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~accessRights:"restricted"
~person:"Agovino, Massimiliano"
~person:"Bae, Joonheui"
~person:"Cordes, Christian"
~person:"Kim, Wansoo"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Mathur, Anil"
~person:"Moschis, George P."
~person:"Verhoef, Peter C."
~subject:"Electric car adoption"
~subject:"Global and local consumer culture positioning"
~subject:"Globalization"
~subject:"Konsumentenverhalten"
~subject:"Markenimage"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
~subject:"life course"
~type_genre:"Aufsatz in Zeitschrift"
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Electric car adoption
Global and local consumer culture positioning
Globalization
Konsumentenverhalten
Markenimage
Marktsegmentierung
Mode
Viral marketing
life course
Consumer behaviour
119
Beziehungsmarketing
38
Relationship marketing
38
Brand management
29
Markenführung
29
Brand image
24
Customer satisfaction
23
Kundenzufriedenheit
23
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Urlaubsverhalten
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118
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119
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119
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Agovino, Massimiliano
Bae, Joonheui
Cordes, Christian
Kim, Wansoo
Laroche, Michel
Loureiro, Sandra Maria Correia
Mathur, Anil
Moschis, George P.
Verhoef, Peter C.
Han, Heesup
82
Mattila, Anna S.
64
Septianto, Felix
55
Paul, Justin
52
Dwivedi, Yogesh Kumar
48
Ko, Eunju
39
Kim, Jungkeun
38
Hollebeek, Linda D.
37
Phau, Ian
37
Thaichon, Park
37
Lusk, Jayson L.
34
Rana, Nripendra P.
33
Kim, Seongseop
31
Japutra, Arnold
30
Nayga, Rodolfo M.
30
Wu, Luorong
30
Park, Jungkun
29
Rahman, Zillur
29
Choi, Tsan-Ming
28
Ahn, Jiseon
27
Grewal, Dhruv
27
Jang, Soocheong
27
Prashar, Sanjeev
27
Khan, Imran
26
Law, Chun Hung Roberts
26
Line, Nathaniel D.
26
Balaji, M. S.
25
Dhir, Amandeep
25
Jebarajakirthy, Charles
25
Ko, Yong Jae
25
Liu, Qing
25
So, Kevin Kam Fung
25
Bang, Nguyen
24
Guzman, Francisco
24
Hanks, Lydia
24
Hwang, Jinsoo
24
Quach, Sara
24
Vrontis, Demetris
24
Arli, Denni
23
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Journal of business research : JBR
17
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Journal of retailing and consumer services
11
Journal of promotion management : innovations in planning and applied research
7
International journal of hospitality management
6
Journal of travel and tourism marketing
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
Asia Pacific journal of marketing and logistics
2
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
Economia politica : journal of analytical and institutional economics
2
International journal of consumer studies
2
International journal of internet marketing and advertising : IJIMA
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail & distribution management
2
Journal of business ethics : JOBE
2
Journal of hospitality marketing & management
2
Journal of interactive marketing
2
Journal of marketing communications
2
Journal of promotion management : JPM
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
The journal of product & brand management
2
Applied economics
1
Baltic journal of management
1
Economics of innovation and new technology
1
International journal of contemporary hospitality management
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
International marketing review
1
Journal of air transport management
1
Journal of communication management
1
Journal of consumer behaviour : an international research review
1
Journal of global fashion marketing : JGfM
1
Journal of marketing analytics : JMA
1
Journal of marketing management : MM
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of vacation marketing
1
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
119
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1
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1
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
2
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
3
The effect of benign and malicious envies on desire to buy luxury
fashion
items
Loureiro, Sandra Maria Correia
;
Plaza, Maria Alejandra …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012132290
Saved in:
4
How
fashion
brands engage on social media : a netnography approach
Loureiro, Sandra Maria Correia
;
Serra, Jessica
; …
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 367-378
Persistent link: https://www.econbiz.de/10012179031
Saved in:
5
A passion for
fashion
: the impact of social influence, vanity and exhibitionism on consumer behaviour
Loureiro, Sandra Maria Correia
;
Costa, Inês
; …
- In:
International journal of retail & distribution management
45
(
2017
)
5
,
pp. 468-484
Persistent link: https://www.econbiz.de/10011706964
Saved in:
6
Luxury
fashion
games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
7
Enhancing
brand
coolness through perceived luxury values : insight from luxury
fashion
brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
8
The effect of perceived agility on intention to reuse omni-channel : focused on mediating effect of integration quality of omni-channel
Son, Sang-chul
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of global fashion marketing : JGfM
12
(
2021
)
4
,
pp. 375-389
Persistent link: https://www.econbiz.de/10012627135
Saved in:
9
Exploring behavioural branding,
brand
love and
brand
co-creation
Kaufmann, Hans Rüdiger
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of product & brand management
25
(
2016
)
6
,
pp. 516-526
Persistent link: https://www.econbiz.de/10011587801
Saved in:
10
Promoting
brand
relationships : guest editorial
Loureiro, Sandra Maria Correia
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 301-303
Persistent link: https://www.econbiz.de/10012179024
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