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Examining the role of wine brand love on brand loyalty : a multi-country comparison
Drennan, Judy; Bianchi, Constanza; Cacho-Elizondo, Silvia; … - In: International journal of hospitality management 49 (2015), pp. 47-55
Persistent link: https://www.econbiz.de/10011377622
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Enhancing consumer-brand relationships on restaurant Facebook fan pages : maximizing consumer benefits and increasing active participation
Kang, Juhee; Tang, Liang; Fiore, Ann Marie - In: International journal of hospitality management 36 (2014), pp. 145-155
Persistent link: https://www.econbiz.de/10010239303
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The effect of perceived error stability, brand perception, and relationship norms on consumer reaction to data breaches
Gao, Yixing; Zhang, Lu; Wei, Wei - In: International journal of hospitality management 94 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012495061
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Reconstruction of the relationship between traditional and emerging restaurant brand and customer WOM
Zhang, Shu-Ning; Li, Yong-Quan; Liu, Chih-Hsing; Ruan, … - In: International journal of hospitality management 94 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012495122
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Brand experiential value for creating integrated resort customers' co-creation behavior
Ahn, Jiseon; Lee, Choong-Ki; Back, Ki-Joon; Schmitt, Achim - In: International journal of hospitality management 81 (2019), pp. 104-112
Persistent link: https://www.econbiz.de/10012128325
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Customers' relationships leading to brand tribalism and tribe behavioral intentions
Jeong, Ji Youn; Hwang, Jinsoo; Hyun, Sunghyup Sean - In: International journal of hospitality management 88 (2020), pp. 1-9
Persistent link: https://www.econbiz.de/10012293866
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The formation of sub-brand love and corporate brand love in hotel brand portfolios
Wang, Yao-Chin; Qu, Hailin; Yang, Jing - In: International journal of hospitality management 77 (2019), pp. 375-384
Persistent link: https://www.econbiz.de/10011988651
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Antecedents and consequences of customer brand engagement in integrated resorts
Ahn, Jiseon; Back, Ki-Joon - In: International journal of hospitality management 75 (2018), pp. 144-152
Persistent link: https://www.econbiz.de/10011944979
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Social servicescape's impact on customer perceptions of the hospitality brand : the role of branded social cues
Garmaroudi, Saeed Andaji; King, Ceridwyn; Lu, Lu - In: International journal of hospitality management 93 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012435849
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Drivers of brand loyalty in the chain coffee shop industry
Han, Heesup; Nguyen, Hong Ngoc; Song, Hak-jun; Chua, Bee-Lia - In: International journal of hospitality management 72 (2018), pp. 86-97
Persistent link: https://www.econbiz.de/10011872763