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~isPartOf:"International journal of business information systems : IJBIS"
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social media
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Dominic, P. D. D.
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International journal of business information systems : IJBIS
Journal of business research : JBR
890
SpringerLink / Bücher
467
Journal of retailing and consumer services
396
Industrial marketing management : the international journal for industrial and high-tech firms
342
Technological forecasting & social change : an international journal
277
International journal of internet marketing and advertising : IJIMA
259
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
249
Journal of strategic marketing
246
Journal of marketing communications
236
Springer eBook Collection
208
Journal of marketing management : MM
206
Information systems research : ISR
202
Management science : journal of the Institute for Operations Research and the Management Sciences
202
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
191
European Journal of Marketing
186
Journal of advertising research
185
Journal of marketing
179
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
179
European journal of marketing : EJM
175
Tourism management : research, policies, practice
173
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
167
Psychology & marketing
167
International journal of hospitality management
164
Journal of the Academy of Marketing Science
161
International journal of advertising : the review of marketing communications
153
Journal of management information systems : JMIS
152
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
149
Marketing intelligence & planning
148
Business horizons
142
The journal of business & industrial marketing
134
Europäische Hochschulschriften / 5
132
Electronic commerce research
130
The journal of brand management : an international journal
129
International journal of electronic marketing and retailing : IJEMR
127
International journal of technology marketing : IJTMkt
122
Cogent business & management
120
The journal of product & brand management
119
Journal of internet commerce
118
Marketing Intelligence & Planning
117
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ECONIS (ZBW)
113
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1
Investigating the role of consumers participation in social media marketing communications and consumer loyalty in the tourism industry
Kushwaha, Bijay Prasad
- In:
International journal of business information systems : …
46
(
2024
)
2
,
pp. 274-287
Persistent link: https://www.econbiz.de/10015061841
Saved in:
2
The impact of e-marketing and marketing orientation on firm performance with moderating role of social media usage
Awad, Hussain A. H.
;
Aboalganam, Khalid M.
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 542-566
Persistent link: https://www.econbiz.de/10014287188
Saved in:
3
Examining beliefs, values and attitudes towards social media advertisements : results from India
Natarajan, Thamaraiselvan
;
Balakrishnan, Janarthanan
; …
- In:
International journal of business information systems : …
20
(
2015
)
4
,
pp. 427-454
Persistent link: https://www.econbiz.de/10011448122
Saved in:
4
SME's adoption of e-commerce using social media in Saudi Arabian context : a systematic literature review
Abed, Salma S.
;
Dwivedi, Yogesh Kumar
;
Williams, Michael D.
- In:
International journal of business information systems : …
19
(
2015
)
2
,
pp. 159-179
Persistent link: https://www.econbiz.de/10011326849
Saved in:
5
The competitiveness of CSR communication strategy in social media
Jamali, Reza
;
Moshabaki, Asghar
;
Kordnaeij, Asadollah
- In:
International journal of business information systems : …
21
(
2016
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10011520245
Saved in:
6
User awareness of social media security : the public sector framework
Zolait, Ali Hussein Saleh
;
Al-Anizi, Reem R.
;
Ababneh, …
- In:
International journal of business information systems : …
17
(
2014
)
3
,
pp. 261-282
Persistent link: https://www.econbiz.de/10010478642
Saved in:
7
Social media practices in Indonesian SMEs
Dirgiatmo, Yong
;
Abdullah, Zarifah
;
Raja Haslinda Raja …
- In:
International journal of business information systems : …
35
(
2020
)
1
,
pp. 3-26
Persistent link: https://www.econbiz.de/10012312903
Saved in:
8
Search engine marketing and customer relationship management within a social media environment
Smith, Alan D.
- In:
International journal of business information systems : …
22
(
2016
)
2
,
pp. 181-210
Persistent link: https://www.econbiz.de/10011610178
Saved in:
9
Role of electronic word of mouth on purchase intention
Aslam, Wajeeha
;
Farhat, Kashif
;
Arif, Imtiaz
- In:
International journal of business information systems : …
30
(
2019
)
4
,
pp. 411-426
Persistent link: https://www.econbiz.de/10012059446
Saved in:
10
Social media marketing impact on the purchase intention of millennials
Pandey, Ashutosh
;
Sahu, Rajendra
;
Dash, Manoj Kumar
- In:
International journal of business information systems : …
28
(
2018
)
2
,
pp. 147-162
Persistent link: https://www.econbiz.de/10011882760
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