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Effect of video information on consumers : milk production attributes
Tonssor, Glynn T.; Wolf, Christopher - In: American journal of agricultural economics 94 (2012) 2, pp. 503-508
Persistent link: https://www.econbiz.de/10009499796
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Estimating threshold effects of US generic fluid milk advertising
Adachi, Kenji; Liu, Donald J. - In: American journal of agricultural economics 92 (2010) 3, pp. 727-739
Persistent link: https://www.econbiz.de/10009508341
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Consumer response to commodity-specific and broad-based promotion programs for fruits and vegetables
Rickard, Bradley J.; Liaukonyte, Jura; Kaiser, Harry M.; … - In: American journal of agricultural economics 93 (2011) 5, pp. 1312-1327
Persistent link: https://www.econbiz.de/10009384671
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The significance and insignificance of demand analysis in evaluating promotion programs
Davis, George C. - In: American journal of agricultural economics 87 (2005) 3, pp. 673-688
Persistent link: https://www.econbiz.de/10003079925
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The incidence of the costs and benefits of generic advertising
Alston, Julian Mark; Chalfant, James Allen; Piggott, … - In: American journal of agricultural economics 82 (2000) 3, pp. 665-671
Persistent link: https://www.econbiz.de/10001500425
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Distributional impacts of generic advertising on related commodity markets
Kinnucan, Henry W.; Miao, Yuliang - In: American journal of agricultural economics 82 (2000) 3, pp. 672-678
Persistent link: https://www.econbiz.de/10001500430
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Decomposing the variation in generic advertising response over time
Schmit, Todd M.; Kaiser, Harry M. - In: American journal of agricultural economics 86 (2004) 1, pp. 139-153
Persistent link: https://www.econbiz.de/10001934789
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Dynamic model of fresh fruit promotion : a household production approach
Richards, Timothy J. - In: American journal of agricultural economics 81 (1999) 1, pp. 195-211
Persistent link: https://www.econbiz.de/10001397022
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Generic product advertising, spillovers, and market concentration
Norman, George; Pepall, Lynne; Richards, Daniel Jay - In: American journal of agricultural economics 90 (2008) 3, pp. 719-732
Persistent link: https://www.econbiz.de/10003727909
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Spillovers, efficiency, and productivity growth in advertising
Giannakas, Kōnstantinos; Karagiannēs, Giannēs; … - In: American journal of agricultural economics 94 (2012) 5, pp. 1154-1170
Persistent link: https://www.econbiz.de/10009693721