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Consumer behaviour
1,977
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Brand management
448
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Laroche, Michel
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Richard, Marie-Odile
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Septianto, Felix
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Teng, Lefa
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Balaji, M. S.
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Beatty, Sharon E.
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Chebat, Jean-Charles
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Dwivedi, Yogesh Kumar
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Roy, Rajat
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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
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Symposium on Cross Cultural Consumer and Business Studies <5, 1995, Hong Kong>
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Journal of business research : JBR
Journal of retailing and consumer services
1,965
International journal of consumer studies
793
NBER working paper series
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International journal of hospitality management
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Psychology & marketing
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Journal of marketing research : JMR
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SpringerLink / Bücher
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Asia Pacific journal of marketing and logistics
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Journal of fashion marketing and management
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of travel and tourism marketing
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Journal of international consumer marketing
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Journal of marketing management : MM
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Journal of retailing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of marketing
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International journal of retail & distribution management
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Cogent business & management
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Journal of marketing communications
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Marketing letters : a journal of research in marketing
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The international review of retail, distribution and consumer research
298
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
294
The journal of consumer marketing
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Young consumers : insight and ideas for responsible marketers
291
Journal of consumer behaviour : an international research review
290
IZA Discussion Paper
276
Journal of the Academy of Marketing Science
275
Technological forecasting & social change : an international journal
274
Journal of economic psychology : research in economic psychology and behavioral economics
269
Journal of business ethics : JOBE
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ECONIS (ZBW)
2,083
USB Cologne (EcoSocSci)
1
Showing
1
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10
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2,084
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date (oldest first)
1
How counterfeit dominance affects luxury
fashion
brand
owners' perceptions : a cross-cultural examination
Song, Lei
;
Meng, Yan
;
Chang, Hua
;
Li, Wenjing
;
Tan, Kang
- In:
Journal of business research : JBR
130
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012544757
Saved in:
2
Consumer experiences of virtual reality : insights from VR luxury
brand
fashion
shows
Jung, Jaesuk
;
Yu, Jihye
;
Seo, Yuri
;
Ko, Eunju
- In:
Journal of business research : JBR
130
(
2021
),
pp. 517-524
Persistent link: https://www.econbiz.de/10012544867
Saved in:
3
Consumer
brand
curation on social shopping sites
Weeks, Jessica Babin
;
Smith, Keith Marion
;
Hulland, John
- In:
Journal of business research : JBR
133
(
2021
),
pp. 399-408
Persistent link: https://www.econbiz.de/10012590302
Saved in:
4
Teen attitudes toward luxury
fashion
brands from a social identity perspective : a cross-cultural study of French and U.S. teenagers
Gentina, Elodie
;
Shrum, L. J.
;
Lowrey, Tina M.
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5785-5792
Persistent link: https://www.econbiz.de/10011597508
Saved in:
5
Determinants of in-store price knowledge for packaged products : an empirical study in a Chilean
hypermarket
Olavarrieta, Sergio
;
Hidalgo, Pedro
;
Manzur, Enrique
; …
- In:
Journal of business research : JBR
65
(
2012
)
12
,
pp. 1759-1766
Persistent link: https://www.econbiz.de/10009683137
Saved in:
6
When and how should retailers rationalize the size and duration of price discounts?
Weathers, Danny
;
Swain, Scott D.
;
Makienko, Igor
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2610-2618
Persistent link: https://www.econbiz.de/10011399623
Saved in:
7
A comparison of two types of price discounts in shifting consumers' attitudes and purchase intentions
Teng, Lefa
- In:
Journal of business research : JBR
62
(
2009
)
1
,
pp. 14-21
Persistent link: https://www.econbiz.de/10003915796
Saved in:
8
Disproportionate redemption discounting : mental accounting of discounted credit
Cheng, Andong
;
Baskin, Ernest
- In:
Journal of business research : JBR
128
(
2021
),
pp. 156-163
Persistent link: https://www.econbiz.de/10012494449
Saved in:
9
How displaying price discounts can mitigate negative customer reactions to dynamic pricing
Keller, Alisa
;
Vogelsang, Mila
;
Totzek, Dirk
- In:
Journal of business research : JBR
148
(
2022
),
pp. 277-291
Persistent link: https://www.econbiz.de/10013325480
Saved in:
10
Taking a chance for a discount : an investigation into consumers' choice of probabilistic vs. sure price promotions
Attari, Amin
;
Chatterjee, Promothesh
;
Singh, Surendra N.
- In:
Journal of business research : JBR
143
(
2022
),
pp. 366-374
Persistent link: https://www.econbiz.de/10013194546
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