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~isPartOf:"Journal of marketing research : JMR"
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Konsumentenverhalten
Marktforschung
391
Market research
178
Vereinigte Staaten
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Consumer behaviour
69
Verbraucher
40
Markenartikel
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Dahl, Darren W.
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Handbook of consumer psychology
Journal of marketing research : JMR
Journal of business research : JBR
34
Qualitative market research : an international journal
28
International journal of market research : JMRS ; the journal of the Market Research Society
18
Journal of marketing management : MM
17
Journal of retailing and consumer services
15
Marketing letters : a journal of research in marketing
15
International journal of market research
14
Journal of consumer research : JCR ; an interdisciplinary bimonthly
14
International journal of wine business research : IJWBR
13
Journal of consumer behaviour : an international research review
12
Psychology & marketing
12
Jahrbuch der Absatz- und Verbrauchsforschung
11
Journal of the Academy of Marketing Science
11
Consumer goods Europe
10
International journal of consumer studies
10
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
The marketing review
10
Journal of economic psychology : research in economic psychology and behavioral economics
9
Marketing : ZFP ; journal of research and management
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Marketing theory
8
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
8
European journal of marketing : EJM
7
Journal of consumer research : JCR ; an interdisciplinary journal
7
Journal of fashion marketing and management
7
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
7
The journal of brand management : an international journal
7
Amfiteatru economic : an economic and business research periodical
6
European journal of operational research : EJOR
6
Journal of business economics : JBE
6
The international review of retail, distribution and consumer research
6
Cogent business & management
5
European journal of marketing
5
Handbuch der Marktforschung
5
International journal of wine business research
5
Journal of marketing
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
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ECONIS (ZBW)
69
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1
How experience variety shapes postpurchase product evaluation
Etkin, Jordan
;
Sela, Aner
- In:
Journal of marketing research : JMR
53
(
2016
)
1
,
pp. 77-90
Persistent link: https://www.econbiz.de/10011450379
Saved in:
2
Incorporating subjective characteristics in product design and evaluations
Luo, Lan
;
Kannan, P. K.
;
Ratchford, Brian T.
- In:
Journal of marketing research : JMR
45
(
2008
)
2
,
pp. 182-194
Persistent link: https://www.econbiz.de/10003713019
Saved in:
3
A conjoint approach to multipart pricing
Iyengar, Raghuram
;
Jedidi, Kamel
;
Kohli, Rajeev
- In:
Journal of marketing research : JMR
45
(
2008
)
2
,
pp. 195-210
Persistent link: https://www.econbiz.de/10003713022
Saved in:
4
Categorization theory and research in consumer psychology : category representation and category-based inference
Loken, Barbara
;
Barsalou, Lawrence W.
;
Joiner, Christopher
- In:
Handbook of consumer psychology
,
(pp. 133-163)
.
2008
Persistent link: https://www.econbiz.de/10003716158
Saved in:
5
I know what you're doing and why you're doing it : the use of persuasion knowledge model in consumer research
Campbell, Margaret C.
;
Kirmani, Anna
- In:
Handbook of consumer psychology
,
(pp. 549-573)
.
2008
Persistent link: https://www.econbiz.de/10003716251
Saved in:
6
Theory in consumer-environment research
Froglu, Sevgin A.
;
Machleit, Karen A.
- In:
Handbook of consumer psychology
,
(pp. 823-835)
.
2008
Persistent link: https://www.econbiz.de/10003716274
Saved in:
7
Self-reports in consumer research
Weaver, Kimberlee
;
Schwarz, Norbert
- In:
Handbook of consumer psychology
,
(pp. 1081-1102)
.
2008
Persistent link: https://www.econbiz.de/10003716679
Saved in:
8
Individual differences : tools for theory testing and understanding in consumer psychology research
Haugtvedt, Curtis P.
;
Liu, Kaiya
;
Min, Kyeong Sam
- In:
Handbook of consumer psychology
,
(pp. 1161-1176)
.
2008
Persistent link: https://www.econbiz.de/10003716687
Saved in:
9
Attentional contrast during sequential judgments : a source of the number-of-levels effect
Wilde, Els de
;
Cooke, Alan D. J.
;
Janiszewski, Chris
- In:
Journal of marketing research : JMR
45
(
2008
)
4
,
pp. 437-449
Persistent link: https://www.econbiz.de/10003756211
Saved in:
10
Anytime versus only: mind-sets moderate the effect of expansive versus restrictive frames on promotion evaluation
Cheema, Amar
;
Patrick, Vanessa M.
- In:
Journal of marketing research : JMR
45
(
2008
)
4
,
pp. 462-472
Persistent link: https://www.econbiz.de/10003756357
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