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Why pass on viral messages? : Because they connect emotionally
Dobele, Angela; Lindgreen, Adam; Beverland, Michael; … - In: Business horizons 50 (2007) 4, pp. 291-304
Persistent link: https://www.econbiz.de/10003494728
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Diagnosing a healthcare cybersecurity crisis : the impact of IoMT advancements and 5G
Tarikere, Sriram; Donner, Ian; Woods, Daniel - In: Business horizons 64 (2021) 6, pp. 799-807
Persistent link: https://www.econbiz.de/10013207691
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Click-and-mortar SMEs : attracting customers to your website
Lahuerta Otero, Eva; Muñoz Gallego, Pablo A.; Pratt, … - In: Business horizons 57 (2014) 6, pp. 729-736
Persistent link: https://www.econbiz.de/10010433297
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Internet of Things : convenience vs. privacy and secrecy
Weinberg, Bruce D.; Milne, George R.; Andonova, Yana G.; … - In: Business horizons 58 (2015) 6, pp. 615-624
Persistent link: https://www.econbiz.de/10011392834
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Balancing customer privacy, secrets, and surveillance : insights and management
Plangger, Kirk; Watson, Richard T. - In: Business horizons 58 (2015) 6, pp. 625-633
Persistent link: https://www.econbiz.de/10011392835
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What if you ask and they say yes? : consumers' willingness to disclose personal data is stronger than you think
Mazurek, Grzegorz; Małagocka, Karolina - In: Business horizons 62 (2019) 6, pp. 751-759
Persistent link: https://www.econbiz.de/10012129193
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Bringing product and consumer ecosystems to the strategic forefront
Dass, Mayukh; Kumar, Shivina - In: Business horizons 57 (2014) 2, pp. 225-234
Persistent link: https://www.econbiz.de/10010358724
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Designing an emotional strategy : strengthening digital channel engagements
Straker, Karla; Wrigley, Cara - In: Business horizons 59 (2016) 3, pp. 339-346
Persistent link: https://www.econbiz.de/10011488399
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How to serve online consumers in rural markets : evidence-based recommendations
Sousa, Rui; Horta, Carolina; Ribeiro, Ricardo; … - In: Business horizons 63 (2020) 3, pp. 351-362
Persistent link: https://www.econbiz.de/10012238289
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Timeliness, transparency, and trust : a framework for managing online customer complaints
Stevens, Jennifer L.; Spaid, Brian I.; Breazeale, Michael; … - In: Business horizons 61 (2018) 3, pp. 375-384
Persistent link: https://www.econbiz.de/10011866294