//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Place branding & place marketi...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand management
602
Markenführung
602
Consumer behaviour
451
Konsumentenverhalten
451
Brand image
355
Markenimage
355
Bibliometrics
291
Bibliometrie
286
Brand
246
Markenartikel
239
Relationship marketing
148
Beziehungsmarketing
147
Social Web
114
Social web
114
Internet marketing
95
Online-Marketing
95
Luxury goods
77
Luxusgüter
77
Advertising effects
56
Werbewirkung
56
Marketing management
54
Marketingmanagement
54
Bibliometric analysis
49
Systematic literature review
46
Customer integration
43
Innovation
43
Kundenintegration
43
Social media
43
Personality psychology
42
Persönlichkeitspsychologie
42
Advertising
40
Brand equity
39
Emotion
38
Literature review
37
Branding
36
Werbung
34
Einzelhandel
31
Retail trade
31
Corporate Social Responsibility
30
Corporate social responsibility
30
more ...
less ...
Online availability
All
Undetermined
710
Free
20
Type of publication
All
Article
896
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
899
Aufsatz in Zeitschrift
899
Collection of articles of several authors
9
Sammelwerk
9
Conference paper
7
Konferenzbeitrag
7
Conference proceedings
5
Konferenzschrift
5
Mehrbändiges Werk
2
Multi-volume publication
2
Case study
1
Fallstudie
1
more ...
less ...
Language
All
English
899
Author
All
Paul, Justin
13
Melewar, T. C.
12
Foroudi, Pantea
11
Ko, Eunju
11
Gupta, Suraksha
10
Veloutsou, Cleopatra
10
Diamantopoulos, Adamantios
9
Kumar, Satish
9
Valette-Florence, Pierre
9
De Chernatony, Leslie
8
Merchant, Altaf
8
Merrilees, Bill
7
Oghazi, Pejvak
7
Pereira, Vijay
7
Dennis, Charles
6
Dwivedi, Yogesh Kumar
6
Filieri, Raffaele
6
Guzman, Francisco
6
Mandler, Timo
6
Bartikowski, Boris
5
Buil, Isabel
5
Christodoulides, George
5
Donthu, Naveen
5
Gustafsson, Anders
5
Kim, Kyung Hoon
5
Lim, Weng Marc
5
Michel, Géraldine
5
Ortinau, David J.
5
Phau, Ian
5
Roper, Stuart
5
Rose, Gregory
5
Roy, Sanjit
5
Spielmann, Nathalie
5
Teng, Lefa
5
Vrontis, Demetris
5
Wallpach, Sylvia von
5
Aiello, Gaetano
4
Andreini, Daniela
4
Bamel, Umesh
4
Bang, Nguyen
4
more ...
less ...
Published in...
All
Journal of business research : JBR
The journal of brand management : an international journal
567
The journal of product & brand management
392
SpringerLink / Bücher
368
Journal of retailing and consumer services
300
Technological forecasting & social change : an international journal
243
Research policy : policy, management and economic studies of science, technology and innovation
206
Industrial marketing management : the international journal for industrial and high-tech firms
198
International journal of hospitality management
174
Cogent business & management
157
International journal of production research
149
Journal of business ethics : JOBE
147
Psychology & marketing
146
European journal of marketing : EJM
145
Journal of marketing management : MM
132
International journal of contemporary hospitality management
131
NBER working paper series
131
Journal of strategic marketing
128
Public management review
128
Journal of Product & Brand Management
120
Marketing intelligence & planning
120
Tourism management : research, policies, practice
120
Journal of the Academy of Marketing Science
118
International journal of management reviews : IJMR
115
Journal of marketing communications
113
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
112
Asia Pacific journal of marketing and logistics
111
International journal of consumer studies
109
Journal of management : JOM
109
Springer eBook Collection
105
Working paper / National Bureau of Economic Research, Inc.
103
International journal of production economics
99
NBER Working Paper
99
Strategic Direction
99
The IUP journal of brand management : IJBRM
94
Journal of travel and tourism marketing
93
Journal of marketing
91
Administrative Sciences : open access journal
89
Innovatives Markenmanagement
86
Discussion paper series / IZA
85
more ...
less ...
Source
All
ECONIS (ZBW)
899
Showing
1
-
10
of
899
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Analyzing destination branding and image from online sources : a web content mining approach
Költringer, Clemens
;
Dickinger, Astrid
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1836-1843
Persistent link: https://www.econbiz.de/10011384132
Saved in:
2
Characteristics of strong territorial brands : the case of champagne
Charters, Steve
;
Spielmann, Nathalie
- In:
Journal of business research : JBR
67
(
2014
)
7
,
pp. 1461-1467
Persistent link: https://www.econbiz.de/10010379304
Saved in:
3
Place brands across U.S. cities and growth in local high-technology sectors
Scarborough, William J.
;
Crabbe, Rowena
- In:
Journal of business research : JBR
130
(
2021
),
pp. 70-85
Persistent link: https://www.econbiz.de/10012544766
Saved in:
4
Impact of multilateral place dimensions on corporate brand attractiveness and identification in higher education : business school insights
Balmer, John M. T.
;
Mahmoud, Rudiana
;
Chen, Weifeng
- In:
Journal of business research : JBR
116
(
2020
),
pp. 628-641
Persistent link: https://www.econbiz.de/10012257664
Saved in:
5
Augmenting the urban place brand : on the relationship between markets and town and city centres
Alexander, Andrew
;
Teller, Christoph
;
Wood, Steve
- In:
Journal of business research : JBR
116
(
2020
),
pp. 642-654
Persistent link: https://www.econbiz.de/10012257665
Saved in:
6
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
7
Nations as brands : cinema's place in the branding role
Gupta, Shashwat
;
Foroudi, Mohammad Mahdi
;
Väätänen, Juha
- In:
Journal of business research : JBR
116
(
2020
),
pp. 721-733
Persistent link: https://www.econbiz.de/10012257675
Saved in:
8
Measuring customer based place brand equity (CBPBE) from a public diplomacy perspective : evidence from West Bengal
Bose, Sunny
;
Roy, Sanjit
;
Sharifah Faridah Syed Alwi
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 734-744
Persistent link: https://www.econbiz.de/10012257676
Saved in:
9
Demand- and supply-side perspectives of city branding : a qualitative investigation
Hultman, Magnus
;
Yeboah-Banin, Abena A.
;
Formaniuk, Liam
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5153-5157
Persistent link: https://www.econbiz.de/10011589184
Saved in:
10
Institutionalized place branding strategy, interfirm trust, and place branding performance : evidence from China
Zhao, Weihong
;
Sun, Ru
;
Kakuda, Nakaya
- In:
Journal of business research : JBR
78
(
2017
),
pp. 261-267
Persistent link: https://www.econbiz.de/10011736356
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->