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~isPartOf:"Cross cultural & strategic management"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Psychology & marketing"
~isPartOf:"Qualitative market research : an international journal"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Cultural identity
60
Kulturelle Identität
60
Consumer behaviour
28
Cross-cultural management
20
Interkulturelles Management
20
Corporate culture
13
Unternehmenskultur
13
Culture
11
Kultur
10
National culture
9
Nationalkultur
9
China
7
International marketing
7
Internationales Marketing
7
Comparison
6
Vergleich
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Chinese
5
Cross-cultural
5
Cultural distance
5
Philosophie
5
Philosophy
5
Advertising
4
Beziehungsmarketing
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Brand image
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Chinese (People)
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Chinesen
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Chinesisch
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Customer satisfaction
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Hotel industry
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Hotellerie
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Innovation
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Internet marketing
4
Kundenzufriedenheit
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Markenimage
4
Online-Marketing
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Relationship marketing
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Social values
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South Korea
4
Soziale Werte
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English
28
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Fam, Kim Shyan
2
Mattila, Anna S.
2
Alcorn, Michelle
1
Barak, Benny
1
Bathaee, Atieh
1
Ben Aicha, Abir
1
Bouzaabia, Rym
1
Carrero, Oliver
1
Chae, Heeju
1
Chen, Ke-hung
1
Chen, Steven
1
Cho, Chang-hoan
1
Choi, Chang-Won
1
Choi, Danny Woosik
1
Chow, Cheris W. C.
1
Chow, Raymond P. M.
1
Cleveland, Mark
1
Fan, Alei
1
Fowler, Aubrey R.
1
Fowler, Jie G.
1
Gallarza-Granizo, Martina G.
1
Godey, Bruno
1
Golmohammadi, Alireza
1
Guiot, Denis
1
Gómez, Andrés
1
Hennigs, Nadine
1
Hsiung, Hsin-hua
1
Huang, Huiling
1
Jahandideh, Behrouz
1
Khanwalkar, Seema
1
Kim, Claire Heeryung
1
Klarmann, Christiane
1
Ko, Eunju
1
Lawrence, Lynda
1
Lee, Eun Jung
1
Lee, Keun
1
Lee, Seoki
1
Lee, Seulgi
1
Liu, Qing
1
Lu, Hsiao-yun
1
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Cross cultural & strategic management
International journal of hospitality management
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Psychology & marketing
Qualitative market research : an international journal
Journal of business research : JBR
56
Journal of international consumer marketing
47
International marketing review
22
Journal of international marketing
19
Journal of global marketing
16
Asia Pacific journal of marketing and logistics
12
International journal of consumer studies
12
Journal of retailing and consumer services
12
Journal of travel and tourism marketing
11
Marketing theory
11
Global consumer behavior
10
The journal of consumer marketing
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
8
Journal of promotion management : JPM
8
The journal of brand management : an international journal
8
European journal of marketing : EJM
7
Journal of marketing communications
7
Research in consumer behavior
7
Cross-cultural and critical perspectives on brands
6
Australasian marketing journal
5
International journal of market research
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of consumer behaviour : an international research review
5
Journal of fashion marketing and management
5
Journal of marketing management : MM
5
Marketing letters : a journal of research in marketing
5
Cross cultural management : an international journal
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
International journal of advertising : the quarterly review of marketing communications
4
International journal of business and globalisation : IJBG
4
International journal of contemporary hospitality management
4
International journal of internet marketing and advertising : IJIMA
4
International journal of retail & distribution management
4
Journal of Islamic marketing : JIMA
4
Journal of euromarketing
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
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ECONIS (ZBW)
28
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1
Researching Asian consumer culture in the global marketplace
Seo, Yuri
;
Fam, Kim Shyan
- In:
Qualitative market research : an international journal
18
(
2015
)
4
,
pp. 386-390
Persistent link: https://www.econbiz.de/10011497091
Saved in:
2
The effects of impression management on coupon redemption across cultures
Kim, Claire Heeryung
;
Yi, Youjae
- In:
Psychology & marketing
33
(
2016
)
7
,
pp. 573-583
Persistent link: https://www.econbiz.de/10011508457
Saved in:
3
Customer value in Quick-Service Restaurants : a cross-cultural study
Gallarza-Granizo, Martina G.
;
Ruiz-Molina, María-Eugenia
; …
- In:
International journal of hospitality management
85
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012241407
Saved in:
4
"Chef recommended" or "most popular"? : cultural differences in customer preference for recommendation labels
Yang, Bi
;
Mattila, Anna S.
- In:
International journal of hospitality management
86
(
2020
),
pp. 1-5
Persistent link: https://www.econbiz.de/10012241525
Saved in:
5
Influence of culture on purchase decision : integrative models development of amusement park customers
Choi, Danny Woosik
;
Lee, Seoki
;
Alcorn, Michelle
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012241785
Saved in:
6
A study of the authenticity of traditional cultural products : focus on Korean, Chinese, and Japanese consumers
Lee, Seulgi
;
Ko, Eunju
;
Chae, Heeju
;
Minami, Chieko
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
2
,
pp. 93-110
Persistent link: https://www.econbiz.de/10011710586
Saved in:
7
Using traditional rituals in hospitality to gain value : a study on the impact of Feng Shui
Ogilvie, Madeleine
;
Ng, Danny
;
Xiang, Erwei
;
Ryan, Maria M.
- In:
International journal of hospitality management
72
(
2018
),
pp. 1-9
Persistent link: https://www.econbiz.de/10011872658
Saved in:
8
Fashion globally : a cross-cultural and generational examination
Fowler, Jie G.
;
Reisenwitz, Timothy H.
;
Fowler, Aubrey R.
- In:
Qualitative market research : an international journal
17
(
2014
)
3
,
pp. 172-191
Persistent link: https://www.econbiz.de/10010389565
Saved in:
9
Acculturation to the global consumer culture : ten years after and agenda for the next decade
Cleveland, Mark
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
3
,
pp. 257-271
Persistent link: https://www.econbiz.de/10011892174
Saved in:
10
How does social distance impact customers' complaint intentions? : a cross-cultural examination
Fan, Alei
;
Mattila, Anna S.
;
Zhao, Xinyuan
- In:
International journal of hospitality management
47
(
2015
),
pp. 25-34
Persistent link: https://www.econbiz.de/10011312551
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