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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of business research : JBR
2,150
Journal of retailing and consumer services
1,986
International journal of hospitality management
868
Tourism management : research, policies, practice
857
International journal of consumer studies
770
Psychology & marketing
689
Journal of consumer research : JCR ; an interdisciplinary bimonthly
584
SpringerLink / Bücher
542
NBER working paper series
540
Journal of travel and tourism marketing
493
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
492
Tourism management perspectives : TMP
472
Working paper / National Bureau of Economic Research, Inc.
445
Asia Pacific journal of marketing and logistics
413
Tourism economics : the business and finance of tourism and recreation
406
The journal of product & brand management
404
International journal of contemporary hospitality management
400
NBER Working Paper
396
Management science : journal of the Institute for Operations Research and the Management Sciences
388
European Journal of Marketing
385
Journal of Consumer Marketing
373
European journal of marketing : EJM
368
The journal of brand management : an international journal
366
Journal of marketing research : JMR
365
Journal of marketing communications
342
Journal of marketing management : MM
336
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
336
Cogent business & management
332
Journal of international consumer marketing
328
Technological forecasting & social change : an international journal
322
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
320
Journal of retailing
319
Journal of marketing
315
Marketing letters : a journal of research in marketing
312
Journal of hospitality marketing & management
311
Journal of the Academy of Marketing Science
305
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
304
Journal of fashion marketing and management
298
Journal of consumer behaviour : an international research review
297
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ECONIS (ZBW)
345
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1
Consumer responses to parodic ads
Roehm, Michelle L.
;
Roehm, Harper A.
- In:
Journal of consumer psychology : JCP : the official …
24
(
2014
)
1
,
pp. 18-33
Persistent link: https://www.econbiz.de/10010359885
Saved in:
2
Popcorn in the cinema : oral interference sabotages advertising effects
Topolinski, Sascha
;
Lindner, Sandy
;
Freudenberg, Anna
- In:
Journal of consumer psychology : JCP : the official …
24
(
2014
)
2
,
pp. 169-176
Persistent link: https://www.econbiz.de/10010366309
Saved in:
3
Where you say it matters : why packages are a more believable source of product claims than advertisements
Fajardo, Tatiana M.
;
Townsend, Claudia
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
3
,
pp. 426-434
Persistent link: https://www.econbiz.de/10011531111
Saved in:
4
Why recommend a brand face-to-face but not on Facebook? : how word-of-mouth on online social sites differs from traditional word-of-mouth
Eisingerich, Andreas B
;
Chun, HaeEun Helen
;
Liu, Yeyi
; …
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
1
,
pp. 120-128
Persistent link: https://www.econbiz.de/10010485541
Saved in:
5
Posting strategically : the consumer as an online media planner
Chen, Yu-Jen
;
Kirmani, Amna
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
4
,
pp. 609-621
Persistent link: https://www.econbiz.de/10011411189
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6
Review of the theoretical underpinnings of loyalty programs
Henderson, Conor M.
;
Beck, Joshua T.
;
Palmatier, Robert W.
- In:
Journal of consumer psychology : JCP : the official …
21
(
2011
)
3
,
pp. 256-276
Persistent link: https://www.econbiz.de/10009259722
Saved in:
7
The role of computational ease on the decision to spend loyalty program points
Kwong, Jessica Y. Y.
;
Soman, Dilip
;
Ho, Candy K. Y.
- In:
Journal of consumer psychology : JCP : the official …
21
(
2011
)
2
,
pp. 146-156
Persistent link: https://www.econbiz.de/10009127093
Saved in:
8
Consumer response to brand extensions: construal level as a moderator of the importance of perceived fit
Kim, Hakkyun
;
John, Deborah Roedder
- In:
Journal of consumer psychology : JCP : the official …
18
(
2008
)
2
,
pp. 116-126
Persistent link: https://www.econbiz.de/10003717543
Saved in:
9
The publicly self-consciousness consumer: prepared to be embarrassed
Lau-Gesk, Loraine
;
Drolet, Aimee
- In:
Journal of consumer psychology : JCP : the official …
18
(
2008
)
2
,
pp. 127-136
Persistent link: https://www.econbiz.de/10003717546
Saved in:
10
Will I like a "medium" pillow? : another look at constructed and inherent preferences
Simonson, Itamar
- In:
Journal of consumer psychology : JCP : the official …
18
(
2008
)
3
,
pp. 155-169
Persistent link: https://www.econbiz.de/10003770710
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