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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
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Internet marketing
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Assimakopoulos, Costas
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Antoniadis, Ioannis
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International journal of internet marketing and advertising : IJIMA
Journal of business ethics : JOBE
1,427
Discussion paper series / IZA
1,060
Journal of business research : JBR
997
IZA Discussion Paper
659
SpringerLink / Bücher
576
Corporate social responsibility and environmental management
573
NBER working paper series
571
Working paper / National Bureau of Economic Research, Inc.
468
NBER Working Paper
446
Journal of Business Ethics
435
Journal of retailing and consumer services
369
Feminist economics
363
Business strategy and the environment
360
Technological forecasting & social change : an international journal
355
Springer eBook Collection
337
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
321
Business & society
299
ILO Working Papers
291
Economics Papers from University Paris Dauphine
270
CESifo working papers
269
Journal of business ethics : JBE
268
Cogent business & management
252
Finance research letters
244
International journal of hospitality management
244
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
242
Discussion papers / CEPR
215
World Bank E-Library Archive
209
Tourism management : research, policies, practice
207
Gender in management : an international journal
199
IZA Discussion Papers
199
Working paper
199
Management science : journal of the Institute for Operations Research and the Management Sciences
198
Working Papers / eSocialSciences
198
Information systems research : ISR
184
Journal of marketing communications
180
Business horizons
179
Applied economics
178
Policy research working paper : WPS
178
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
175
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ECONIS (ZBW)
239
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1
Cosmetics interest and behaviour generated from social media advertising and e-WOM among female millennials
Duh, Helen Inseng
- In:
International journal of internet marketing and …
15
(
2021
)
5/6
,
pp. 453-476
Persistent link: https://www.econbiz.de/10012670700
Saved in:
2
Brand followers : motivations and attitudes of consumers to follow brands in social media
Yılmaz, Hakan
;
Enginkaya, Ebru
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10011387763
Saved in:
3
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn
;
Babakus, Emin
;
Smith, Katherine Taken
- In:
International journal of internet marketing and …
8
(
2013
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Saved in:
4
A comparison of the social media consumer and the non-social media consumer
Reisenwitz, Timothy H.
- In:
International journal of internet marketing and …
8
(
2013
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10010242189
Saved in:
5
Perception of Indian consumers towards social media advertisements in Facebook, LinkedIn, YouTube and Twitter
Natarajan, Thamaraiselvan
;
Balakrishnan, Janarthanan
; …
- In:
International journal of internet marketing and …
8
(
2014
)
4
,
pp. 264-284
Persistent link: https://www.econbiz.de/10011349111
Saved in:
6
How sender and receiver jointly shape message : an empirical study on transactional relationship in electronic word of mouth
Bao, Tong
- In:
International journal of internet marketing and …
9
(
2015
)
4
,
pp. 267-285
Persistent link: https://www.econbiz.de/10011497455
Saved in:
7
Beliefs, attitudes, and behaviour towards marketing communication on social networks : the case of Central and Eastern European country
Tomše, Denis
;
Dumicic, Ksenija
;
Snoj, Boris
- In:
International journal of internet marketing and …
9
(
2015
)
4
,
pp. 286-302
Persistent link: https://www.econbiz.de/10011497472
Saved in:
8
Characteristics of social-media marketing strategy and customer-based brand equity outcomes : a conceptual model
Pham, Phuoc H. M.
;
Gammoh, Bashar S.
- In:
International journal of internet marketing and …
9
(
2015
)
4
,
pp. 321-337
Persistent link: https://www.econbiz.de/10011497492
Saved in:
9
Electronic word of mouth in social media : the common characteristics of retweeted and favourited marketer-generated content posted on Twitter
Alboqami, Hassan
;
Al-Karaghouli, Wafi
;
Baeshen, Yasser
; …
- In:
International journal of internet marketing and …
9
(
2015
)
4
,
pp. 338-358
Persistent link: https://www.econbiz.de/10011497534
Saved in:
10
Getting insight or getting lost? : an integrated mixed-method approach to social media discourse and its impact on marketing decision-making
Graffigna, Guendalina
;
Gambetti, Rossella C.
- In:
International journal of internet marketing and …
9
(
2015
)
2
,
pp. 103-120
Persistent link: https://www.econbiz.de/10011497551
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