//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The trickle-down effect of res...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
289
Konsumentenverhalten
289
Brand management
62
Markenführung
62
Brand image
50
Markenimage
50
Beziehungsmarketing
43
Relationship marketing
43
Brand
40
Markenartikel
40
Theorie
31
Theory
31
Advertising effects
30
Werbewirkung
30
Internet marketing
27
Online-Marketing
27
Experiment
24
Social Web
22
Social web
22
Personality psychology
21
Persönlichkeitspsychologie
21
Advertising
20
Einzelhandel
18
Retail trade
18
Werbung
18
Viral marketing
17
Virales Marketing
17
Emotion
15
Customer satisfaction
14
Kundenzufriedenheit
14
Online retailing
14
Online-Handel
14
Corporate Social Responsibility
13
Corporate social responsibility
13
Distribution channel
13
USA
13
United States
13
Vertriebsweg
13
Cognition
12
E-commerce
12
more ...
less ...
Online availability
All
Undetermined
188
Type of publication
All
Article
306
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
307
Aufsatz in Zeitschrift
307
Collection of articles of several authors
6
Sammelwerk
6
Language
All
English
307
Undetermined
1
Author
All
Gijsbrechts, Els
9
Warlop, Luk
9
Verhoef, Peter C.
7
Bijmolt, Tammo H. A.
6
Clement, Michel
5
Neslin, Scott A.
5
Pauwels, Koen
5
Dekimpe, Marnik G.
4
Mahajan, Vijay
4
Chan, Eugene Y.
3
Gedenk, Karen
3
Geuens, Maggie
3
Grinstein, Amir
3
Haan, Evert de
3
Homburg, Christian
3
Kamakura, Wagner A.
3
Keh, Hean Tat
3
Lilien, Gary L.
3
Mittal, Vikas
3
Natter, Martin
3
Prasad, Ashutosh
3
Sattler, Henrik
3
Stremersch, Stefan
3
Ailawadi, Kusum L.
2
Camacho, Nuno
2
Campo, Katia
2
Chark, Robin
2
Choi, Jungsil
2
Cornelissen, Gert
2
Cornelißen, Markus
2
De Angelis, Matteo
2
Deleersnyder, Barbara
2
Dewitte, Siegfried
2
Diamantopoulos, Adamantios
2
Ein-Gar, Danit
2
Emrich, Oliver
2
Ewijk, Bernadette J. van
2
Fitzsimons, Gavan J.
2
Forehand, Mark R.
2
Gill, Tripat
2
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business ethics : JOBE
3,286
Journal of business research : JBR
2,562
Journal of retailing and consumer services
1,975
SpringerLink / Bücher
1,107
International journal of hospitality management
939
Journal of Business Ethics
895
International journal of consumer studies
780
NBER working paper series
773
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
729
Working paper / National Bureau of Economic Research, Inc.
686
Psychology & marketing
676
Journal of business ethics : JBE
655
Corporate social responsibility and environmental management
619
Journal of consumer research : JCR ; an interdisciplinary bimonthly
595
NBER Working Paper
554
Cogent business & management
542
Springer eBook Collection
465
European Journal of Marketing
447
Business strategy and the environment
433
Management science : journal of the Institute for Operations Research and the Management Sciences
417
Asia Pacific journal of marketing and logistics
407
The journal of product & brand management
407
Journal of Consumer Marketing
402
The journal of brand management : an international journal
397
Leadership & organization development journal
389
Technological forecasting & social change : an international journal
388
Tourism management : research, policies, practice
388
Leadership
386
European journal of marketing : EJM
376
International journal of contemporary hospitality management
369
Diskussionspapier / Lehrstuhl für Wirtschaftsethik, Martin-Luther-Universität Halle-Wittenberg
357
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
352
Journal of marketing research : JMR
349
Social Responsibility Journal
346
Business & society
337
Journal of travel and tourism marketing
334
Journal of marketing management : MM
328
Journal of international consumer marketing
326
Journal of marketing communications
326
Discussion paper series / IZA
325
more ...
less ...
Source
All
ECONIS (ZBW)
308
Showing
51
-
60
of
308
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
51
Functional forms of the satisfaction-loyalty relationship
Dong, Songting
;
Ding, Min
;
Grewal, Rajdeep
;
Zhao, Ping
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
1
,
pp. 38-50
Persistent link: https://www.econbiz.de/10009007241
Saved in:
52
The joint effects of choice assortment and regulatory focus on choice behavior
Som, Anirban
;
Lee, Yih Hwai
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
2
,
pp. 202-209
Persistent link: https://www.econbiz.de/10009569974
Saved in:
53
Modeling coexisting business scenarios with time-series panel data : a dynamics-based segmentation approach
Sismeiro, Catarina
;
Mizik, Natalie
;
Bucklin, Randolph E.
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
2
,
pp. 134-147
Persistent link: https://www.econbiz.de/10009569979
Saved in:
54
The role of consumer self-control in the consumption of virtue products
Ein-Gar, Danit
;
Goldenberg, Jacob
;
Sagiv, Lilach
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
2
,
pp. 123-133
Persistent link: https://www.econbiz.de/10009569980
Saved in:
55
Willingness to pay for organic products : differences between virtue and vice foods
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
3
,
pp. 167-180
Persistent link: https://www.econbiz.de/10009376054
Saved in:
56
Emotions that drive consumers away from brands : measuring negative emotions toward brands and their behavioral effects
Romani, Simona
;
Grappi, Silvia
;
Dalli, Daniele
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
1
,
pp. 55-67
Persistent link: https://www.econbiz.de/10009553456
Saved in:
57
The truth hurts : how customers may lose from honest advertising
Kopalle, Praveen K.
;
Lehmann, Donald R.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
3
,
pp. 251-262
Persistent link: https://www.econbiz.de/10011398534
Saved in:
58
Optimal targeting of advertisement for new products with multiple consumer segments
Hariharan, Vijay Ganesh
;
Talukdar, Debabrata
;
Kwon, …
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
3
,
pp. 263-271
Persistent link: https://www.econbiz.de/10011398535
Saved in:
59
The impact of an exciting store environment on consumer pleasure and shopping intentions
Holmqvist, Jonas
;
Lunardo, Renaud
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
1
,
pp. 117-119
Persistent link: https://www.econbiz.de/10010517005
Saved in:
60
To retain? To upgrade? : the effects of direct mail on regular donation behavior
Thomas, Suman Ann
;
Feng, Shanfei
;
Krishnan, Trichy V.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
1
,
pp. 48-63
Persistent link: https://www.econbiz.de/10010517012
Saved in:
First
Prev
2
3
4
5
6
7
8
9
10
11
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->