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Internet marketing
86
Online-Marketing
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Online retailing
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Online-Handel
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Ghose, Anindya
4
Kumar, Subodha
4
Tan, Yong
4
Animesh, Animesh
3
Chen, Jianqing
3
Feng, Juan
3
Oh, Wonseok
3
Pinsonneault, Alain
3
Qiu, Liangfei
3
Whinston, Andrew B.
3
Zhang, Xiaoquan
3
Agarwal, Ashish
2
Aggarwal, Rohit
2
Choi, Angela Aerry
2
Ghasemkhani, Hossein
2
Han, Sang Pil
2
Hitt, Lorin M.
2
Ho, Yi-Chun
2
Ho, Yi-Jen
2
Hosanagar, Kartik
2
Jacob, Varghese S.
2
Jiang, Zhenhui
2
Kannan, Karthik
2
Kim, Seung Hyun
2
Kwark, Young
2
Liu, De
2
Lu, Xianghua
2
Midha, Vishal
2
Mukhopadhyay, Tridas
2
Nian, Tingting
2
Pant, Gautam
2
Phan, Tuan Q.
2
Smith, Michael D.
2
Sullivan, Nicholas
2
Viswanathan, Siva
2
Yi, Cheng
2
Acquisti, Alessandro
1
Adomavicius, Gediminas
1
Agarwal, Ritu
1
Airoldi, Edoardo M.
1
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Information systems research : ISR
SpringerLink / Bücher
533
Journal of business research : JBR
494
European Journal of Marketing
473
Springer eBook Collection
210
International journal of internet marketing and advertising : IJIMA
209
Marketing Intelligence & Planning
209
Journal of Food Distribution Research
208
Journal of retailing and consumer services
195
Industrial marketing management : the international journal for industrial and high-tech firms
184
Journal of advertising research
154
Management science : journal of the Institute for Operations Research and the Management Sciences
148
UTB
146
Europäische Hochschulschriften / 5
145
Journal of marketing communications
135
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
134
Management Science
134
Journal of Agricultural and Applied Economics
130
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
129
International journal of advertising : the review of marketing communications
123
European journal of marketing : EJM
120
Journal of marketing management : MM
120
Journal of marketing
118
Journal of Consumer Marketing
117
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
113
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
105
Springer eBook Collection / Business and Economics
103
Tourism management : research, policies, practice
98
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
97
Lehrbuch
96
International Food and Agribusiness Management Review
94
Marketing intelligence & planning
92
International journal of hospitality management
91
Journal of marketing education : JME
91
Journal of the Academy of Marketing Science
91
International journal of electronic marketing and retailing : IJEMR
90
Technological forecasting & social change : an international journal
90
International journal of business information systems : IJBIS
89
Journal of promotion management : innovations in planning and applied research
87
Journal of strategic marketing
83
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ECONIS (ZBW)
90
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1
Predicting web page status
Pant, Gautam
;
Srinivasan, Padmini
- In:
Information systems research : ISR
21
(
2010
)
2
,
pp. 345-364
Persistent link: https://www.econbiz.de/10003995788
Saved in:
2
Sponsored search and market efficiency
Dhar, Vasant
;
Ghose, Anindya
- In:
Information systems research : ISR
21
(
2010
)
4
,
pp. 760-772
Persistent link: https://www.econbiz.de/10008823710
Saved in:
3
Competing "creatively" in sponsored search markets : the effect of rank, differentiation strategy, and competition on performance
Animesh, Animesh
;
Viswanathan, Siva
;
Agarwal, Ritu
- In:
Information systems research : ISR
22
(
2011
)
1
,
pp. 153-169
Persistent link: https://www.econbiz.de/10009007130
Saved in:
4
Do organic results help or hurt sponsored search performance?
Agarwal, Ashish
;
Hosanagar, Kartik
;
Smith, Michael D.
- In:
Information systems research : ISR
26
(
2015
)
4
,
pp. 695-713
Persistent link: https://www.econbiz.de/10011420776
Saved in:
5
Can payment-per-click induce improvements in click fraud identification technologies?
Chen, Min
;
Jacob, Varghese S.
;
Radhakrishnan, Suresh
; …
- In:
Information systems research : ISR
26
(
2015
)
4
,
pp. 754-772
Persistent link: https://www.econbiz.de/10011420801
Saved in:
6
Effects of the presence of organic listing in search advertising
Xu, Lizhen
;
Chen, Jianqing
;
Whinston, Andrew B.
- In:
Information systems research : ISR
23
(
2012
)
4
,
pp. 1284-1302
Persistent link: https://www.econbiz.de/10009718044
Saved in:
7
The effects of price rank on clicks and conversions in product list advertising on online retail platforms
Zhuang, Mengzhou
;
Fang, Eric
;
Lee, Jongkuk
;
Li, Xiaoling
- In:
Information systems research : ISR
32
(
2021
)
4
,
pp. 1412-1430
Persistent link: https://www.econbiz.de/10012805193
Saved in:
8
Promotional
marketing
or word-of-mouth? : evidence from online restaurant reviews
Lu, Xianghua
;
Ba, Sulin
;
Huang, Lihua
;
Feng, Yue
- In:
Information systems research : ISR
24
(
2013
)
3
,
pp. 596-612
Persistent link: https://www.econbiz.de/10010128867
Saved in:
9
Ex ante information and the design of keyword auctions
Liu, De
;
Chen, Jianqing
;
Whinston, Andrew B.
- In:
Information systems research : ISR
21
(
2010
)
1
,
pp. 133-153
Persistent link: https://www.econbiz.de/10003967679
Saved in:
10
Quality uncertainty and the performance of online sponsored search markets: an empirical investigation
Animesh, Animesh
;
Ramachandran, Vandana
;
Viswanathan, Siva
- In:
Information systems research : ISR
21
(
2010
)
1
,
pp. 190-201
Persistent link: https://www.econbiz.de/10003967689
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