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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Department of Economics discussion paper series / University of Oxford"
~isPartOf:"Economics discussion paper series / School of Business and Economics, Loughborough University"
~isPartOf:"Global business review"
~isPartOf:"International journal of electronic customer relationship management : IJECRM"
~isPartOf:"Legends in marketing"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~subject:"China"
~subject:"E-commerce"
~subject:"India"
~type:"article"
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China
E-commerce
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Konsumentenverhalten
560
Consumer behaviour
558
Beziehungsmarketing
124
Relationship marketing
122
Brand image
121
Markenimage
121
Brand management
118
Markenführung
118
Customer satisfaction
82
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82
Online-Handel
76
Online retailing
75
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57
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Einzelhandel
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152
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Chawla, Deepak
6
Joshi, Himanshu
3
Ahn, Jiseon
2
Arsalan Najmi
2
Basu, Rituparna
2
Chu, Rongwei
2
Datta, Biplab
2
Gao, Zhihong
2
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2
Gupta, Ashish
2
Gupta, Nitin
2
Khare, Arpita
2
Mahara, Tripti
2
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2
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2
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2
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2
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2
Xu, Weimin
2
Yadav, Rohit
2
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2
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1
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1
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1
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1
Al-Hawari, Mohd Ahmad
1
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1
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1
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1
Algharabat, Raed S.
1
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1
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1
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1
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1
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1
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1
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Asia Pacific journal of marketing and logistics
Department of Economics discussion paper series / University of Oxford
Economics discussion paper series / School of Business and Economics, Loughborough University
Global business review
International journal of electronic customer relationship management : IJECRM
Legends in marketing
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
Journal of retailing and consumer services
237
Journal of business research : JBR
135
Journal of international consumer marketing
72
Journal of internet commerce
71
International journal of Indian culture and business management
64
International journal of electronic marketing and retailing : IJEMR
60
International journal of consumer studies
57
Electronic commerce research
56
International journal of hospitality management
48
International journal of business information systems : IJBIS
47
Journal of fashion marketing and management
47
Journal of global marketing
46
International journal of retail & distribution management
45
International journal of e-business research : an official publication of the Information Resources Management Association
43
The international review of retail, distribution and consumer research
43
International journal of internet marketing and advertising : IJIMA
41
Journal of travel and tourism marketing
40
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
39
Information systems research : ISR
38
Young consumers : insight and ideas for responsible marketers
37
Cogent business & management
35
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
International journal of Indian culture and business management : IJICBM
32
The journal of consumer marketing
32
Vision : the journal of business perspective
32
Marketing intelligence & planning
31
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
30
Asia Pacific Journal of Marketing and Logistics
29
International journal of business innovation and research
29
Journal of electronic commerce research : JECR
29
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
29
Journal of management information systems : JMIS
29
South Asian journal of management : SAJM
28
Tourism management : research, policies, practice
28
Electronic commerce research and applications
27
Journal of retailing
27
Management science : journal of the Institute for Operations Research and the Management Sciences
27
Psychology & marketing
27
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ECONIS (ZBW)
152
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152
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1
Façade,
fashion
and fornication : exploring the embodiment of self in Chinese consumer culture
Fowler, Aubrey
;
Fowler, Jie Gao
- In:
Global business review
18
(
2017
)
3
,
pp. 145-156
Persistent link: https://www.econbiz.de/10011745523
Saved in:
2
Devoted to you my love :
brand
devotion amongst young consumers in emerging Indian market
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
2
,
pp. 180-197
Persistent link: https://www.econbiz.de/10011562881
Saved in:
3
What makes the Indian youths to engage with online retail brands : an empirical study
Bhattacharya, Subhajit
;
Anand, Vijeta
- In:
Global business review
22
(
2021
)
6
,
pp. 1507-1529
Persistent link: https://www.econbiz.de/10012660432
Saved in:
4
Understanding young Chinese consumers' preferences for foreign clothing brands : a behavioural approach
May, Daniel Esteban
;
Arancibia Carvajal, Sara
;
Wang, Calvin
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 3032-3051
Persistent link: https://www.econbiz.de/10014486568
Saved in:
5
Chinese consumers' perception of
hypermarket
store image
Chang, En-chi
;
Luan, Bo
- In:
Asia Pacific journal of marketing and logistics
22
(
2010
)
4
,
pp. 512-527
Persistent link: https://www.econbiz.de/10008738304
Saved in:
6
A cross-national study of apparel consumer preferences and the role of product-evaluative cues
Rahman, Osmud
;
Fung, Benjamin C. M.
;
Chen, Zhimin
;
Gao, …
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
4
,
pp. 796-812
Persistent link: https://www.econbiz.de/10011791997
Saved in:
7
Fashion
involvement, opinion-seeking and product variety as stimulators for
fashion
e-commerce : an investigated model based on S-O-R model
Alanadoly, Alshaimaa Bahgat
;
Suha Fouad Salem
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2410-2434
Persistent link: https://www.econbiz.de/10013553013
Saved in:
8
Consumer
brand
engagement in the US-China trade war
Lee, Yi Hsuan
;
Wei, Chiou-Fong
;
Lee, Bruce C. Y.
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
1
,
pp. 75-90
Persistent link: https://www.econbiz.de/10012798105
Saved in:
9
The impact of cultural authenticity on
brand
uniqueness and willingness to try : the case of Chinese brands and US consumers
Southworth, Sarah
;
Ha-Brookshire, Jung E.
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
4
,
pp. 724-742
Persistent link: https://www.econbiz.de/10011622799
Saved in:
10
Driving
brand
value through CSR initiatives : an empirical study in Indian perspective
Singh, Anupam
;
Verma, Priyanka
- In:
Global business review
19
(
2018
)
1
,
pp. 85-98
Persistent link: https://www.econbiz.de/10011800200
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