3747
Persistent link: https://www.econbiz.de/10011515251
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Customer social participation in the social networking services and its impact upon the customer equity of global fashion brands
Chae, Heeju; Ko, Eunju - In: Journal of business research : JBR 69 (2016) 9, pp. 3804-3812
Persistent link: https://www.econbiz.de/10011515266