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Hinterhuber, Andreas
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26
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1
Value quantification capabilities in industrial markets
Hinterhuber, Andreas
- In:
Journal of business research : JBR
76
(
2017
),
pp. 163-178
Persistent link: https://www.econbiz.de/10011713611
Saved in:
2
The six pricing myths that kill profits
Hinterhuber, Andreas
- In:
Business horizons
59
(
2016
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10011422841
Saved in:
3
Editorial: Measuring the profit impact of pricing & revenue management
Liozu, Stephan M.
;
Hinterhuber, Andreas
- In:
Journal of revenue and pricing management
14
(
2015
)
3
,
pp. 137-139
Persistent link: https://www.econbiz.de/10011458813
Saved in:
4
Value assessment and pricing capabilities : how to profit from value
Johansson, Magnus
;
Keränen, Joona
;
Hinterhuber, Andreas
; …
- In:
Journal of revenue and pricing management
14
(
2015
)
3
,
pp. 178-197
Persistent link: https://www.econbiz.de/10011460118
Saved in:
5
Pricing ROI, pricing capabilities and firm performance
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Journal of revenue and pricing management
14
(
2015
)
3
,
pp. 211-228
Persistent link: https://www.econbiz.de/10011460124
Saved in:
6
New product pricing in business markets : the role of psychological traits
Hinterhuber, Andreas
;
Kienzler, Mario
;
Liozu, Stephan
- In:
Journal of business research : JBR
133
(
2021
),
pp. 231-241
Persistent link: https://www.econbiz.de/10012590233
Saved in:
7
Configurational theory and practices of firms employing multiple pricing policies : assessing effective and ineffective pricing recipes in multiple firm contexts
Liozu, Stephan
;
Feurer, Sven
;
Hinterhuber, Andreas
; …
- In:
Journal of revenue and pricing management
20
(
2021
)
4
,
pp. 420-435
Persistent link: https://www.econbiz.de/10012601014
Saved in:
8
Value first, then price : building value-based pricing strategies
Hinterhuber, Andreas
(
ed.
);
Snelgrove, Todd C.
(
ed.
)
-
2022
-
Second edition.
Persistent link: https://www.econbiz.de/10013176223
Saved in:
9
Dynamic pricing assuming demand shifting : the alpine skiing industry
Malasevska, Iveta
;
Haugom, Erik
;
Hinterhuber, Andreas
; …
- In:
Journal of travel and tourism marketing
37
(
2020
)
7
,
pp. 785-803
Persistent link: https://www.econbiz.de/10012415298
Saved in:
10
Thoughts: premium pricing in B2C and B2B
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Journal of revenue and pricing management
17
(
2018
)
4
,
pp. 301-305
Persistent link: https://www.econbiz.de/10011922706
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