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Laroche, Michel
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Navarro García, Antonio
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Elia, Stefano
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Ko, Eunju
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Journal of business research : JBR
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ECONIS (ZBW)
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1
Special issue : Cross-cultural business research
Huff, Lenard C.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003716936
Saved in:
2
Review and future directions of cross-cultural consumer services research
Zhang, Jingyun
;
Beatty, Sharon E.
;
Walsh, Gianfranco
- In:
Journal of business research : JBR
61
(
2008
)
3
,
pp. 211-224
Persistent link: https://www.econbiz.de/10003717187
Saved in:
3
Special issue: Impact of culture on marketing strategy
Laroche, Michel
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003887508
Saved in:
4
Cross-cultural advertising communication : visual imagery, brand familiarity, and brand recall
Mikhailitchenko, Andrey
;
Javalgi, Rajshekhar G.
; …
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 931-938
Persistent link: https://www.econbiz.de/10003887557
Saved in:
5
Corporate philantropy, attitude towards corporations, and purchase intentions : a South Korea study
Lee, Hanjoon
;
Park, TaeKyu
;
Moon, Hyoung Koo
;
Yang, YongHee
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 939-946
Persistent link: https://www.econbiz.de/10003887569
Saved in:
6
Consumer revenge behavior : a cross-cultural perspective
Zourrig, Haithem
;
Chebat, Jean-Charles
;
Toffoli, Roy
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 995-1001
Persistent link: https://www.econbiz.de/10003887612
Saved in:
7
Hofstede's dimensions of culture in international marketing studies
Soares, Ana Maria
;
Farhangmehr, Minoo
;
Shoham, Aviv
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 277-284
Persistent link: https://www.econbiz.de/10003429522
Saved in:
8
Modeling customer value perceptions in cross-cultural business markets
Blocker, Christopher P.
- In:
Journal of business research : JBR
64
(
2011
)
5
,
pp. 533-540
Persistent link: https://www.econbiz.de/10008901449
Saved in:
9
Assessing cross-cultural marketing theory and research
Engelen, Andreas
;
Brettel, Malte
- In:
Journal of business research : JBR
64
(
2011
)
5
,
pp. 516-523
Persistent link: https://www.econbiz.de/10008901453
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10
Do values or goals better explain intent? : a cross-national comparison
Fornerino, Marianela
;
Jolibert, Alain
;
Sanchez, Carol M.
; …
- In:
Journal of business research : JBR
64
(
2011
)
5
,
pp. 490-496
Persistent link: https://www.econbiz.de/10008901464
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