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Advancing the country image construct
Roth, Katharina P.; Diamantopoulos, Adamantios - In: Journal of business research : JBR 62 (2009) 7, pp. 726-740
Persistent link: https://www.econbiz.de/10003862032
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Revising the myth of gay consumer innovativeness
Vandecasteele, Bert; Geuens, Maggie - In: Journal of business research : JBR 62 (2009) 1, pp. 134-144
Persistent link: https://www.econbiz.de/10003915865
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Advancing the country image construct : reply to Samiee's (2009) commentary
Zeugner-Roth, Katharina P.; Diamantopoulos, Adamantios - In: Journal of business research : JBR 63 (2010) 4, pp. 446-449
Persistent link: https://www.econbiz.de/10003962334
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Intention superiority perspectives on preference-decision consistency
Van Kerckhove, Anneleen; Geuens, Maggie; Vermeir, Iris - In: Journal of business research : JBR 65 (2012) 5, pp. 692-700
Persistent link: https://www.econbiz.de/10009528782
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The influence of mood on attitude-behavior consistency
Elen, Maarten; D'Heer, Evelien; Geuens, Maggie; … - In: Journal of business research : JBR 66 (2013) 7, pp. 917-923
Persistent link: https://www.econbiz.de/10009756856
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The interplay between country stereotypes and perceived brand globalness/localness as drivers of brand preference
Halkias, Georgios; Davvetas, Vasileios; Diamantopoulos, … - In: Journal of business research : JBR 69 (2016) 9, pp. 3621-3628
Persistent link: https://www.econbiz.de/10011515202
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Global brand ownership : the mediating roles of consumer attitudes and brand identification
Bartsch, Fabian; Diamantopoulos, Adamantios; … - In: Journal of business research : JBR 69 (2016) 9, pp. 3629-3635
Persistent link: https://www.econbiz.de/10011515208
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Brand typicality and distant novel extension acceptance : how risk-reduction counters low category fit
Goedertier, Frank; Dawar, Niraj; Geuens, Maggie; … - In: Journal of business research : JBR 68 (2015) 1, pp. 157-165
Persistent link: https://www.econbiz.de/10010433154
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Consumer cosmopolitanism : review and replication of the CYMYC scale
Riefler, Petra; Diamantopoulos, Adamantios - In: Journal of business research : JBR 62 (2009) 4, pp. 407-419
Persistent link: https://www.econbiz.de/10003839872
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The "pricing footprint" of country-of-origin : conceptualization and empirical assessment
Diamantopoulos, Adamantios; Matarazzo, Michela; … - In: Journal of business research : JBR 135 (2021), pp. 749-757
Persistent link: https://www.econbiz.de/10012648015