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Multi-country collaborative innovation in the internationalisation process
Chebbi, Hela; Yahiaoui, Dorra; Thrassou, Alkis - In: International marketing review 34 (2017) 1, pp. 109-137
Persistent link: https://www.econbiz.de/10011673761
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A critical look at the use of SEM in international business research
Richter, Nicole Franziska; Sinkovics, Rudolf R.; … - In: International marketing review 33 (2016) 3, pp. 376-404
Persistent link: https://www.econbiz.de/10011486986
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Institutional legitimacy and norms-based CSR marketing practices : insights from MNCs operating in a developing economy
Khan, Zaheer; Lew, Yong Kyu; Park, Byung Il - In: International marketing review 32 (2015) 5, pp. 463-491
Persistent link: https://www.econbiz.de/10011507096
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Local or global : analyzing the internationalization of social responsibility of corporate foundations
Ceren, Altuntaş Vural; Turker, Duygu - In: International marketing review 32 (2015) 5, pp. 540-575
Persistent link: https://www.econbiz.de/10011507118
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MNEs' regional headquarters and their CSR agenda in the African context
Gruber, Verena; Schlegelmilch, Bodo B. - In: International marketing review 32 (2015) 5, pp. 576-602
Persistent link: https://www.econbiz.de/10011507120
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Corporate social responsibility as a marketing strategy in foreign markets : the case of Korean MNCs in the Chinese electronics market
Hadjikhani, Amjad; Lee, Joong-Woo; Park, Sohee - In: International marketing review 33 (2016) 4, pp. 530-554
Persistent link: https://www.econbiz.de/10011590313
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Perceptions of justice and organisational commitment in international mergers and acquisitions
Gomes, Emanuel; Mellahi, Kamel; Sahadev, Sunil; Harvey, Amy - In: International marketing review 34 (2017) 5, pp. 582-605
Persistent link: https://www.econbiz.de/10011730780
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Dynamic marketing capabilities, foreign ownership modes, sub-national locations and the performance of foreign affiliates in developing economies
Konwar, Ziko; Papageorgiadis, Nikolaos; Ahammad, Mohammad F. - In: International marketing review 34 (2017) 5, pp. 674-704
Persistent link: https://www.econbiz.de/10011730796
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Extreme luxury fashion : business model and internationalization process
Guercini, Simone; Milanesi, Matilde - In: International marketing review 34 (2017) 3, pp. 403-424
Persistent link: https://www.econbiz.de/10011709227
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An examination of the interplay between corporate social responsibility, the brand's home country, and consumer global identification
Magnusson, Peter; Westjohn, Stanford A.; Zdravkovic, Srdan - In: International marketing review 32 (2015) 6, pp. 663-685
Persistent link: https://www.econbiz.de/10011517593