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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
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Technological forecasting & social change : an international journal
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Cogent business & management
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Journal of international consumer marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Journal of fashion marketing and management
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ECONIS (ZBW)
2,288
USB Cologne (EcoSocSci)
1
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1
Relationship learning and international customer involvement in new product design : the moderating roles of customer dependence and cultural distance
Najafi-Tavani, Zhaleh
;
Mousavi, Sahar
;
Zaefarian, Ghasem
; …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 42-58
Persistent link: https://www.econbiz.de/10012417088
Saved in:
2
When cocreation turns into codestruction
Pera, Rebecca
;
Menozzi, Anna
;
Abrate, Graziano
;
Baima, …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 222-232
Persistent link: https://www.econbiz.de/10012494507
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3
Does one rotten apple always spoil the barrel? : the role of perceptions of empowerment when consumers observe destructive others in online co-creation activities
Schweitzer, Fiona Maria
;
Mai, Robert
- In:
Journal of business research : JBR
152
(
2022
),
pp. 436-446
Persistent link: https://www.econbiz.de/10013494003
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4
Do they see the signs? : organizational response behavior to customer complaint messages
Janda-Eble, Sergej
;
Polthier, Andreas
;
Kuester, Sabine
- In:
Journal of business research : JBR
137
(
2021
),
pp. 116-127
Persistent link: https://www.econbiz.de/10012665696
Saved in:
5
Co-creating brand image and reputation through stakeholder’s social network
Foroudi, Pantea
;
Nazarian, Alireza
;
Ziyadin, Sayabek
; …
- In:
Journal of business research : JBR
114
(
2020
),
pp. 42-59
Persistent link: https://www.econbiz.de/10012257445
Saved in:
6
A cognitive model to predict domain-specific consumer innovativeness
Hoffmann, Stefan
;
Soyez, Katja
- In:
Journal of business research : JBR
63
(
2010
)
7
,
pp. 778-785
Persistent link: https://www.econbiz.de/10003984881
Saved in:
7
Consumer innovativeness and its correlates : a propositional inventory for future research
Bartels, Jos
;
Reinders, Machiel J.
- In:
Journal of business research : JBR
64
(
2011
)
6
,
pp. 601-609
Persistent link: https://www.econbiz.de/10008988774
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8
Innovative capabilities : their drivers and effects on current and future performance
Lisboa, Ana
;
Skarmeas, Dionysis
;
Lages, Carmen
- In:
Journal of business research : JBR
64
(
2011
)
11
,
pp. 1157-1161
Persistent link: https://www.econbiz.de/10009380612
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9
Stakeholder co-creation during the innovation process : identifying capabilities for knowledge creation among multiple stakeholders
Kazadi, Kande
;
Lievens, Annouk
;
Mahr, Domnik
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 525-540
Persistent link: https://www.econbiz.de/10011435964
Saved in:
10
Why does customer co-creation improve new travel product performance?
Tseng, Fang-Mei
;
Chiang, Lan-Lung
- In:
Journal of business research : JBR
69
(
2016
)
6
,
pp. 2309-2317
Persistent link: https://www.econbiz.de/10011472277
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