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Should businesses use religious cues in advertising? A comparison of consumer perceptions across Christianity and Islam
Zehra, Saman; Minton, Elizabeth - In: International Journal of Consumer Studies 44 (2019) 5, pp. 393-406
Persistent link: https://www.econbiz.de/10012090767
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Greening up because of god: The relations among religion, sustainable consumption and subjective well-being
Minton, Elizabeth A.; Jeffrey Xie, Hu; Gurel-Atay, Eda; … - In: International Journal of Consumer Studies 42 (2018) 6, pp. 655-663
Persistent link: https://www.econbiz.de/10012090713
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Affect as a driver to religious-based consumer boycotts: Evidence from qualitative and quantitative research in the United States
Kalliny, Morris; Minton, Elizabeth A.; Benmamoun, Mamoun - In: International Journal of Consumer Studies 42 (2018) 6, pp. 840-853
Persistent link: https://www.econbiz.de/10012090714
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Religiosity, monitoring and consumer self-control
Minton, Elizabeth A. - In: International Journal of Consumer Studies 42 (2018) 6, pp. 813-828
Persistent link: https://www.econbiz.de/10012090715
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Religion’s influence on consumer response to moral vs. justice message appeals
Minton, Elizabeth A.; Bret Leary, R.; Upadhyaya, Shikha - In: International Journal of Consumer Studies 42 (2018) 6, pp. 768-778
Persistent link: https://www.econbiz.de/10012090717
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Holiday advertising versus gift cards : Influence of religiosity on retailer evaluations
Taylor, Valerie A.; Minton, Elizabeth A. - In: International Journal of Consumer Studies 45 (2020) 3, pp. 409-422
Persistent link: https://www.econbiz.de/10012409125