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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
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Internet marketing
199
Online-Marketing
199
Social Web
145
Social web
145
Consumer behaviour
141
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141
Brand management
58
Markenführung
58
social media
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Assimakopoulos, Costas
4
Boutsouki, Christina
3
Pentina, Iryna
3
Rita, Paulo
3
Vrontis, Demetris
3
Acikgoz, Fulya
2
Antoniadis, Ioannis
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Bao, Tong
2
Duh, Helen Inseng
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Ellonen, Hanna-Kaisa
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Erkan, Ismail
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Fortin, David R.
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Giraldi, Janaina de Moura Engracia
2
Greve, Goetz
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Ha, Louisa
2
Hair, Neil Frederick
2
Hatzithomas, Leonidas
2
Jiang, Pingjun
2
Koh, Anthony C.
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Kwon, Eun Sook
2
Logan, Kelty
2
Lorenzo-Romero, Carlota
2
Loureiro, Sandra Maria Correia
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Moro, Sérgio
2
Moschis, George P.
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Pascucci, Federica
2
Ramos, Ricardo F.
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Unal, Sevtap
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Wu, Linwan
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Aakash
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Abhijith, U.
1
Abida, Fatma Choura
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Abu ElSamen, Amjad A.
1
Abuljadail, Mohammad
1
Afolabi, Ibukun Tolulope
1
Aggarwal, Anu Gupta
1
Aghniadi
1
Agrebi, Meriem
1
Aguado, Juan Miguel
1
Ahmed, Zafar U.
1
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International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
673
Climate policy
613
Working paper
469
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
459
Technological forecasting & social change : an international journal
439
NBER working paper series
420
CESifo working papers
408
SpringerLink / Bücher
372
Energy economics
361
Working paper / National Bureau of Economic Research, Inc.
352
Journal of retailing and consumer services
335
Discussion paper series / IZA
321
NBER Working Paper
318
CESifo Working Paper
272
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
251
Environmental & resource economics : the official journal of the European Association of Environmental and Resource Economists
244
Springer eBook Collection
235
Tourism management : research, policies, practice
228
Discussion papers / CEPR
220
Policy research working paper : WPS
218
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
203
Nota di Lavoro
198
Information systems research : ISR
197
Mitigation and Adaptation Strategies for Global Change
197
FEEM Working Paper
187
Management science : journal of the Institute for Operations Research and the Management Sciences
184
Climate change economics
178
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
175
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
173
World Bank E-Library Archive
172
CESifo Working Paper Series
165
MPRA Paper
163
Industrial marketing management : the international journal for industrial and high-tech firms
156
International journal of hospitality management
154
Journal of economic behavior & organization : JEBO
153
Journal of advertising research
151
IDB Publications (Working Papers)
146
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
146
IZA Discussion Paper
145
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ECONIS (ZBW)
236
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1
The relevance of
images
in user-generated content : a mixed method study of when, and why, major brands retweet
Somerfield, Kardi
;
Mortimer, Kathleen
;
Evans, Geraint
- In:
International journal of internet marketing and …
12
(
2018
)
4
,
pp. 340-357
Persistent link: https://www.econbiz.de/10012139705
Saved in:
2
Perception of Indian consumers towards social media advertisements in Facebook, LinkedIn, YouTube and
Twitter
Natarajan, Thamaraiselvan
;
Balakrishnan, Janarthanan
; …
- In:
International journal of internet marketing and …
8
(
2014
)
4
,
pp. 264-284
Persistent link: https://www.econbiz.de/10011349111
Saved in:
3
Electronic word of mouth in social media : the common characteristics of retweeted and favourited marketer-generated content posted on
Twitter
Alboqami, Hassan
;
Al-Karaghouli, Wafi
;
Baeshen, Yasser
; …
- In:
International journal of internet marketing and …
9
(
2015
)
4
,
pp. 338-358
Persistent link: https://www.econbiz.de/10011497534
Saved in:
4
Competitive analysis of social media data in the banking industry
Afolabi, Ibukun Tolulope
;
Ezenwoke, Azubuike Ansalem
; …
- In:
International journal of internet marketing and …
11
(
2017
)
3
,
pp. 183-201
Persistent link: https://www.econbiz.de/10011844660
Saved in:
5
Effects of
Twitter
, communication styles on consumers' brand personality perceptions, attitudes and purchase intentions
Zhang, Xiaochen Angela
- In:
International journal of internet marketing and …
11
(
2017
)
2
,
pp. 158-182
Persistent link: https://www.econbiz.de/10011741658
Saved in:
6
The acceptance of mobile advertising : a social or personal matter?
Nasution, Reza Ashari
;
Arnita, Devi
;
Aghniadi
- In:
International journal of internet marketing and …
15
(
2021
)
1
,
pp. 84-103
Persistent link: https://www.econbiz.de/10012512694
Saved in:
7
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn
;
Babakus, Emin
;
Smith, Katherine Taken
- In:
International journal of internet marketing and …
8
(
2013
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Saved in:
8
Brand followers : motivations and attitudes of consumers to follow brands in social media
Yılmaz, Hakan
;
Enginkaya, Ebru
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10011387763
Saved in:
9
A comparison of the social media consumer and the non-social media consumer
Reisenwitz, Timothy H.
- In:
International journal of internet marketing and …
8
(
2013
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10010242189
Saved in:
10
How sender and receiver jointly shape message : an empirical study on transactional relationship in electronic word of mouth
Bao, Tong
- In:
International journal of internet marketing and …
9
(
2015
)
4
,
pp. 267-285
Persistent link: https://www.econbiz.de/10011497455
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