Narrow search
Showing 1 - 10 of 161
Cover Image
Role of gender differences on individuals' responses to electronic word-of-mouth in social interactions
Sun, Jonghak; Song, Seokwoo; House, Deanna; Kwon, Mintaek - In: Applied economics 51 (2019) 28, pp. 3001-3014
Persistent link: https://www.econbiz.de/10012196776
Cover Image
Brand price differentials in retail distribution : product quality and service quality
Mañez Castillejo, Juan A.; Moner Colonques, Rafael; … - In: Applied economics 48 (2016) 58/60, pp. 5749-5760
Persistent link: https://www.econbiz.de/10011772192
Cover Image
Casual bettors and sentiment bias in NBA and NFL betting
Feddersen, Arne; Humphreys, Brad R.; Soebbing, Brian P. - In: Applied economics 52 (2020) 53, pp. 5797-5806
Persistent link: https://www.econbiz.de/10012308325
Cover Image
The more others care, the more you share? : social contagion as a stardom trigger of social media superstars
Jung, Christopher; Nüesch, Stephan - In: Applied economics 51 (2019) 9, pp. 881-888
Persistent link: https://www.econbiz.de/10012196482
Cover Image
Identifying multidimensional effects of online reviews on consumers' automobile purchase behaviours in China : linking observational learning with economic outcomes
Zhao, Kai; Zhao, Jinkai; Yuan, Xiaoling; Jiang, Yonghong; … - In: Applied economics 56 (2024) 5, pp. 537-557
Persistent link: https://www.econbiz.de/10014440093
Cover Image
How do advertised brands benefit from private labels? : an application of rational expectations models
Chen, Guan-ru - In: Applied economics 46 (2014) 22/24, pp. 2891-2902
Persistent link: https://www.econbiz.de/10010417137
Cover Image
Dyed in the wool? : an empirical note on fan loyalty
Robinson, Terry A. - In: Applied economics 44 (2012) 7/9, pp. 979-985
Persistent link: https://www.econbiz.de/10009569380
Cover Image
Do firms always benefit from the presence of active customers?
Laussel, Didier - In: Applied economics 55 (2023) 20, pp. 2292-2307
Persistent link: https://www.econbiz.de/10014294919
Cover Image
Brand names, ignorance, and quality guaranteeing premiums
Lott, John R. - In: Applied economics 20 (1988) 2, pp. 165-176
Persistent link: https://www.econbiz.de/10001047165
Cover Image
Cultural norms and values and purchases of counterfeits
Franses, Philip Hans; Lede, Madesta - In: Applied economics 47 (2015) 52/54, pp. 5902-5916
Persistent link: https://www.econbiz.de/10011348821