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Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit; Gaganpreet Singh; Sadeque, Saalem; … - In: Journal of business research : JBR 164 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
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What makes consumers purchase apparel products through social shopping services that social media fashion influencers have worn?
Shin, Eonyou; Lee, Jung Eun - In: Journal of business research : JBR 132 (2021), pp. 416-428
Persistent link: https://www.econbiz.de/10012581696
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What women want? : how contextual product displays influence women's online shopping behavior
González, Eva M.; Meyer, Jan-Hinrich; Paz … - In: Journal of business research : JBR 123 (2021), pp. 625-641
Persistent link: https://www.econbiz.de/10012435369
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Antecedents of Blockchain-Enabled E-commerce Platforms (BEEP) adoption by customers : a study of second-hand small and medium apparel retailers
Jain, Geetika; Kamble, Sachin S.; Ndubisi, Nelson Oly; … - In: Journal of business research : JBR 149 (2022), pp. 576-588
Persistent link: https://www.econbiz.de/10013325646
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Consumer attention to price in social commerce : eye tracking patterns in retail clothing
Vishnu Menon, R. G.; Valdimar Sigurdsson; Larsen, Nils Magne - In: Journal of business research : JBR 69 (2016) 11, pp. 5008-5013
Persistent link: https://www.econbiz.de/10011589095
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Does online retail coupons and memberships create favourable psychological disposition?
Balakrishnan, Janarthanan; Foroudi, Pantea; Dwivedi, … - In: Journal of business research : JBR 116 (2020), pp. 229-244
Persistent link: https://www.econbiz.de/10012257593
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Omni-channel marketing strategy in the digital platform era
Cai, Ya-Jun; Choi, Tsan-Ming - In: Journal of business research : JBR 168 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10014434863
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Building resilience to negative information and increasing purchase intentions in a digital environment
Torres, Pedro M.; Augusto, Mário Gomes - In: Journal of business research : JBR 101 (2019), pp. 528-535
Persistent link: https://www.econbiz.de/10012103462
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A social commerce investigation of the role of trust in a social networking site on purchase intentions
Hajli, Nick; Sims, Julian; Hossein Zadeh, Arash; … - In: Journal of business research : JBR 71 (2017), pp. 133-141
Persistent link: https://www.econbiz.de/10011622532
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Evolutionary game of platform enterprises, government and consumers in the context of digital economy
Li, Cui; Li, Hong; Tao, Changqi - In: Journal of business research : JBR 167 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10014383029