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Forecasting new product trial with analogous series
Wright, Malcom J.; Stern, Philip - In: Journal of business research : JBR 68 (2015) 8, pp. 1732-1738
Persistent link: https://www.econbiz.de/10011317072
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Improving prediction with POS and PLS consistent estimations : an illustration
Mourad, Siham; Valette-Florence, Pierre - In: Journal of business research : JBR 69 (2016) 10, pp. 4675-4684
Persistent link: https://www.econbiz.de/10011554752
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Predicting growth in US durables spending using consumer durables-buying attitudes
Baghestani, Hamid - In: Journal of business research : JBR 131 (2021), pp. 327-336
Persistent link: https://www.econbiz.de/10012545000
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An analyses of the effect of using contextual and loyalty features on early purchase prediction of shoppers in e-commerce domain
Esmeli, Ramazan; Bader-El-Den, Mohamed; Abdullahi, Hassana - In: Journal of business research : JBR 147 (2022), pp. 420-434
Persistent link: https://www.econbiz.de/10013271515
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Multi-target CNN-LSTM regressor for predicting urban distribution of short-term food delivery demand
Crivellari, Alessandro; Beinat, Euro; Caetano, Sandor; … - In: Journal of business research : JBR 144 (2022), pp. 844-853
Persistent link: https://www.econbiz.de/10013185053
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Predicting consumer gaze hits : a simulation model of visual attention to dynamic marketing stimuli
Rumpf, Christopher; Boronczyk, Felix; Breuer, Christoph - In: Journal of business research : JBR 111 (2020), pp. 208-217
Persistent link: https://www.econbiz.de/10012237802
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Artificial intelligence and consumer behavior : from predictive to generative AI
Hermann, Erik; Puntoni, Stefano - In: Journal of business research : JBR 180 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10014556470
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When innovation backfires : preference for predictability moderates the spillover of functional food ambivalence to the entire parent category
Barsyte, Justina; Fennis, Bob Michaël - In: Journal of business research : JBR 158 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014281045
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Understanding consumer behavior during and after a Pandemic : implications for customer lifetime value prediction models
Tudoran, Ana Alina; Thomsen, Charlotte Hjerrild; … - In: Journal of business research : JBR 174 (2024), pp. 1-19
Persistent link: https://www.econbiz.de/10014548015
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A dual identification framework of online multiplayer video games : the case of massively multiplayer online role playing games (MMORPGs)
Badrinarayanan, Vishag A.; Sierra, Jeremy J.; Martin, … - In: Journal of business research : JBR 68 (2015) 5, pp. 1045-1052
Persistent link: https://www.econbiz.de/10010517112