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~isPartOf:"Asia Pacific journal of marketing and logistics"
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Consumer behaviour
391
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391
Brand image
91
Markenimage
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Brand management
87
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87
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Liu, Matthew Tingchi
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
2,153
Journal of retailing and consumer services
1,979
International journal of hospitality management
825
International journal of consumer studies
767
Psychology & marketing
712
Journal of consumer research : JCR ; an interdisciplinary bimonthly
613
NBER working paper series
576
Working paper / National Bureau of Economic Research, Inc.
477
The journal of brand management : an international journal
468
SpringerLink / Bücher
461
The journal of product & brand management
427
Journal of marketing research : JMR
417
NBER Working Paper
417
European Journal of Marketing
412
European journal of marketing : EJM
394
Journal of Consumer Marketing
375
Management science : journal of the Institute for Operations Research and the Management Sciences
373
Tourism management : research, policies, practice
357
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
351
Journal of business ethics : JOBE
347
Journal of travel and tourism marketing
345
Journal of marketing management : MM
340
Journal of marketing
334
Journal of international consumer marketing
324
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
323
Cogent business & management
320
Journal of retailing
318
Journal of marketing communications
316
Marketing letters : a journal of research in marketing
312
Journal of the Academy of Marketing Science
307
Journal of fashion marketing and management
299
International journal of retail & distribution management
298
Journal of economic psychology : research in economic psychology and behavioral economics
296
The journal of consumer marketing
295
The international review of retail, distribution and consumer research
294
Journal of consumer behaviour : an international research review
293
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
291
International journal of contemporary hospitality management
286
Technological forecasting & social change : an international journal
280
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ECONIS (ZBW)
407
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1
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407
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1
Effect of colours on sponsor recall
Toh, Brendon
;
Leng, Ho Keat
;
Phua, Yi Xian Philip
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
4
,
pp. 797-808
Persistent link: https://www.econbiz.de/10014285897
Saved in:
2
The influence of event-related factors on sport fans' purchase intention : a study of sponsored products during televised sporting events
Rai, Jaskirat Singh
;
Cho, Heetae
;
Yousaf, Anish
;
Itani, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 85-105
Persistent link: https://www.econbiz.de/10014486666
Saved in:
3
The effect of
brand
experiences on
brand
loyalty through perceived quality and
brand
trust : a study on sports consumers
Akoglu, Halil Erdem
;
Özbek, Oğuz
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2130-2148
Persistent link: https://www.econbiz.de/10013552979
Saved in:
4
How air pollution affects consumers' local
brand
choices : explanation from attribution and compensation tendency
Wang, Yong
;
Meng, Meijun
;
Li, Yang
;
Zhou, Qingjie
;
Cai, …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2447-2465
Persistent link: https://www.econbiz.de/10014430255
Saved in:
5
Differences between robot servers and human servers in
brand
modernity,
brand
love and behavioral intentions in the restaurant industry
Kim, Heather Markham
;
Abbas, Jawad
;
Ul Haq, Muhammad Zia
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
7
,
pp. 1774-1788
Persistent link: https://www.econbiz.de/10014315894
Saved in:
6
Effect of
brand
experiences on
brand
loyalty mediated by
brand
love : the moderated mediation role of
brand
trust
Bae, Byung Ryul
;
Kim, Sung-Eun
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2412-2430
Persistent link: https://www.econbiz.de/10014430249
Saved in:
7
Consumers' intention to purchase counterfeit sporting goods in Singapore and Taiwan
Chiu, Weisheng
;
Leng, Ho Keat
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
1
,
pp. 23-36
Persistent link: https://www.econbiz.de/10011529169
Saved in:
8
Service quality of sports centers and customer loyalty
Lee, Sheng Yen
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
4
,
pp. 870-879
Persistent link: https://www.econbiz.de/10011792218
Saved in:
9
The moderating impact of
emotions
on customer equity drivers and loyality intentions : evidence of within sector differences
Razzaq, Zohaib
;
Yousaf, Salman
;
Hong, Zhao
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 239-264
Persistent link: https://www.econbiz.de/10011636520
Saved in:
10
The effects of positive and negative ad-evoked associations on
brand
attitude
Praxmarer-Carus, Sandra
;
Gierl, Heribert
- In:
Asia Pacific journal of marketing and logistics
21
(
2009
)
4
,
pp. 507-520
Persistent link: https://www.econbiz.de/10003905840
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